Fri.Apr 04, 2025

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SentinelOne Launching New Global PartnerOne Program

Channel Insider

California-based cybersecurity company SentinelOne has launched the Global PartnerOne Program a future-ready, unified program designed to supercharge partners go-to-market success and accelerate growth. The program will provide partners with the tools, technology, and support needed to scale and uncover new market opportunities. Global PartnerOne targets key growth areas through designated tracks Partners are at the core of our mission to deliver cutting-edge cybersecurity solutions, said Brian

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Enabling Negotiators to Say No: Four Steps for Systematic Improvements

Vantage Partners

If you were to ask commercial negotiators what their objectives were, I think 9 out of 10 would probably say something like get a deal or get to yes. It is so ingrained in us that what negotiators do is make deals that we forget that not every deal should get done.

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Define KPI: The Ultimate Guide to Key Performance Indicators

ClearPoint Strategy

Define KPI and learn how to measure performance effectively with this comprehensive guide. Discover key strategies for aligning KPIs with your business goals.

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How SecurityBridge Secures the SAP Ecosystem

Channel Insider

SAPs vast ecosystem of tech solutions has supported organizations for decades in achieving cross-functional planning and success. Securing that legacy tech stack can be challenging, which is why vendors like SecurityBridge create solutions to simplify that process. CTO and Co-Founder Ivan Mans spoke with Channel Insider about the necessity for SAP-specific security tools and what customers should consider.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How Does the Chief Operating Officer Influence Strategy?

COO Alliance

The Chief Operating Officer (COO) plays a pivotal role in shaping and executing a companys strategy. While the CEO often sets the vision and long-term goals, the COO ensures that these aspirations are grounded in operational reality and achievable through effective execution. This dynamic partnership between vision and action makes the COO a critical architect of strategy.

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How to Write Perfect SEO Prompts for ChatGPT

SEO Magazine

Strong SEO prompts for ChatGPT help creators produce marketing deliverables that match precise objectives.Some professionals rely on 18 distinct instructions for projects like 150-word LinkedIn posts or three-part welcome emails.This plan is easy to change later, it’s really clear, uses the right words, and speaks directly to the people we want to reach.

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Strategic integration: How Getty Images built a global content ecosystem through partnerships

Impact

Founded in 1995 when the internet was in its infancy, Getty Images transformed from an ambitious startup acquiring analog photo archives into a global B2B content platform serving customers in over 22 countries. Through strategic partnerships with tech giants like Apple, Google, and Microsoft, along with integration into platforms like Canva, TikTok, and Squarespace, Getty has maintained its position as an industry leader, while many competitors have disappeared. “We were pioneers in the i

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Video: See You at Scale Computing Platform//2025!

Channel Insider

The future of IT innovation starts at Platform//2025. Join Scale Computing and Channel Insider for three dynamic days of learning, networking and collaboration at Platform//2025, Scale Computing’s premier global event designed exclusively for IT professionals and partners. Whether you’re looking to build your technical skills or explore new opportunities to grow your business, Platform//2025 offers a unique blend of dedicated certification courses, insightful sessions, and unparallel