Chaneltivity
AUGUST 26, 2021
Driving business through partnering is on the rise. Companies of all shapes, sizes, and industries are leveraging the benefits of indirect sales and building out channel programs as their go-to-market strategy. To do this effectively, these companies are turning to technologies like PRM to help them extend and automate their reach.
Frost & Sullivan
AUGUST 4, 2021
Until a year ago, intensifying urbanization was the norm, with cities confronting challenges related to congestion, pollution, and overstretched mobility networks. In the UK, estimates indicated that people were spending more than 221 days of their lives commuting; in the US, it was more than 400 days. Meanwhile, lengthy commute times were associated with a range of physical and mental conditions, including stress, headaches, backaches, and fatigue.
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Impartner
AUGUST 4, 2021
Does it still make sense to request a demo for professional software at a time when a quarter of new car buyers gladly will skip a test drive? Yes, say enterprise software experts including Bryce Maughan, director of sales enablement and business development at Impartner. “The benefits of taking a demo are many regardless of whether that demo leads to a sale or not,” Maughan says.
Board Source
AUGUST 24, 2021
We live in an age where it can be challenging to keep up with the increasing speed of news cycles while managing our own busy day-to-day lives. There’s a vast amount of news available to us every day – but we may not have enough time to consume it, and we often have even less time to reflect on it and consider how it may impact us. In the midst of this “information overload,” there’s one recent story that has fully captured my attention (and, hopefully, the attention of all social sector boards)
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Jake Jorgovan
AUGUST 31, 2021
Before the days of digital, a big part of the sales process would be to make calls to companies, hoping the receptionist would put us through to the right person the first time, and crossing fingers that the decision-maker would consider our product next time.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Partners Preceptors
AUGUST 19, 2021
By Dee Kring, CAE, CMP Now that the summer is winding to a close, many organizations have held their big annual meetings and elected new leadership which means it is time for the annual board orientation.
INSEAD Knowledge
AUGUST 30, 2021
Peeking into the inner theatre of the seriously wealthy.
Thinkers 50
AUGUST 2, 2021
Nominations are in for the Thinkers50 Distinguished Achievement Awards for 2021. Over the course of the next ten weeks, we will be highlighting the shortlisted nominees and their achievements. This week, we are sharing with you the nominees for the Thinkers50 Leadership Award shortlist for 2021. 1: Todd Cherches. Todd Cherches is the CEO and cofounder of BigBlueGumball, a New York City-based management consulting firm specializing in leadership development and executive coaching.
Channel Insider
AUGUST 26, 2021
The simplest and most understandable definition of DevOps can be drawn from the two words it is a compound of; development and operations. In the earliest days of computer programming, a programmer produced the code necessary to have the computer perform specific functions. That code was presented to the computer operations team, who loaded it and ran it.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Jake Jorgovan
AUGUST 12, 2021
94% of marketers use LinkedIn to distribute content because LinkedIn lead generation campaigns and other interactions are considered the most effective for B2B companies on this social media platform. Source: InfluencerMarketingHub It’s effective for B2B sales because the platform was built for connection purposes, plus it contains 660 million professional members, most of whom are active on the channel.
Peter Simoons
AUGUST 23, 2021
Tip 17: Communicate, Communicate, Communicate. Communication is perhaps the most essential element towards building a successful partnership or alliance. George Bernard Shaw once said: “The single biggest problem in communication is the illusion that it has taken place.” He has a point. Communication is one of the key success factors in partnerships and alliances.
CoSell
AUGUST 31, 2021
Gartner’s Future of Sales 2025 report predicts that as soon as 2025, 80% of B2B sales interactions will occur digitally.
INSEAD Knowledge
AUGUST 16, 2021
Three rules to optimise the influence of your smartphone on your well-being.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Stellar Partnerships
AUGUST 29, 2021
My 90 year- old mother is a very traditional English woman. She remembers the spirit of the Blitz in WW2, tends her garden and loves her Sunday roast. For many years she was deeply suspicious of ‘foreign food’, despite being married to my father, who hails from China. Whenever we visited a Chinese restaurant, she ordered an omelette and chips. Then one day, when the omelette was off the menu, she did a rethink.
Partners Preceptors
AUGUST 19, 2021
By Dee Kring, CAE, CMP Now that the summer is winding to a close, many organizations have held their big annual meetings and elected new leadership which means it is time for the annual board orientation.
Jake Jorgovan
AUGUST 4, 2021
Podcasting is the new frontier and it's poised to become as big as blogging used to be. In fact, statistics show that the amount of people listening to podcasts is increasing, and the Covid pandemic has only pushed that number up significantly. In fact, according to Convince and Convert , more people listen to podcasts than they have Netflix accounts!
Peter Simoons
AUGUST 15, 2021
It promised to become a warm day, therefore, I started my day early. After about 11 kilometers of walking on the Camino I reached the outskirts of the sleepy city of Cirueña. Everything was still closed, yet I felt it was high time for me to take my first break. So, I sat down at the side of the road and noticed an inspiring landscape right in front of me.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
CoSell
AUGUST 30, 2021
Is collaboration alive and well in our next normal? Or, is our shift to remote working having a negative impact on collaboration?
INSEAD Knowledge
AUGUST 15, 2021
Navigating unprecedented levels of uncertainty takes a careful combination of technology and talent.
Stellar Partnerships
AUGUST 23, 2021
Dating, job interviews and partnership meetings are all quite similar because they are conversations with lots of questions. Why so many questions? Well part of getting to know someone is making an assessment. In dating you want to uncover any red flags and decide whether to commit to a next date or the next stage. With job interviews you want to know whether they are qualified and experienced enough to do the job.
Be Partner Ready
AUGUST 9, 2021
A business partnership is a little like a marriage – there is usually a common purpose, shared values, collaboration, and mutual benefit. And a whole lotta love. Partnerships (and indeed marriages) often fail when there’s no mutual trust or give & take.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Jake Jorgovan
AUGUST 24, 2021
Statistics show that 78% of people make buying decisions based on social media brand posts. This number may be high because according to BroadbandSearch, the average person spends 2,5 hours on social media every day, and more people are making online purchases. More importantly, it’s become common knowledge amongst marketers that peer to peer advertising is significantly more effective than brand to consumer advertising: people won’t believe what you say about your brand, but they will believe w
Peter Simoons
AUGUST 8, 2021
Tip 16: Sharing Is the Foundation for Partnering. When you’re tasked to work on a project with someone, it’s inevitable that you have to share some of your time, effort, expertise and resources with your task partner. After all, you are working on a single project, and its success or failure will reflect upon the both of you.
CoSell
AUGUST 29, 2021
If you love sales, you love numbers. Of course, it’s not just the math part—it’s watching the numbers move in the right direction.
INSEAD Knowledge
AUGUST 31, 2021
Financial wrongdoing by a single firm often batters its industry peers. Managers and investors may yet profit by using a granular lens to identify a handful of firms that will emerge stronger.
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.
Stellar Partnerships
AUGUST 15, 2021
At my local market there is a car park with two dozen free parking spaces. The rest of the car park costs the princely sum of a dollar to park whilst you buy your fresh produce. I’ve noticed that cars idle, waiting for a free spot when there are plenty of empty spaces elsewhere.
PartnerTap
AUGUST 3, 2021
At PartnerTap, we set out on a mission to build a platform that drives revenue for every partnership. According to HBR partnerships have a 70% failure rate, which is abysmal. Globally, companies are losing billions of dollars annually because they’ve invested in partnerships that never generate revenue. Channel and sales teams know the potential of their partnerships and work diligently to uncover revenue opportunities, unfortunately, the process is done manually, with spreadsheets and V-Lookups
Channel Insider
AUGUST 27, 2021
Whether they want to or not, Managed Service Providers (MSPs) are being forced to pick up more and more security functions. An endless stream of malware attacks followed by the recent rash of ransomware incidents has made it necessary for them to augment whatever services they were providing with some basic security safeguards. Over time, the need for security services has grown, and is now one of the hottest areas of the MSP space.
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