Sun.Apr 27, 2025

article thumbnail

Don’t Dive In Unprepared: Setting Clear Expectations in Collaborations

Peter Simoons

Collaboration is a strange thing. Most of us understand its importance, yet we often assume collaboration happens naturally, something we just “do” In a business context, this assumption can be risky. Entering a collaborative partnership, such as an alliance, without proper preparation is like jumping into deep water without knowing how to swim.

article thumbnail

Killer stats to pimp your pitch

Stellar Partnerships

In times of recession or uncertainty you see everyone put away their bright clothes and opt for something more subdued. The streets are full of people wearing black and beige these days. Theres even a fad for dressing children in a dour mix of oatmeal, white and grey, which is parodied magnificently by the Sadbeigechildren site. But beige is boring.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Igniting the Pipeline: Why Partner Marketing is the New Sales Engine

PLM Alliances

Partner marketing has long been treated as a support role. Create the collateral. Plan the event. Send the swag. But in today's partner-led, AI-fueled, digital customer journey era, those days are over. In conversations with three leading voices across the industryJay McBain (Chief Analyst, Channels, Partnerships and Ecosystems, Canalys), Angie O'Dowd (GVP, Solutions Partner Program, HubSpot), and Karine Elsen (VP, Global Partner Marketing, Avalara)a clear message emerged: No longer a sidekick,

article thumbnail

What do I do NOW?

EGA

In a world that is constantly changing at exponential speed, people including business leaders must adapt to navigate through the storm of change quickly. When shifts happen or we are faced with a challenge, our human tendency is to react quickly based on established patterns, expectations, and societal demands. This reflexive approach often [.] The post What do I do NOW?

article thumbnail

State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

article thumbnail

How to Transition Out of Consulting

INSEAD Knowledge

Consulting firms sell themselves as leadership factories. They promise exposure to senior executives and a clear path to top management roles. And in many cases, they deliver. In fact, more than half of the leadership teams weve worked with come from consulting backgrounds.But leaving consulting and knowing when to get out isnt as simple as it seems.

Fintech 55