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Podcast plays, IAB downloads and followers are the most important metrics in podcasting. The higher the metrics, the more successful and credible your podcast is. In my work at Content Allies , a top B2B podcast agency, and Listen Network , the leading podcast marketing agency, we optimize our services in building successful podcasts by driving these metrics using both paid and organic tactics.
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I recently asked the LinkedIn community what book most closely aligns with your leadership identity, but I never disclosed my own. While those who know me are aware that I am a big fan of Brene Brown, I recently finished a book that had me cheering “Yes!” out loud periodically throughout my reading journey. Brene Brown studied the power of vulnerability and belonging; Daniel Coyle applied those concepts to understand what makes certain groups and organizations so profitable.
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