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Partner Economics – How do Your Partners Make Money and Why You Should Care.

Phoenix Consulting Group

In earlier installments of our Partner-Ready blog series, we discussed the importance of a repeatable sales model and a repeatable delivery model. Both of these elements are relevant to partner economics. In other words, how do your partners make money? appeared first on Phoenix Consulting Group.

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Identifying Your Target Partner and Defining The Value Exchange

CoSell

Take some time to envision your ideal target partner. With this in hand, you’re ready to move forward. Identifying A Target Partner Ready for picking your target partners? Every top performer has a unique set of criteria to identify target partners. Jot down a draft set of criteria.

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Do You Have a Lighthouse Reference Account?

Phoenix Consulting Group

Welcome back to our Partner Readiness series, where Gary Lam and I share actionable insights to help you develop your partner program. In the previous article, we discussed the importance of creating a repeatable sales model. This makes it a perfect segue for our next topic: Lighthouse reference Accounts. What are they?

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Are You Ready to Create a Channel Partner Program?

Phoenix Consulting Group

That is the point where you can start thinking about scaling and extending your sales motion through partners. The Only Partner-Ready Checklist You Need. Gary and I have developed a Partner-ready checklist to help evaluate a company’s readiness to partner.

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Creating a Repeatable Sales Model in a Targeted Vertical

Phoenix Consulting Group

Previously on this #partnerreadiness blog series, Gary Lam and I discussed the importance of creating a partner program , and how to ensure your company’s culture is indeed partner-friendly. In this article, we focus on the next element in partner readiness.

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Impartner’s PRM Solution Helps BigCommerce Drive Partner Growth

Impartner

That’s why the functionality we’ve been able to create with Impartner — like our partner locator, our partner badging and our ability to do faceted search within the partner locator — is so critical. ” WATCH NOW.

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How to Use Partner Scoring to Increase Channel ROI

PLM Alliances

Coverage : What markets does the partner cover? Your ecosystem capacity is influenced by the mix of partner types and the number of partners in each segment, as well as partner attributes such as customer served, business models, and solutions offered.