Tue.Feb 18, 2025

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Consortium’s Metrics That Matter Deal: A New Era for VARs

Channel Insider

Cybersecurity provider Consortium has bought Metrics That Matter, a startup that helps companies measure their cyber risks. The aim is for Consortium to give its customers a clearer and more up-to-date understanding of their cybersecurity vulnerabilities. Even though companies are spending a fortune on cybersecurity over $200 billion last year, according to the companys announcement and using a ton of different security tools, breaches and financial losses keep climbing.

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Genesys Applauded by Frost & Sullivan for Its Advanced Digital and Customer Experience (CX) Solutions and Market-leading Position

Frost & Sullivan

SAN ANTONIO, TX. February 18, 2025 Frost & Sullivan recently researched the contact-center-as-a-service (CCaaS) industry and, based on its findings, recognizes Genesys , a global cloud leader in AI-Powered Experience Orchestration with the 2024 Brazilian Company of the Year Award. Genesys is dedicated to helping businesses improve consumer loyalty through Genesys Cloud, enabling organizations to deliver seamless, end-to-end experiences to customers and employees.

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AvePoint Launches Next-Gen Platform to Drive MSP Revenue

Channel Insider

Data security, governance, and resilience leader AvePoint recently announced the launch of its AvePoint Elements platform to modernize MSPs client, cloud, and tenant management. Recurring revenue in security essentials through Elements now available The next generation of AvePoint Elements will equip partners with new security-centric recurring revenue streams through a seamless, all-in-one platform.

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What is Omni Channel SEO?

SEO Magazine

Omni Channel SEO blends the worlds of digital marketing and seamless shopping into one smart strategy.Brand recognition matters.Get your brand seen online and in personit’s the key to success. Think about being just as visible on someone’s phone while they scroll through social media as you’re when another person Googles a question on their laptop.We’re talking blog posts , tweets, signs in the store, and email blastsall working together.Yes, it even means tweaking those

Retail 69
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Consortium’s Metrics That Matter Deal: A New Era for VARs

Channel Insider

Cybersecurity provider Consortium has bought Metrics That Matter, a startup that helps companies measure their cyber risks. The aim is for Consortium to give its customers a clearer and more up-to-date understanding of their cybersecurity vulnerabilities. Even though companies are spending a fortune on cybersecurity over $200 billion last year, according to the companys announcement and using a ton of different security tools, breaches and financial losses keep climbing.

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Video: How To Extend Your MSP Team In One Week With Hirexe

Channel Insider

Chris Keith, founder and CEO of Hirexe, joins host Katie Bavoso in this engaging episode of Partner POV to discuss the challenges managed service provider leaders face when trying to fill roles at their businesses – and that struggle is increasing. By 2026, IDC predicts that 90% of businesses worldwide will face an IT skills shortage. Whether it’s budget restraints, a shallow talent pool, or even just the inability to commit the necessary time to the search, Keith understands there&#

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How to Prevent and Handle Breach of Contract Disputes in Your Business

Tishkoff

Contracts are the foundation of business relationships, ensuring that all parties involved understand their rights and obligations. However, breaches of contract are common and can lead to costly disputes if not managed properly. Whether youre drafting a contract or dealing with a breach, understanding how to prevent and handle disputes is crucial to protecting your business. 1.

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Cost Savings for Waste Management and Recycling: How to Prepare for Contract Negotiations

Jake Jorgovan

It's no secret that waste management and recycling contracts are often difficult to understand fully. Without the right approach to negotiations, costs add up quickly and strain your budgets. You're likely searching for effective strategies to control these expenses. Fortunately, preparing thoroughly for contract negotiations with a waste management provider can yield significant cost savings.

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Samsara Applauded by Frost & Sullivan for Improving the Safety and Efficiency of Connected Fleet Telematics Operations and Its Market-leading Position

Frost & Sullivan

SAN ANTONIO, TX. February 18, 2025 Frost & Sullivan researched the commercial vehicle telematics industry and, based on its findings, recognizes Samsara with the 2024 North American Company of the Year Award. Samsara is one of the world’s largest telematics providers and a pioneer of connected vehicle operations and the telematics ecosystem.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Partner Program Tweaks For an Outsized Impact On Your Channel Program

Chaneltivity

If youre like most partner professionals, youre always on the hunt for a silver bullet that one partner program tweak’ that will dramatically change the course of your career. We hate to break it to you, but theres no secret sauce. Theres no hack thatll magically transform your partner program. There are, however, a series of tweaks you can make to ensure your program grows and evolves sustainably.

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Global Trade by 2035: a Thorny Path to $71 Trillion or a Transformational Leap to $105 Trillion?

Frost & Sullivan

Global Trade by 2035: a Thorny Path to $71 Trillion or a Transformational Leap to $105 Trillion? Trade wars, pandemic and war-induced supply chain disruptions, and inward-looking policies are catalyzing a transformation is global trade patterns. While the trade rebound has been sizable between 2021 and 2023, following COVID-19 driven contraction, the future trajectory of global trade exports and imports combined will be a complex equation of highly interconnected variables of macroeconomy, geo

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