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Partnershipsuccess story: How Skyscanner ensured a perfect partnerships program take off. As the leading travel search engine, Skyscanner found success by powering Microsoft’s Bing Flights with native software integration and increased brand awareness with content creators. Discover more.
Step 2: Evaluate and measure each partner’s incremental value by leveraging insightful performance and Optimize reports on partnershipmanagement platforms like impact.com. Discover the steps you can implement today to propel business success through partnerships. How do I maintain effective partner incentives?
While successful, the company had an existing partnership program that wasn’t maximizing its full potential. With its initial partnership program setup, IG Group faced a few core struggles that got in the way of growth, including: Non-scalable manual partnershipmanagement processes.
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