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The promise of a single place to monitor, manage and measure all elements of a channel program has been simply unattainable. A ChannelManager’s treasure is a comprehensive, real-time, business planning and performance management dashboard for effective partnershipmanagement. CRM, ERP, LMS, etc.)
However, managingchannel partners has its challenges. It demands continuous communication, regular performance assessments, and the flexibility to evolve partnerships over time. As we look to the future, channelpartnerships are poised to become even more strategic.
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