Channel Insider
DECEMBER 9, 2024
Information management software company OpenText recently announced a strategic partnership with Secure Code Warrior to integrate its dynamic learning platform into the OpenText Fortify application security product suite. Partnership brings training to developers According to a press release, the partnership will boost developers by improving their secure coding skills through real-time training.
Mindmatrix
DECEMBER 9, 2024
Pittsburgh, PA Next-gen PRM and Partner Marketing Software Provider, Mindmatrix, announced a strategic partnership with Crossbeam which promises to revolutionize the way businesses approach Ecosystem-Led Growth strategies. This collaboration brings together the strengths of both companies to offer comprehensive end-to-end ecosystem-powered solutions by integrating each companys respective partner management and account mapping platforms into one partner orchestration platform.
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Channel Insider
DECEMBER 9, 2024
Intel veteran Michael Greens role as US channel chief expanded into an additional role as North American general manager of partner scale earlier this year. Green spoke with Channel Insider to explain how he approaches the Intel channel, where he sees key opportunities for partners, and how the company can adjust to new buying habits in 2025. Intels channel partners and customers inspire a shift to solution-focused sales One of Greens self-described top priorities for the next year is to better
Impact
DECEMBER 9, 2024
United States affiliate marketing spend reached $9.56 billion in 2023 , reflecting steady industry growth as more brands leverage partnerships to expand reach and drive measurable results. However, as affiliate programs scale, one challenge consistently threatens their success: communication breakdowns. Poor communication creates a significant business impact.
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Channel Insider
DECEMBER 9, 2024
Mergers and acquisitions between solutions providers continue to reshape the channel landscape. Following the November acquisition of Colligio by Blue Mantis, Colligio founder and President Sean Kelley spoke with Channel Insider about the M&A process and the shared commitment to customers between both organizations. Colligio brings Cisco competencies and communications expertise to Blue Mantis offerings Prior to being acquired, Colligio was a provider of unified communications, networking, a
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Frost & Sullivan
DECEMBER 9, 2024
With the explosion of remote work, multi-cloud environments, and stringent regulatory demands, securing privileged access has become critical. Privileged Access Management (PAM) vendors are now at the forefront, crafting solutions that redefine identity and access security. The PAM space is expected to see exponential growth, with revenues projected to rise from $1.83 billion in 2023 to $4.86 billion by 2028.
COO Alliance
DECEMBER 9, 2024
A Operating Officer (COO) is the action-oriented partner every CEO needsturning strategic vision into operational success. In small to medium-sized companies, the COO acts as the linchpin that holds various functions together, ensuring that the company not only charts a course but stays precisely on track. A COOs role is all about execution. They transform high-level strategies into concrete plans, mobilizing teams to achieve goals efficiently and effectively.
SEO Magazine
DECEMBER 9, 2024
In today’s fast-paced online environment, having the right SEO tools at your disposal is crucial for standing out.From comprehensive suites that offer a s-eye view of your website’s performance to AI-driven solutions sharpening keyword research, this ultimate list covers it all. Get ready to rethink your approach with mobile-first design, where your users’ smartphones come first.And say goodbye to tedious taskswe’ll show you how automation can handle the heavy lifting.Get
Frost & Sullivan
DECEMBER 9, 2024
How are you transforming your cybersecurity approach to be more proactive and intelligence-driven? The cybersecurity industry is rapidly moving from static defenses to dynamic, intelligence-driven security frameworks that can preemptively counter evolving threats. Organizations are now harnessing AI and machine learning not just to react, but to predict and prevent attacks before they occur.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
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