December, 2022

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Building an Alliance Program From the Ground Up

Vantage Partners

Building an Alliance Program From the Ground Up. The right people, processes, and technology – and alignment with C-Suite objectives – will help you get it done.

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Would Interim or Contractor Alliance Management Work for Your Company?

Peter Simoons

A few years ago, a client approached me asking if I could step in for a newly-hired alliance manager who was desperately needed in the business, but not yet available to make the move. The assignment was originally planned to last for just three months, however, due to unexpected changes in the new alliance manager’s availability it lasted much longer!

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Don't Say the R Word

Partner Path

It’s like in the Harry Potter books, where they refer to the main antagonist as “he-who-must-not-be-named.” As if just saying Voldemort out loud would conjure his presence. No one wants to say the word recession lest they make it a reality. Instead, I’ve heard “economic headwinds” and “a really tough market” with regularity. However, not calling it a recession doesn’t mean we don’t feel the effects of tighter budgets, pressure to produce revenue and a renewed focus on profitability.

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How Important is an Alliance Manager for the Success of a Partnership?

Peter Simoons

How important is a conductor’s role for an orchestra to play in tune? How essential is oil to run an engine? How crucial is the role of a bus driver for managing a bus route’s schedule? Those are all questions with an obvious answer, aren’t they? There is a similar question around alliance management: How important is an alliance manager for the success of a partnership?

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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FinTech Ecosystem and Opportunities

Vantage Partners

FinTech has burst on the scene and ever since, the pace of change has not slowed down. Vantage Partners, in collaboration with BAI, has developed a timely report on the role of FinTech in financial services, the various business models at play, and how the financial services industry will evolve (competitively and collaboratively) in the face of these new entrants.

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More Trending

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Our 12 Christmas wishes

Stellar Partnerships

1. May your Christmas be filled with laughter, love, and plenty of chocolate. 2. We hope your Christmas dinner is delicious and disaster-free. 3. May your corporate partners be full of compassion and generosity. 4. Please dodge both Covid and toxic family members as well as you can. 5. May we all rediscover the joy and beauty of nature and make greater efforts to preserve it for future generations. 6.

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MEET THE HUMANS BEHIND BEPARTNERREADY.COM®: TYRONE

Be Partner Ready

Back in 2019, Hailey was burned out from running a small business for 24 years. Her husband Tyrone – and rock of 19 years – was concerned. The vibrant, funny woman he’d met all those years ago was depressed, despite having built over 50 partnerships investing over $40 into charities, she felt like a failure. One day, his wife came back from the shops with a glint in her eye.

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Space Systems MOSA Interface Standards Alliance Announces Formation for Standards Development

ISTO / IEEE

Space Systems MOSA Interface Standards Alliance Announces Formation for Standards Development. Unifying the development of Standards that promote and enable standardized space system interfaces toward the achievement of plug-and-play interoperability. PISCATAWAY, NJ 8 DECEMBER 2022 : The IEEE Industry Standards and Technology Organization (ISTO), an international federation of leading groups and consortia dedicated to the advancement of standardized technologies for the benefit of industry, to

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How Important is an Alliance Manager for the Success of a Partnership?

Peter Simoons

How important is a conductor’s role for an orchestra to play in tune? How essential is oil to run an engine? How crucial is the role of a bus driver for managing a bus route’s schedule? Those are all questions with an obvious answer, aren’t they? There is a similar question around alliance management: How important is an alliance manager for the success of a partnership?

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Managing in an Unimaginable World

INSEAD Knowledge

Every so often businesses face shocks that have unknown and unpredictable implications for the future performance of their existing strategy and business model. In an increasingly global world, the repercussions of a significant shock – such as the Covid-19 pandemic – simply cannot be imagined. When the virus first started circulating, nobody could begin to fathom all the ways in which it would impact their businesses and personal lives.

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Movers & Shakers Interview with Keri Gilder, Chief Executive Officer of Colt Technology Services

Frost & Sullivan

Keri Gilder, CEO of Colt Technology Services, is one of only a handful of women leading a global telecoms company. Named CEO of the year at the World Communications Awards and a leader that “has the ability to move mountains” by the Global Telecoms Women’s Network, Keri’s passion is changing the industry. At Colt, Keri is committed to transforming the company from its legacy as City of London Telecom to a digital infrastructure business delivering extraordinary connections.

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Get a flying start in 2023

Stellar Partnerships

When my kids were little their Santa list grew exponentially as new toy catalogues arrived in the mailbox. Every possibility sparked joy, but unlike Marie Kondo, nothing ever seemed to come off the wish list. So every year we had a pre-Christmas clear out. Things that had languished unloved and unattended went in a big bag to the Op Shop. For a few days I could actually see the floor in their bedrooms, until the Santa onslaught arrived.

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FinTech Ecosystem and Opportunities

Vantage Partners

FinTech has burst on the scene and ever since, the pace of change has not slowed down. Vantage Partners, in collaboration with BAI, has developed a timely report on the role of FinTech in financial services, the various business models at play, and how the financial services industry will evolve (competitively and collaboratively) in the face of these new entrants.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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CenterPoint's December Newsletter!

CenterPoint Group

Welcome to the December issue of the CenterPoint Group newsletter! Our sincere hope is to provide you with some fun and productive information during your hectic day, and, perhaps, to provide an opportunity to learn more about the world around us. We do so appreciate your business and daily strive to meet all of your procurement needs. Enjoy, and let us know what you think. we would love to hear from you.

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What Is a Self-Service PRM?

Chaneltivity

If you need a PRM, you need a self-service PRM. Most channel folks have realized by now that they need a partner relationship management tool to manage and scale their partner program. . But just any PRM isn’t going to work. What they really need is a self-service PRM, a flexible platform that admins can easily reconfigure as changes arise — without IT’s help.

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The Problem With Being Too Easy-going

INSEAD Knowledge

When choosing where to go for lunch with a colleague or what movie to see with a friend, do you often say you have no preference, thinking that it would make the decision easier and make you appear more easy-going? At work, do you keep your personal preferences, hobbies and opinions to yourself, hoping this would make you appear more neutral and open to the needs and preferences of your co-workers?

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3 ways Indonesian brands can benefit from affiliate marketing in 2023

Impact

A reported 96 percent of consumers in Indonesia research relevant information before purchasing. People want to feel good about the brands and products they support but often feel overwhelmed by the number of options and wary of blatant advertising. . Affiliate marketing allows brands to authentically connect with new audiences and stand out in an online marketplace crowded with advertising noise. .

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Imploding sports sponsorships: 3 lessons

Stellar Partnerships

There is something very interesting going on in sports sponsorships this year. Unless you’ve banned yourself from all media in Australia, you would have heard about Hancock Prospecting pulling its funding of Netball Australia. Donnel Wallam expressed her concern about wearing a uniform with the Hancock Prospecting logo. Why? Because of comments made by Gina Rinehart’s father in the 80’s.

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Self-Sustainable Smart Cities: Analyzing the Next Step for Urban Societies

Frost & Sullivan

Smart cities have long been perceived as the infrastructural moat against urban population explosion and mass displacement. But as things stand today, they have a long way to go to become the solution we already think they are. The lack of community integration, industry convergence, and siloed innovations have slowed development and are solvable only through more stakeholder outreach and better data management, as well as the synergy between IoT and people’s needs.

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How to do a Spend Analysis

CenterPoint Group

A spend analysis is an important piece of a company’s procurement puzzle. It is done with the main goal of understanding your spend better -- who are you buying products and services from? What are those products and services? Is there any overlap in what those suppliers are providing? How much money is being spent and who are we spending it with? We all know Pareto's Principle in tackling our expenditrues. but true Spend Analysis goes much deeper.

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The long-game of Leadership

Compass Point

Leadership. There are countless quotes on the topic. There is even more misunderstanding about where leadership comes from, how to nurture it within an individual, and why it matters. “Effective leaders take a personal interest in the long-term development of their employees, and they use tact and other social skills to encourage employees to achieve their best.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Collaborations That Are Bad for Business but Benefit Employees

INSEAD Knowledge

Firms working on new ideas often collaborate with partners to access complementary resources. Such alliances are commonplace, for example between entrepreneurial firms and venture capital investors, or film studios and movie publishers. However, research shows interfirm partnerships can negatively affect firm performance. This is because partners often simultaneously collaborate with a firm’s competitors.

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A shift in strategy: how senior leadership teams should think about modern partnerships

Impact

Once marketing and sales mature, many businesses run into limitations for growing revenue dramatically. Doubling the marketing budget doesn’t double paid search or social revenue. Likewise, doubling the sales team doesn’t double sales throughput. This begs the question, “What else can drive more revenue outside sales and marketing?”. Any company with a partnerships program should consider whether it has siloed activities in its organization.

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All Work and No Play

Managed Services Platform

Apple Podcasts: [link] Spotify: [link] Youtube: [link] “All work and no play makes Jack a dull boy…” We have all heard that common saying before, but do we apply it? As we get older, we tend to forget how to have fun. We become focused on the work that needs to be done, or perhaps we are trying to work ahead. However, we need to realize that the to-do list is never really going to be finished.

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How & Why to Improve Your Partner Experience

Channel Insider

No one is truly self-sufficient in life or business — we all rely on others. And it’s the same in IT and the channel. Partners rely on numerous vendors to supply them with hardware and software, to provide various services, and to support them in innumerable ways. A 2022 report by CompTIA emphasizes the importance of partnerships within IT. Just as the customer experience (CX) and the employee experience (EX) have come under increased scrutiny in recent years, now it’s the turn of the partner ex

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.

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Co-creation with customers: Liebherr open innovation case study

Hype

If you’re reading this, you’re likely keen to find out more about how to successfully manage your open innovation program. Perhaps you’re looking to try out co-creation innovation with your customers but don’t know where or how to start yet. Read on to learn how HYPE’s client Liebherr has harnessed open innovation at their organization to successfully run a co-creation program with their customers.

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Maximizing PMO Value During Times of Economic Uncertainty

Planview Blog

The right focus, the right results. PMOs must be business focused; you have probably heard that, or something similar, in recent years. But what does that really mean? And how does this impact the focus of your business having to adapt and change to shifting environments? On the topic of economic uncertainty, Global PMO thought leader Andy Jordan, and Planview’s own Dave Blumhorst recently sat down for a webinar on Maximizing PMO Value During Times of Economic Uncertainty to address how business

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Our Best of 2022: Making Sense of an Uncertain World

INSEAD Knowledge

2022 was the year the world finally emerged from the depths of a once-in-a-lifetime pandemic. But the fragile recovery was soon hobbled by numerous setbacks, many of them interlinked: Russia’s invasion of Ukraine; a cost-of-living crisis caused by runaway inflation; soaring interest rates; and rising tensions between the United States and China. INSEAD professors shone a light on how we could navigate the volatility and prepare for what might come in the year ahead, while improving how we work a

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