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Affiliate fraud prevention: 6 ways to protect your brand from scammers

Impact

Using stolen data Scammers use lead forms or malware to steal user data like credit card information. When a user clicks on the ad, they inadvertently download a virus that generates more clicks for an advertiser’s site. Then, they use that data to make affiliate purchases or generate fake leads for the advertiser.

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How to develop an affiliate commission strategy for your brand

Impact

Affiliate is a performance-based channel, which means that affiliates receive a commission from a brand only when they deliver results (a purchase, a download, or anything else that the brand deems a conversion). Brands use partnership management software to manage their affiliate programs and process commission payouts.

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How software can support SaaS affiliate partner management

Impact

Forrester notes that 65 percent of partnerships fail due largely to the lack of automated communication and neglecting to make repeatable processes out of relationships. You need a tool built to handle referral partnerships while also helping to encourage partner retention. Partnership management platform (PMP) software.

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Mobile app fraud prevention 

Impact

They look for ways to convince potential customers to download and keep using apps Partnerships offer the perfect solution for driving awareness and app downloads. Each publisher earns a commission for every download attributed to their affiliate link. Brands contend for attention in crowded app stores.

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A 3-step guide to aligning partner incentives for business growth

Impact

Step 2: Evaluate and measure each partner’s incremental value by leveraging insightful performance and Optimize reports on partnership management platforms like impact.com. Discover the steps you can implement today to propel business success through partnerships. How do I maintain effective partner incentives?

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Seven ways to pay influencers today and tomorrow

Impact

Download: Seven ways to pay influencers tod ay and tomorrow Learn all about structuring influencer payments, which kind is best for you, and how to be ready for the future of influencer campaigns. Store credit and rebating. The true cost of influencer marketing. Want this great info in ebook form? Want this great info in ebook form?

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4 ways a system of records can help you power partnerships

Impact

A partnership system of record (SOR) serves the same purpose of creating a centralized data source and pinpointing targets for brands and partners to work toward. 4 benefits of choosing a partnership management platform with a built-in system of record A reliable SOR can help your brand adapt to evolving digital marketing trends.

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