Thu.Oct 31, 2024

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The Secret to Optimizing Your Generative AI Investment

Vantage Partners

Many leaders assume efficiencies achieved from generative AI investments involve the removal of the human element. And though generative AI can automate and streamline a wide range of tasks, that’s not quite right. In fact, successful efforts very much require human collaboration — stakeholders aligning to set strategic goals, define deliverables and determine performance metrics and KPIs.

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How AI Content Can Still Fit Google’s People-First Approach

SEO Magazine

Imagine you’ve got a magic tool that cranks out articles at lightning speed. But there’s a catch – Google likes content with heart. They’re all about experiences, expertise, trustworthiness, and authority (that E-E-A-T deal). It’s like serving up the perfect meal; it needs to be more than just fast food. Now, picture AI entering this scenario.

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Hitting a Wall in Business: Which Blocks are in Your Wall?

Compass Point

Running a family business is never a straightforward journey. It requires an intricate balance between managing operations, navigating family dynamics, and keeping a clear strategic vision – for the company, ownership, and the family. Sometimes, you hit a wall no matter how strong your team is. Sales stagnate, profits dwindle, and communication breaks down.

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Creating a Ranking System for LLMs: Potential, Methods, and Challenges

SEO Magazine

As the usage of Large Language Models (LLMs) such as GPT-4 becomes more widespread, one of the key areas of interest is how to rank the entities, individuals, websites, or objects that these models recommend. Ranking is crucial in several fields—whether it’s identifying the best service providers, curating information sources, or recommending products.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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11 steps to power a well-crafted press release

Impact

In an era where 300 billion emails are sent daily , and the average person’s attention span has shrunk to just 8 seconds, how can your news possibly stand out? The answer might surprise you: it’s not about sending more messages but about crafting smarter. Press releases provide information about a significant event to news media, and how you build them can have significant impact on your ability to generate coverage.

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