Thu.Oct 17, 2024

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White Label SEO: What It Is, Why Use It & MORE

Jake Jorgovan

If you want to expand your agency’s services with SEO, this usually means taking on new challenges. But building a team, managing projects, and mastering new skills can be time-consuming. That’s where white-label SEO comes in. It lets you offer professional SEO services without handling the work yourself. You focus on client relationships and strategy, while your white-label partner delivers the results.

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Iterate.ai and TD SYNNEX Launch AI Solutions for Resellers

Channel Insider

Recently, Iterate.ai announced that it would be partnering with TD SYNNEX, a global distributor and solutions aggregator, to bring its advanced AI portfolio to TD SYNNEX’s extensive network of resellers and their customers globally. “Iterate.ai is committed to scaling its go-to-market plan through the channel,” said Kevin Homer, Vice President of Sales at Iterate.ai said in a press release.

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Foot Locker Introduces New Storefronts Creator Platform Powered by impact.com

Impact

Qualified content creators will gain the opportunity to shape sneaker culture and define trends in their communities while driving incremental sales NEW YORK—October 17, 2024 – impact.com, the world’s leading partnership management platform, today announced its powering of Foot Locker Storefronts , a platform that enables qualified influencers and content creators to work with the Foot Locker brand, a global leader in footwear and apparel retail as well as sneaker culture.

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Ataccama Revamps Partner Program for AI-Driven Data Management

Channel Insider

Data management platform vendor Ataccama recently announced updates to its channel partner program, targeting providers looking for data quality solutions to protect clients as they adopt AI and complete other transformation projects. Leadership role added in April to redefine channel strategy and program Global VP of Partnerships Jessica Goulart joined the leadership team in April to breathe fresh life and new opportunity into the vendor’s approach to the IT channel.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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White Label SEO: What It Is, Why Use It & MORE for 2024

Jake Jorgovan

If you want to expand your agency’s services with SEO, this usually means taking on new challenges. But building a team, managing projects, and mastering new skills can be time-consuming. That’s where white-label SEO comes in. It lets you offer professional SEO services without handling the work yourself. You focus on client relationships and strategy, while your white-label partner delivers the results.

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International SEO: 5 Key Tactics to Expand Your Brand's Global Reach

Jake Jorgovan

Expanding your brand into international markets isn’t just about translation. It’s about making sure you’re found by the right people in the right places. A solid international SEO strategy helps you do that efficiently. It lowers your customer acquisition costs, maximizes your return on investment, and outperforms paid campaigns in long-term profitability.

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Karen Greer on Leading Secure Content & Evolving Managed Services

Channel Insider

In this episode of Channel Insider’s Partner POV, host Katie Bavoso sits with Karen Greer, CEO of Secure Content Technologies , to explore her journey and her company’s unique positioning. Greer’s company is a hybrid value-added reseller (VAR) and managed service provider (MSP) that’s 100% cybersecurity-focused. From discussing the challenges of being a female CEO in a male-dominated industry to the intricacies of managed services, this conversation serves as a rich sourc

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Best UGC Examples: 7 Campaigns That Rock in 2024

Jake Jorgovan

User-generated content (UGC) has become a game-changer in the marketing world. Brands that effectively leverage UGC create more authentic connections with their audience, boost engagement, and drive conversions — all while keeping their marketing costs down. In this article, we’ll dive into 7 UGC campaigns that truly stand out and show you how they can inspire your own strategy.

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The Downsides of an Employee Referral Program

PSMJ Resources Blog

The Vice President and CFO of 100-person firm wrote in the online discussion forum that is an exclusive benefit for PSMJ PRO members, “I’ve seen discussion in this forum regarding referral programs offered to staff as a recruitment strategy. I’m just wondering if anyone can offer any downsides they’ve experienced with such a program. We do not currently have anything in place, and we are looking at alternative strategies to bring good talent to our firm.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Pax8 Adds Commvault to Marketplace, Reveals Marketplace Survey

Channel Insider

Cloud marketplace creator Pax8 announced the findings of a new global survey of IT solution providers on marketplace trends and that Commvault is joining the Pax8 Marketplace during its Beyond EMEA: Berlin conference in October. The Digital Sales Evolution in the Channel report, commissioned by Channelnomics, found that online marketplaces are essential growth engines to expand customer base, offer new and improved services, and enhance profitability at scale.

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Best UGC Examples: 7 Campaigns That Rock in 2024

Jake Jorgovan

User-generated content (UGC) has become a game-changer in the marketing world. Brands that effectively leverage UGC create more authentic connections with their audience, boost engagement, and drive conversions — all while keeping their marketing costs down. In this article, we’ll dive into 7 UGC campaigns that truly stand out and show you how they can inspire your own strategy.

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How To Make Smarter Investment Decisions Faster With QuantumStreet AI

Channel Insider

In this episode of Channel Insider Partner POV, Katie Bavoso hosts Art Amador, co-founder and COO of QuantumStreet AI, an IBM fintech partner using AI to transform wealth management and investment. Amador and his team focus on providing wealth managers, banks, and financial institutions with real-time data to make smarter investment decisions. From the outset, Amador emphasizes the value of using AI in the financial sector.

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International SEO: 5 Key Tactics to Expand Your Brand's Global Reach

Jake Jorgovan

Expanding your brand into international markets isn’t just about translation. It’s about making sure you’re found by the right people in the right places. A solid international SEO strategy helps you do that efficiently. It lowers your customer acquisition costs, maximizes your return on investment, and outperforms paid campaigns in long-term profitability.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Which Technologies Are Driving the Evolution of Radar Sensing Systems?

Frost & Sullivan

As industries like automotive, defense, aerospace, and energy demand more sophisticated solutions, radar sensing systems are quickly becoming indispensable. These cost-effective and efficient tools are transforming industries through innovations in high-power processors, advanced antenna designs, and the integration of IoT and 5G. With advancements in radar architectures and applications, radar technology is unlocking significant growth opportunities across diverse sectors.

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Medeze Group Awarded Frost & Sullivan’s 2024 Southeast Asia Company of the Year for Delivering Highly Innovative Stem Cell and Longevity Solutions

Frost & Sullivan

San Antonio, TX —18 th October 2024 — Frost & Sullivan recently researched the stem cell banking and longevity industry and, based on its findings, recognizes Medeze with the 2024 Southeast Asia Company of the Year Award. Medeze is a best-in-class provider of comprehensive stem cell banking services, offering solutions that significantly enhance longevity through sophisticated cryopreservation techniques and pioneering therapies.

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