Thu.Nov 28, 2024

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Cash & Treasury Management Best Practices: A Comprehensive Guide for Finance Executives

TRG Blog

Effective cash and treasury management stands as a cornerstone of corporate financial health. For finance executives, optimising these functions can significantly impact an organisation's liquidity, risk management, and overall financial performance.

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MarTech top voice: Interview with Cristy Garcia, CMO, impact.com

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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Why you need to incorporate live commerce to ride the eCommerce boom

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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5 strategies to turn affiliates into high-performing partnerships 

Impact

The affiliate marketing industry is heading for a $27.78 billion milestone by 2027, and there’s a big slice of that pie up for grabs. There’s just one little catch: affiliates can’t succeed without support. When left in the dark, they lose direction, struggle to engage audiences and end up costing your program. Think of your affiliates as ambassadors who can open doors, build trust, and drive growth— IF they’re given the tools to thrive.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.