Fri.Dec 01, 2023

article thumbnail

How to build a successful B2B affiliate marketing program: Tips from industry experts

Impact

Affiliate marketing actively boosts both upper- and lower-funnel goals— 56 percent of marketers use affiliate marketing to increase brand awareness and 50 percent use it to close sales. Publishers and affiliates are also cashing in—the average annual salary of an affiliate marketer is just over than $63,000 , while many earn significantly more. impact.com’s Associate Manager of Product Marketing, Matt Moore, sat down with industry experts to discuss the growing value of business-to-business (B2B

article thumbnail

How generative AI delivers value to insurance companies and their customers

IBM Business Partners

Insurers struggle to manage profitability while trying to grow their businesses and retain clients. They must comply with an increasing regulatory burden, and they compete with a broad range of financial services companies that offer investment products that have potential for better returns than traditional life insurance and annuity products. Although interest rates have increased at an unprecedented rate over the past year as central banks attempt to curb inflation, a significant part of insu

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Google Maps Optimization Tips to Help You Rank Higher (2024)

SEO Magazine

Google Maps is a powerful tool that can help bring new customers to your business. If you’re unfamiliar with it, Google Maps is a free online mapping service that allows users to find businesses and get directions. The service is used by millions of people every day, which makes it an important tool for businesses that want to attract new customers.

article thumbnail

Types of enterprise resource planning (ERP) systems

IBM Business Partners

The fast-paced business world we live in today requires smart tools to manage a business’s operations and everyday needs. Enterprise resource planning (ERP) is a business management software built to do just that. This relatively new system offers a centralized platform with applications to manage all aspects of your business from supply chain management to inventory management to financial management.

Retail 84
article thumbnail

AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

article thumbnail

Global Transformation: The Dynamics of Mergers & Acquisitions in the Packaging Industry

Frost & Sullivan

Almost every product needs packaging, and this business serves a wide range of end markets. Because packing is essential to the supply chain in many industries, the industry is immune to downturns in the economy. It was undoubtedly affected by the 2008 global economic downturn and the more recent COVID-19 outbreak, but not to the same extent as other industries.

Energy 59

More Trending

article thumbnail

4 Talent Management Trends That Will Drive Bussiness' Success in 2024

TRG Blog

Unleashing the untapped potential of your team through talent management is not only essential but also the key to igniting innovation and driving profitability for organisations.

52
article thumbnail

Tokens and login sessions in IBM Cloud

IBM Business Partners

IBM Cloud authentication and authorization relies on the industry-standard protocol OAuth 2.0. You can read more about OAuth 2.0 in RFC 6749 —The OAuth 2.0 Authorization Framework. Like most adopters of OAuth 2.0, IBM has also extended some of OAuth 2.0 functionality to meet the requirements of IBM Cloud and its customers. Access and refresh tokens As specified in RFC 6749, applications are getting an access token to represent the identity that has been authenticated and its permissions.

article thumbnail

Global Transformation: The Dynamics of Mergers & Acquisitions in the Packaging Industry

Frost & Sullivan

Almost every product needs packaging, and this business serves a wide range of end markets. Because packing is essential to the supply chain in many industries, the industry is immune to downturns in the economy. It was undoubtedly affected by the 2008 global economic downturn and the more recent COVID-19 outbreak, but not to the same extent as other industries.

Energy 52
article thumbnail

Supercharge security operations: How to unlock analysts’ productivity

IBM Business Partners

Security analysts are all too familiar with the challenges of alert fatigue, swivel chair type of analysis, and “ghost chasing” spurred by false positives. Facing massive volumes of data coming from an expanding digital footprint and attack surfaces across hybrid multi-cloud environments, they must quickly discern real threats from all the noise without getting derailed by stale intelligence.

article thumbnail

How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

article thumbnail

Unlocking the Golden 5% in Your Employees

Compass Point

The “Golden 5%” is that last bit of maximum contribution that is inside all of us. It’s the full expression of our ability, multiplied by our maximum possible effort, multiplied by our full contribution of heart. ABILITY x EFFORT x HEART = Golden 5% In many ways, it is the most personal and intimate thing we can offer in a professional setting.

52
article thumbnail

How to move from IBM Cloud Functions to IBM Code Engine

IBM Business Partners

When migrating off IBM Cloud Functions, IBM Cloud Code Engine is one of the possible deployment targets. Code Engine offers apps, jobs and (recently function) that you can (or need) to pick from. In this post, we provide some discussion points and share tips and tricks on how to work with Code Engine functions. IBM Cloud Code Engine is a fully managed, serverless platform to (not only) run your containerized workloads.

article thumbnail

Making the Most of 2023

Dinkel Business Development

As we approach the twilight of the year, there’s a common misconception that it’s time to wind down business activities and postpone networking until the new year. However, this period is ripe with opportunities for strengthening business relationships, expanding your network, and laying the foundation for a prosperous 2024. The end of the year is synonymous with the spirit of giving.