Channel Insider
MAY 8, 2024
The IT director of Fresh Thyme Market explains why he chooses to work with IT solution provider, ITsavvy. In part 1 of this episode of Channel Insider: Partner POV, host Katie Bavoso is joined by the director of IT for grocery store chain Fresh Thyme Market, Craig Diggs, and CEO of ITsavvy, Munu Ghandi. The two businesses partnered together when Diggs joined Fresh Thyme Market nearly one year ago.
IBM Business Partners
MAY 8, 2024
Amid the dynamic realms of modern business and technology, organizations seek to maintain a competitive edge and elevate business outcomes and user experiences through their SAP investments. The crux of this endeavor lies in fostering continuous value creation throughout the journey. Drawing from my experience with clients across expansive, multi-year SAP engagements, there are three areas where collaborative value creation and charting future roadmaps intertwine seamlessly. 1.
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Market Source Inc
MAY 8, 2024
It is an established fact that Artificial Intelligence can transform retail operations and improve customer engagement. But customers want instant response, and AI isn’t the only answer. The post Instant Response Elevates the Customer Experience (and AI Isn’t the Only Answer) appeared first on MarketSource.
IBM Business Partners
MAY 8, 2024
The recent validated what many of us in the industry already knew: Identity has become the leading attack vector. The 2024 report showed a 71% increase in valid identities used in cyberattacks year-over-year. What really puts it into perspective is the realization that you are just as likely to have your valid identity used in a cyberattack as you are to see a phishing attack in your organization.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Impact
MAY 8, 2024
Q1 highlights include welcoming over 500 new brands and partners, being ranked top affiliate network by multiple industry analysts, and launching new product features and innovations. NEW YORK—May 8, 2024 —impact.com, the world’s leading partnership management platform, announced continued strong performance so far in 2024, adding more than 500 brands and partners to its total client roster, welcoming leading brands including Gatorade, Forever 21, Under Armour, and AG1 (formerly Athletic Greens)
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Remarkable Partnerships
MAY 8, 2024
Whether you are a chief executive, a fundraising director, or a corporate partnerships manager, you want to build high value corporate partnerships. These partnerships will help you deliver more value for less effort for your charity and your corporate partners. Notice that I’m using the word “value” not “income” because corporate partnerships can deliver significant non-financial value too, such as increased reach, skills, and introductions to other companies.
IBM Business Partners
MAY 8, 2024
At IBM Cloud, we are committed to helping enterprises across industries leverage hybrid cloud and AI technologies to help them drive innovation. For true transformation to begin, we believe it is key to understand the unique challenges organizations are facing—whether it is keeping data secured, addressing data sovereignty requirements or speeding time to market to satisfy consumers.
Frost & Sullivan
MAY 8, 2024
The shift towards digitalization in vehicles is giving rise to an increasingly transformative automotive landscape. While the vision of a fully ‘software-defined vehicle’ (SDV) is yet to be realized, consumer preferences are adapting to prefer advanced in-vehicle functionalities, including heads-up displays and sophisticated infotainment systems, powered by disruptive technologies like telematics, the Internet of Things (IoT), and artificial intelligence (AI).
Pearlman + Pearlman
MAY 8, 2024
If your nonprofit organization is considering hiring a social media influencer, you’re not alone. Nonprofits are increasingly turning to social media influencers to help promote their brand and expand their reach in attracting donors. In the 2023 M+R Benchmarks Study examining the metrics underlying nonprofit digital programs, about fifty percent of nonprofit participants reported that they worked with social media influencers.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Phoenix Consulting Group
MAY 8, 2024
In earlier installments of our Partner-Ready blog series, we discussed the importance of a repeatable sales model and a repeatable delivery model. Both of these elements are relevant to partner economics. In other words, how do your partners make money? One has to assume your potential partners are good business people and will be weighing their options of who to partner with against how they make money, where can they create new revenue streams, and what fits their business model.
SEO Magazine
MAY 8, 2024
In today’s digital landscape, programmatic SEO reinvents traditional optimization. This tech-driven method streamlines content creation and page optimization with algorithms. It outpaces the old ways of manual keyword research by targeting a vast array of queries with unmatched precision. Users find exactly what they search for because businesses craft many pages quickly, each suited to different audience segments.
Frost & Sullivan
MAY 8, 2024
Today, the increase in global internet users, high-speed connectivity, and unique mobile phone users is driving the uptake of digital content and related services. Technologies like artificial intelligence (AI), machine learning (ML), and extended reality (XR), coupled with evolving consumer behavior, and the rise of data-driven analytics are pushing businesses to find new ways to tackle growth challenges and establish competitive differentiation.
Remarkable Partnerships
MAY 8, 2024
Remarkable Partnerships are seeking a freelance virtual assistant who will support us with all areas of administration. The purpose of Remarkable Partnerships is to enable charities and companies to create ambitious partnerships, so they deliver significant benefits for both parties and create a better world. Our virtual assistant will support the team with administration, to support our growth.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Impact
MAY 8, 2024
Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.
Frost & Sullivan
MAY 8, 2024
Are you familiar with the strategic imperatives shaping the evolution of the power and energy industry? In the dynamic world of power and energy, innovation and environmental responsibility are reshaping how we produce and consume electricity. Disruptive technologies like renewable energy sources (solar, wind) and energy storage solutions are rapidly changing the generation mix, fostering a more sustainable and distributed energy landscape.
Mindmatrix
MAY 8, 2024
In today’s competitive business landscape, the strength of a company’s partnerships often determines its success. Traditional partner marketing approaches are no longer sufficient in this dynamic environment. To thrive, businesses must embrace innovative strategies that empower their partners and drive collaboration. This blog explores three advanced partner marketing approaches: Through-Partner Marketing , To-Partner Marketing , and On-Behalf-Of Partner Marketing.
Frost & Sullivan
MAY 8, 2024
What are the top strategic imperatives driving transformation in the nutrition & wellness industry? The nutrition and wellness industry is undergoing a period of significant transformation. Key drivers like shifting consumer preferences towards plant-based diets and the growing focus on sustainability are prompting innovation in product development and packaging solutions.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Frost & Sullivan
MAY 8, 2024
Trends to pivot around video safety solutions integrated with advanced AI and ML technologies, increasing installation of telematics hardware by OEMs into their commercial vehicles (CVs) at the production stage, and a host of telematics solutions promoting driver well-being and retention. By Mugundhan Deenadayalan, Industry Principal – Mobility Three major trends are transforming the global connected medium and heavy commercial vehicles (M&HCV) space: video telematics, OEM telematics p
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