Wed.Jan 17, 2024

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Sales Is Broken Part 2: Buyers Don’t Want to Talk With Sales Reps

PartnerTap

As I mentioned in Sales Is Broken Part 1 , traditional B2B sales is broken. Most sales reps didn’t hit their quota in 2023 and sales leaders were uniformly thrashed for failing to hit their targets. Many companies pointed to the general market conditions in 2023 or noted that buyers were taking longer to make purchasing decisions for their companies.

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Top 10 Renewable Energy Consultants & Consulting Firms

Jake Jorgovan

The lack of policies and infrastructure, plus the non-renewable energy monopoly, are all stark challenges in the renewable energy niche. Navigating them can be complex and overwhelming, so you need the right expertise to succeed in this rapidly evolving industry. However, the landscape is filled with options, making it difficult to discern who truly delivers value.

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INSEAD Insights: January 2024 Research Picks

INSEAD Knowledge

New research by INSEAD faculty explores how our experience of an event can be influenced by unrelated factors, the positive impact of gender wage transparency reforms on the gender pay gap and why managers should take a longer-term view with their planning. Plus, there are recently published papers on the benefits of controlling networks during a crisis and why leaders should be careful when dealing with flattery. 1.

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Top 10 Building Materials Consultants & Consulting Firms

Jake Jorgovan

Last-minute delivery requests, wastage, and material shortages are just a few of the problems you’re facing on a daily basis. Finding top-notch consultants and firms can save you from wasting time and resources. And you've come to the right place to find your solution. In this article, you'll discover: The top 10 building materials consultants and consulting firms.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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A 1249% Increase in Organic Traffic for a Niche Business

SEO Magazine

In the ever-evolving landscape of SEO, achieving a substantial increase in organic traffic is a coveted goal for many businesses. In this case study, we’ll share our SEO strategy to achieve a 1000% increase in organic traffic. Let’s delve into one of our projects that faced challenges head-on and emerged with a staggering 1249% increase in organic traffic.

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How to Make Your AI Content Undetectable

SEO Magazine

Do you want to create AI-generated content that seamlessly blends with human-written text, ensuring search engines see it as authentic? With an SEO-focused AI content generator, this becomes achievable. You need tools and strategies designed for crafting engaging articles while adhering to SEO best practices. A proficient SEO content writing AI can elevate your online presence significantly by generating keyword-rich material effortlessly.

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Top 10 Aviation Recruiters, Headhunters & Executive Search Firms

Jake Jorgovan

The ever-changing technology, legislation, and specialized skill sets make it difficult to find top-tier talent in aviation. The industry's unique demands require specialized expertise. Fortunately, you've landed on the right page. We've meticulously compiled a list to guide you through this journey: Discover the Elite 10 : A curated selection of the finest aviation recruiters and headhunters.

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5 Essential Australian Security Certifications for Every MSP

Channel Insider

The year 2024 will be when MSPs fully embrace security, and deliver it as a core part of their solution suite. However, the regulatory environment is also tightening, so it will be more important than ever for MSPs to obtain and retain a comprehensive set of certifications. Cybersecurity is a 2024 priority for MSPs Cybersecurity will be a particularly core part of IT investment in 2024 for Australian organisations, as the federal government ramps up its transformative and far-reaching 2023-2030

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Cryptography use cases: From secure communication to data security 

IBM Business Partners

When it comes to data security , the ancient art of cryptography has become a critical cornerstone of today’s digital age. From top-secret government intelligence to everyday personal messages, cryptography makes it possible to obscure our most sensitive information from unwanted onlookers. Whether shopping online or saving valuable trade secrets to disk, we can thank cryptography for any semblance of privacy we may have.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Turn Holiday Shopping Returns into a Customer Experience Win

Market Source Inc

A higher volume of sales during the holiday season means a higher volume of holiday shopping returns. Prepare for the deluge with these practical tips to re-engage customers and ramp up retention. The post Turn Holiday Shopping Returns into a Customer Experience Win appeared first on MarketSource.

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How one IBMer is creating a more sustainable future for the island where he grew up

IBM Business Partners

IBM believes in the power of technology and innovation to drive climate solutions, especially for the communities and organizations most impacted by climate change and environmental challenges. At the center of this work is also a commitment to volunteerism, allowing inspired IBMers to combine their talent and skills with passion and purpose. Through the IBM Sustainability Accelerator , a pro-bono social impact program, IBM volunteers donate their time, energy and expertise to help create lastin

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Modine Applauded by Frost & Sullivan for Improving Commercial and Specialty Electric Vehicle Performance with the EVantage™ Product Line

Frost & Sullivan

SAN ANTONIO, TX. – January 17, 2024 – Recently, Frost & Sullivan analyzed the electric vehicle (EV) thermal management systems industry and, based on its findings, recognizes Modine (NYSE: MOD) with the 2023 North American New Product Innovation Award. With over a century of experience, the thermal management system developer delivers innovative solutions for various industries, including transportation, agriculture, construction, heating, ventilation, industrial refrigeration, power generat

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Managing WIP and Bottlenecks in the Financial Industry

Planview Blog

In today’s fast-paced and dynamic world of technology, the adoption of Agile methodologies has undoubtedly transformed the landscape of how technology teams function. These Agile principles have introduced a new level of adaptability, collaboration, and responsiveness, allowing organizations to stay agile and competitive in the ever-evolving market.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Unlocking Profitability: Strategies for Business Success

Collaboration LLC

Whether you're embarking on a new venture or have been steering the ship for years, the pursuit of profitability is a universal concern for business owners. While the idea of a 'secret sauce' may linger in the background, the truth is that sustainable growth often boils down to adaptability. The challenge lies not in complexity but in the commitment to make necessary changes as your business grows.

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A Look at Renewal Management: Manual vs. Automatic Contract Renewal Explained

Chameleon Sales

For B2B service providers, such as those in the technology and software space, contract renewals are crucial to your business’s growth and profitability. But renewals aren’t a given—your success in this area heavily relies on your renewal management! So, how do you manage renewals? Are you using outdated and inefficient manual methods, or have you upgraded to an automatic contract renewal process?

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Seno Medical Earns Frost & Sullivan’s 2023 United States Enabling Technology Leadership Award for Delivering a More Efficient Breast Cancer Diagnosis with Its Cutting-edge Technology

Frost & Sullivan

San Antonio, TX — January 17, 2024 — Frost & Sullivan recently recognized Seno Medical with the 2023 US Enabling Technology Leadership Award. Seno Medical is a groundbreaking company founded in 2005 that revolutionized the breast cancer imaging sector with its innovative opto-acoustic/ultrasound (OA/US) technology, integrating laser optics with ultrasound to enhance cancer diagnosis.

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Influencing the runway: Harnessing the power of content creators

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Chatbot examples: A beginner’s guide 

IBM Business Partners

A chatbot is a program or script designed to interact and respond to humans in real-time conversation. Different organizations and individuals employ chatbots for a variety of different uses and business functions. Broadly, chatbots provide pre-written responses and information to handle basic requests or to get enough information from customers to connect them to a live agent for better and more specific service.

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