Partner Path
JANUARY 25, 2023
3 Reasons to Engage Partners in Customer Success We all know that customer success is important. If customers aren’t successful using your products, they’re not going renew their subscription let alone grow their footprint. As soon as they hit ‘cancel,’ the investment you made in landing that customer vanishes. In our recent study we highlight several ways to engage partners in customer success motions.
Peter Simoons
JANUARY 29, 2023
In one of our previous Alliance Masterclasses one of the participants asked me “ Isn’t it all just common sense? ” We had just discussed the management phase of an alliance. The management phase is the phase where all of the preparation has been done, the alliance has started and is in full operation, effectively the company and their alliance partner are collaborating!
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Partners Preceptors
JANUARY 11, 2023
DEI in meetings BIG and small By: Kristyn McCauley, CAE, CMP Over the past year I have served on the Florida Society of Association Executive’s DEI (Diversity, Equity, and Inclusion) Committee, and part of my desire for serving on this committee came from wanting to be part of these conversations that I think are really important to have when you work in the AMC model for multiple, diverse clients with diverse memberships.
Stellar Partnerships
JANUARY 29, 2023
I once visited the World War One battlefields in France. It was moving to see the fields of crosses that stretched far into the distance. More surprising was a visit to the trenches. The German trenches were so close to the British ones that a decent cricketer could easily hit the stumps on the other side. But both sides were dug in deep and just kept lobbing bullets and artillery across the gap at each other, until they had fought to a standstill.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Chaneltivity
JANUARY 17, 2023
The best way to start the new year off on the right foot? An audit of your partner program. As you know, reseller channels can be an invaluable lifeline in tough economic environments, and a solid bonus in bull markets, sending you warm leads, and promoting your product and content. But those benefits aren’t a guarantee. Disorganized and disjointed processes limit partner engagement and may even turn partners away.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Jake Jorgovan
JANUARY 12, 2023
Podcasting is growing into a powerful messaging platform for individuals and businesses to communicate with targeted podcast audiences, sometimes talking about very niche topics that would never get attention from traditional media sources. B2B podcasting is growing just as fast, if not faster, and podcast advertising has become an important tool for generating revenue.
Peter Simoons
JANUARY 15, 2023
I was thinking of a theme for 2023 and somehow the word “change” kept coming back to mind. Now, this is not so strange as we’ve all experienced a lot of change during the past few years. Beit for instance the global pandemic or an energy crisis, both challenged our ability to change and adapt. However, I was wondering, is change a theme for just this coming year, or is change a constant?
Partner Path
JANUARY 11, 2023
Crafting a Plan for Partnering Success. Any good snow skier knows to look three turns ahead to navigate moguls with speed and agility. If your focus is on the current bump, by the time you navigate that turn, you’re tossed back on your heels and in a scramble to set up for the next turn. If you look three turns ahead, you’ve created a visual path and are now executing that plan.
Stellar Partnerships
JANUARY 22, 2023
During the summer holidays our habits change. We get used to sleeping in, moving at a slower pace in the heat, long lunches and ice cream in the sun. As the holidays come to an end, we have to shed some of those habits as they no longer serve us for the year ahead. For me, it’s back to shoes instead of thongs and goodbye to the afternoon naps. If you want to grow partnerships in 2023, you’ll need to examine the habits that have developed in your organisation and whether they are supporting or hi
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Remarkable Partnerships
JANUARY 3, 2023
Including 6 learnings on building corporate partnerships. This is a guest blog by Richard Turner, Director of Fundraising, SolarAid. Have you ever built a house of cards? Spending what feels like ages carefully constructing the highest triangle possible only of course for it all to come crashing down! That’s how I used to view corporate fundraising.
INSEAD Knowledge
JANUARY 31, 2023
Over a million users have tested the potential and limits of ChatGPT – a chatbot developed by AI research company OpenAI – to write emails, poems or code, or even produce entire research papers. The chatbot recently passed a Wharton School MBA exam, prompting further admiration and alarm. Several academic journal publishers have banned authors from using ChatGPT, and professors are changing exams and assignments in response to the tool.
Jake Jorgovan
JANUARY 6, 2023
There are many key performance indicators (KPIs) that can be tracked to measure the success of your B2B podcast. So many, in fact, that knowing which ones to track can be overwhelming or confusing. B2B podcasts come in two broad categories: those by small to medium-sized businesses (SMBs) and those by large, enterprise companies. The priorities are usually different depending on which category you’re in, so we’ll take a look at the best KPIs to track for each.
Peter Simoons
JANUARY 1, 2023
The beginning of the New Year is always a good moment to reflect, by looking back and learning lessons from the past to bring them forward into the upcoming year. When you do so, think about what went well and what didn’t go so well. Or, in other words, what were your successes and failures? Personally, I’m not a fan of the word failure, because of its negative connotation.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
TRG Blog
JANUARY 31, 2023
The challenges and expectations of businesses in the Hospitality industry can change drastically overnight. Hoteliers need agile solutions that can grow with the business while also ensuring they can meet changing regulations and market demands with ease.
Frost & Sullivan
JANUARY 18, 2023
SAN ANTONIO, TX. – January 18, 2023 – Frost & Sullivan recently analyzed the healthcare cloud industry and, based on its findings, recognizes NetApp with the 2022 Global Technology Innovation Leadership Award. The company is a leading global platform-as-a-service healthcare cloud services provider that leverages its extensive experience and complete cloud solutions portfolio to accelerate innovation while unlocking the potential of the cloud and improving data protection.
LaVoie Health Science Blog
JANUARY 19, 2023
Introduction The role of the Administrative Assistant Intern (Part-Time/Full time) is to support health and science focused Agency’s operations initiatives. Reporting to COO/SVP of Finance & Operations the Administrative Assistant will assist with day-to-day operations and is part of the Operations Team with EA and CEO. This is a 3-month internship position (24-40 hours/week for 3 months to start) with a possibility of extending the position.
INSEAD Knowledge
JANUARY 3, 2023
We are entering a time of catastrophe, a time marked by momentous, tragic events of a destructive nature. For mathematicians of chaos, catastrophes are bifurcations of the dynamics of a system. Instead of evolving linearly, the system presents an increasing number of bifurcations, inevitably leading to chaos. For those who take a step back, chaos is not an absence of order.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Planview Blog
JANUARY 10, 2023
How important are in-person connections in an increasingly remote work environment? The short answer is “very,” especially since there are a lot fewer of them. Planview is on a mission to “Build the Future of Connected Work,” – so I spend a lot of time thinking about the human aspects of connection. Not just the team-to-top, cross-functional, idea-to-impact dimensions of Connected Work but the person-to-person, individual connections that make our work more meaningful, insightful, and valuable.
CenterPoint Group
JANUARY 13, 2023
IT costs can be a significant expense for businesses of all sizes. From hardware and software to staff and maintenance, there are many factors that contribute to the overall cost of IT for a company.
Tackle.io
JANUARY 31, 2023
In recent years, you may have heard the term ecosystem thrown around—without much context around what that word really means or why it’s important. In software and technology markets, ecosystems have become more critical to understand and prioritize as customers increasingly seek services and solutions that work well together. A strong ecosystem strategy can help you drive more value to your customers faster.
Frost & Sullivan
JANUARY 26, 2023
SAN ANTONIO, TX. – January 26, 2023 – Based on its recent research and vendor assessments in the global digital employee experience platform market, Frost & Sullivan recognizes Nexthink with the 2022 Company of the Year Award. This recognition was bestowed based on Nexthink’s comprehensive platform that optimizes the digital employee experience (DEX) and encourages business sustainability practices.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Thinkers 50
JANUARY 24, 2023
Interview with Terence Mauri , Founder of Hack Future Lab, MIT Entrepreneur Mentor and Visiting Professor at IE Business School While leaders all over the world are rethinking the future of work, talent and leadership what are the top success headlines for 2023? The big story for leaders in 2023 is ‘BE the change’ which I define as leading and embracing perpetual learning.
INSEAD Knowledge
JANUARY 9, 2023
Collaboration has become an important feature of various industries, particularly when it comes to creative work. This comes amid growing interest in non-hierarchical structures with autonomous teams and the increasing prevalence of open innovation. The benefits of collaboration – be it leveraging specialised expertise, sharing resources or allowing people with different skills and perspectives to learn from each other – have been widely discussed.
Managed Services Platform
JANUARY 16, 2023
Where to listen: Apple: [link]. Last episode we talked about "What is wrong with the MSP industry, that we don't treat people like people" which we will hit hard on next week.
Binfire Collaboration Blog
JANUARY 4, 2023
How to Create a Valuable Digital Marketing Report for Your Management . A report on digital marketing can help both you and the stakeholders take a retrospective look at the campaigns and overall marketing efforts. Ultimately, it can cover performance gaps and contribute to building highly effective campaigns in a short period of time. In this article, we’ll cover the basics of digital marketing report that you and your management will benefit from. .
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.
Planview Blog
JANUARY 19, 2023
No organization in any industry is immune to the necessity of digital transformation to remain competitive. Four out of five CEOs are looking to digital technology investments to counter current economic pressures, including inflation, scarce talent, and supply constraints. However, many digital transformation initiatives struggle to deliver the expected financial value, with more than half lagging behind original estimates, according to a Gartner survey of CIOs.
Tackle.io
JANUARY 12, 2023
CORE Consulting, a software and services firm that helps high-volume ISV sellers become experts on the ins and outs of co-selling, has built a solid reputation for helping its customers navigate the co-sell journey. As CORE Consulting’s founder and CEO for 10 years, Erin Figer has become a co-selling champion, offering guidance to ISVs looking to build a sustainable relationship with the Cloud Providers.
Hype
JANUARY 30, 2023
Executing innovation at scale is a complex task and there’s plenty of advice out there on how supporting structures, whether physical or digital, should be architected, staffed, resourced, implemented, and continuously improved (see the ISO’s recommendations here ). The advice is equally abundant when it comes to the steps or actions innovation professionals need to take, or the gates through which they need to pass on their journey from strategy development and consultation with relevant audien
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