Sales Operations: A CEO's Secret Weapon for Doubling Sales Growth
SFE Partners
AUGUST 22, 2018
Over 40 years ago, Xerox established the world's first sales operations unit: a dedicated team to help salespeople sell faster, better and more efficiently. Their job? To take on activities such as forecasting, sales planning and territory design. Or in group leader J. Patrick Kelly’s words, “all the nasty number things that you don’t want to do, but need to do to make a great sales force.”.
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