PartnerTap

FEBRUARY 21, 2024

Co-selling is suddenly the hottest topic in partner, channel, and sales circles. Why? Because companies are realizing the old sales playbook is broken and finally making sales transformation a top priority in 2024. Co-selling transformation is a journey that requires the right people, technology, and best practices. Our CEO, Cassandra Gholston , just shared our co-selling transformation playbook , so this article details the modern co-selling tech stack and related co-sell transformation service

Ecosystems 130

Ecosystems Channel management Collaboration 130

SEO Magazine

FEBRUARY 21, 2024

In the dynamic SEO landscape, agencies juggle complex tasks for large clients. Frequent Google updates can lead to ranking dips and resource-draining manual reporting, especially with vast ecommerce sites. Yet, those hurdles offer chances for growth. By using advanced technical tools and staying proactive, you turn these trials into advantages. Understanding Multinational SEO Complexities You face a tough puzzle when you dive into multinational SEO.

Collaboration 103

Collaboration Engineering Legal 103

Channel Insider

FEBRUARY 21, 2024

EY and ServiceNow have expanded their strategic alliance to offer robust solutions for generative AI (GenAI) compliance, governance, and risk management. Initially targeting the digital transformation of finance and tax services, the deepened alliance aims to optimize AI oversight and governance and help organizations meet regulatory requirements. Through tight collaboration, the organizations will deliver a suite of solutions that includes AI discovery, inventory management, policy enforcement,

Government 102

Government Channels and alliances Partnering capability and readiness Life science 102

Chameleon Sales

FEBRUARY 21, 2024

Higher education lead generation ? We may not initially think of this need for colleges and universities, but many schools are not entirely equipped with the latest technologies and sufficient staff for those busy months in the fall. That goes for the rest of the year, too—an outsourced call center can provide several benefits for these institutions year-round.

Business development 52

Business development 52

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Channel Insider

FEBRUARY 21, 2024

New data suggests that critical IT skills continue to command intense — and expensive — competition across employers. This is a major opportunity for MSPs… if they can be the employer of choice for these in-demand professionals. Talent’s More Than Money Salary Guide 2024 shows that several core IT skills are becoming unaffordable to many employers. According to the data, salaries have increased by as much as 35% across both cybersecurity and data analytics, and contract rates have increased by b

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Channel Insider

FEBRUARY 21, 2024

Host Katie Bavoso interviews Chief Extrovert of Axiom, Kendall Miller, about the independent software vendor’s ability to provide what he says is a more cost effective log management and analytics tool for better monitoring and observability as well as storage. Kendall explained how Axiom can save organizations up to 20x on their observability and datastore needs and how channel solution providers can partner with them to gain an entry point into business deal with a customer.

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Mindmatrix

FEBRUARY 21, 2024

Mindmatrix, the premier provider of sales ecosystem enablement , next-gen PRM and partner marketing solutions, today announced that Avalara, Inc., a leading provider of cloud-based tax compliance automation, has chosen Mindmatrix’s Bridge PRM (Partner Relationship Management) software platform to power its updated Avalara Partner Program. The partnership between Avalara and Mindmatrix aims to streamline and enhance the experience for Avalara’s extensive partner ecosystem, which inclu

Co-Alliance 45

Co-Alliance Partnering capability and readiness Channels and alliances Ecosystems 45

Tackle.io

FEBRUARY 21, 2024

If you’ve been partnering with Microsoft through co-selling or selling through the Microsoft commercial marketplace, you’ve likely been waiting for support for deals that involve channel partners. After all, Tackle’s State of Cloud GTM 2023 report found that 63% of ISVs had some sort of channel partner involvement in their Marketplace deals last year, and 85% expect more channel partner involvement in Marketplace deals in 2024.

Ecosystems 52

Ecosystems Collaboration 52

INSEAD Knowledge

FEBRUARY 21, 2024

Earlier this year, Christian Sewing, CEO of Deutsche Bank, chose the bank’s annual reception in Berlin to speak out about the threat right-wing extremism poses for the bank’s investors. Sewing is not a lone voice on this. Numerous companies and their CEOs have recently stepped forward to raise their concerns about growing right-wing extremism coordinated by the activities of the Alternative for Germany (AfD) party.

Banking 108

Banking Government 108

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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

Channel management