Tue.Nov 12, 2024

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Ingram Micro Partnerships at IngramONE 2024 Drive Channel Growth

Channel Insider

As global technology distributor Ingram Micro welcomed over 2,000 people to Maryland in November for its annual conference, one theme became clear: the critical need for collaboration within the channel. While some may have historically seen peers as competition, many are now stepping into a new vision in which MSPs, resellers and others work together and share insights, knowledge, and even customers.

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Get connected: The benefits of REST APIs and how to use them in partnership marketing 

Impact

Managing a growing partnership marketing program can feel overwhelming, especially when your systems don’t communicate with each other. Juggling different tools, trying to sync data manually, and ensuring everything is up-to-date can feel like a constant struggle. Thankfully, REST APIs are a ready-to-go solution. By connecting your software and automating data exchange, REST APIs eliminate the headaches of managing disjointed systems.

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Cisco and AppOmni Partner to Enhance SaaS Security

Channel Insider

SaaS security provider AppOmni has announced an exciting new partnership. They’re joining forces with Cisco’s Security Service Edge (SSE) technology suite to deliver a powerful solution that applies zero trust principles at the application layer for SaaS applications. The combined offering provides organizations with a truly end-to-end zero-trust approach, extending security from the endpoint to the SaaS applications.

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Data Visualizations: Choosing the Right Chart

ClearPoint Strategy

Master the art of data visualization.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Get connected: The benefits of REST APIs and how to use them in partnership marketing 

Impact

Managing a growing partnership marketing program can feel overwhelming, especially when your systems don’t communicate with each other. Juggling different tools, trying to sync data manually, and ensuring everything is up-to-date can feel like a constant struggle. Thankfully, REST APIs are a ready-to-go solution. By connecting your software and automating data exchange, REST APIs eliminate the headaches of managing disjointed systems.

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Sales Enablement Made Smarter: How SFE Partners’ Data-Driven Solutions Fuel Success

SFE Partners

Sales Enablement Made Smarter: How SFE Partners Data-Driven Solutions Fuel Success In todays competitive landscape, businesses must leverage every tool available to stay ahead. One of the most impactful ways to accomplish this is by integrating powerful sales enablement strategies with Customer Relationship Management (CRM) systems. These tools dont just track customer interactions theyre the key to unlocking data-driven insights, optimizing your sales pipeline, and driving overall revenue grow

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Which Online Video Platform (OVP) Providers Are Redefining Media and Entertainment?

Frost & Sullivan

The global online video platform (OVP) industry is undergoing a transformation spurred by the decline of cable and the rise of OTT content and direct-to-consumer (D2C) platforms. Consumers now have endless media and entertainment (M&E) options, but intense competition and pricing pressures are limiting the ability to expand segment growth beyond a modest CAGR of 4 % up to 2030.

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IT Channel M&A Roundup: Key October Acquisitions and Strategies

Channel Insider

The channel services space continues its march toward seeking more growth opportunities through mergers and acquisitions (M&A). Since Channel Insider’s last M&A update , more companies have advanced their business strategies to deliver improved services to their clients. Varying factors drive M&As in the MSP industry, including the unique challenges that consolidation brings.

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Which Online Video Platform (OVP) Providers Are Redefining Media and Entertainment?

Frost & Sullivan

The global online video platform (OVP) industry is undergoing a transformation spurred by the decline of cable and the rise of OTT content and direct-to-consumer (D2C) platforms. Consumers now have endless media and entertainment (M&E) options, but intense competition and pricing pressures are limiting the ability to expand segment growth beyond a modest CAGR of 4 % up to 2030.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Frost & Sullivan Recognizes Sanas as the 2024 North American Technology Innovation Leader

Frost & Sullivan

SAN ANTONIO, TX. – November 12, 2024 – Frost & Sullivan recently assessed the accent translation solutions industry and, based on its analysis, recognizes Sanas with the 2024 North American Technology Innovation Leadership Award. Sanas provides a real-time Accent Translation solution built on patented, AI-powered technology that enables users to control how they sound, with the biggest use case for contact centers globally.

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