Sat.Dec 07, 2024 - Fri.Dec 13, 2024

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Embracing Purpose: A Journey Forward with an Equity Mindset

Board Source

Inspired by Silicon Valley Social Venture Fund's purpose-driven approach, BoardSource President and CEO Monika Kalra Varma and David Onek sat down for a virtual fireside chat to explore insights on the practicalities and the possibilities of operationalizing PDBL principles within their organization.

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OpenText Partners with Secure Code Warrior to Boost App Security

Channel Insider

Information management software company OpenText recently announced a strategic partnership with Secure Code Warrior to integrate its dynamic learning platform into the OpenText Fortify application security product suite. Partnership brings training to developers According to a press release, the partnership will boost developers by improving their secure coding skills through real-time training.

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Leveraging B2B Partner Marketing to Close Q4 Deals During the Holidays

Mindmatrix

As the calendar year winds down, Q4 emerges as a critical period for businesses to meet annual revenue targets. For B2B companies, this is not just an opportunityits a challenge. The holiday season, while bustling with consumer activity, poses unique hurdles in the B2B space, such as extended sales cycles, holiday-induced slowdowns, and heightened competition for attention.

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Five corporate partnerships lessons from 2024 

Remarkable Partnerships

2024 has provided a lot of challenges for both charities and businesses. In tough times it is especially important to focus on the positives. This is the perfect time of year to stop for a moment and reflect. So, we want to share our five corporate partnerships lessons from 2024. Keep it simple Companies are juggling lots of priorities, so it can be hard to get there.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Top 30 Digital Marketing Agencies in Dubai As Of 2025

Jake Jorgovan

Finding the right digital marketing agency in Dubai can be overwhelming. With so many options, it's hard to know where to start. You're in the right place to simplify your search. Discover the top 30 digital marketing agencies in Dubai that stand out in the industry. Learn about the industries they specialize in to find the perfect match for your business needs.

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Reflections at 29 years

Be Partner Ready

Recently celebrating 29 years of matchmaking companies to charities through my business, Cavill + Co, and with the year ending, I’ve been reflecting on my career and life. Over the years, I’ve weathered several crises: the dot-com crash of 2000, the GFC of 2008, and the lingering economic impacts of COVID. Now, Australians face a cost-of-living crisis that’s hitting non-profits with a double whammy: skyrocketing demand for services - especially food, housing and mental health s

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Tango Networks Recognized by Frost & Sullivan for Enabling Collaboration Among Distributed Teams and improved Employee-customer Interactions with Its Global Business Mobility Solution

Frost & Sullivan

SAN ANTONIO, TX. December 12, 2024 Frost & Sullivan recently assessed the mobile unified communications (UC) industry and, based on its findings, recognizes Tango Networks with the 2024 Global Enabling Technology Leadership Award. The company has been at the forefront of delivering enabling technologies for effective mobile business communications for nearly two decades.

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Top 25 Performance Creative Agencies in NYC for 2025

Jake Jorgovan

Finding the right performance creative agency can feel overwhelming. You want results but need the right partner to make that happen. New York City is packed with agencies claiming to deliver. But how do you pick the one that fits your brand? Youre in the right place to solve this problem. A curated list of the top 25 performance creative agencies in NYC The industries these agencies specialize in Their key services to elevate your campaigns Notable clients, theyve worked with Keep reading to di

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Blue Mantis Acquires Colligio, Creates Collaboration Practice

Channel Insider

Mergers and acquisitions between solutions providers continue to reshape the channel landscape. Following the November acquisition of Colligio by Blue Mantis, Colligio founder and President Sean Kelley spoke with Channel Insider about the M&A process and the shared commitment to customers between both organizations. Colligio brings Cisco competencies and communications expertise to Blue Mantis offerings Prior to being acquired, Colligio was a provider of unified communications, networking, a

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Affiliate program communication guide: 4 strategies to improve partner engagement and performance

Impact

United States affiliate marketing spend reached $9.56 billion in 2023 , reflecting steady industry growth as more brands leverage partnerships to expand reach and drive measurable results. However, as affiliate programs scale, one challenge consistently threatens their success: communication breakdowns. Poor communication creates a significant business impact.

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EO Charging Recognized by Frost & Sullivan with the Product Leadership Award for Enabling Energy Efficiency, Cost-effectiveness, and Grid Reliability in Fleet Charging and Energy Management

Frost & Sullivan

SAN ANTONIO, TX. December 11, 2024 Frost & Sullivan recently assessed the fleet charging and energy management industry and, based on its findings, recognizes EO Charging with the 2024 European Product Leadership Award. As the global demand for EVs intensifies, the company is a significant innovator that accelerates the transition to carbon-free transportation by making EV charging simple, reliable, and accessible for fleets worldwide.

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Top 30 Health and Wellness Marketing Agencies in 2025

Jake Jorgovan

Are you struggling to find the right marketing agency for your health and wellness brand? Its overwhelming to sift through so many options. But you cant afford to get this wrong. You need experts who know your industry and deliver results. Youre in the right place to find them. Heres what youll discover in this article: A list of the top 30 health and wellness marketing agencies.

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Cato Networks Expands SASE Platform with IoT/OT Security Solution

Channel Insider

Secure Access Server Edge (SASE) leader Cato Networks recently announced that it will expand its Cato SASE Cloud Platform with a new IoT/OT security solution. Cato Networks brings new native capabilities to its platform The Cato IoT/OT Security solution will be the fourth major platform expansion for Cato in 2024, coming on the heels of the releases of Cato DEM in October and Cato XDR and Cato EPP in January.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Mind the Gap

Vantage Partners

At the end of the day, winning in a tight market isnt just about understanding customers and solving problems; it's about doing it better than others.

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Transforming Global Supply Chains with Nearshoring for Agility and Resilience

Frost & Sullivan

Shifting to Nearshoring for Supply Chain Success Transforming global supply chains, nearshoring is emerging as a pivotal strategy for overcoming disruptions caused by geopolitical conflicts, raw material shortages, and trade route vulnerabilities. By relocating manufacturing closer to key markets, businesses are enhancing flexibility, reducing costs, and strengthening supply chain resilience.

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The Essential Guide for Choosing the Right Healthcare Contact Center Consulting Firm

Jake Jorgovan

This guide shows you how to select the most suitable healthcare contact center consulting firm for your needs. Take these factors into account to gain the necessary knowledge and tools to make an informed decision. Ultimately, thats how you ensure the success and efficiency of your healthcare communication strategies. Lets dive right in. What Is Healthcare Contact Center Consulting?

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AWS Driving Customer Value in 2025 with Partner Program Enhancements

Channel Insider

Recently, AWS announced new initiatives at its re:Invent 2024 event to change how partners engage with AWS and provide enhancements that focus on helping partners grow their relevance, reach, and relationships with their customers. The new initiatives are focused on partners of all sizes and aim to guide these partners on maximizing co-sell opportunities with AWS, enhancing collaboration opportunities, accelerating selling partner solutions in the AWS Marketplace, and leveraging cutting-edge AI

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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2024 State of Pharma Alliance Management

Vantage Partners

Vantage periodically executes a "State of Pharma Alliance Management" report, based on surveys, benchmarking studies, and informal conversations with Heads of Alliance Management across the industry.

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PSMJ Resources, Inc. Advises Weiler Engineering on Acquisition by Apex Companies

PSMJ Resources Blog

December 10, 2024 (Rockville, MD) PSMJ Resources, Inc. (PSMJ) is proud to announce the successful acquisition of its client Weiler Engineering Corporation (Weiler Engineering) by Apex Companies, LLC (Apex), a national leader in environmental, water, health and safety, and civil engineering services. This partnership marks a pivotal moment for Weiler Engineering, a Florida-based turnkey engineering firm with over 30 years of experience serving municipal and private markets in Southwest Florida a

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Healthcare Redefined: A Closer Look at Patient-Centric Care

Jake Jorgovan

Patient-centric care places the patients needs and preferences at the center of every healthcare decision. This comprehensive guide explores what it looks like in action and the benefits for patients and your organization. In it, youll gain insights into how this approach can revolutionize patient experiences and outcomes, making it essential reading for healthcare providers.

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Video: How To Inquire About Being Acquired With ABM Technology Group

Channel Insider

Zac Paulson, Director of Product and Strategy at North Dakota-based ABM Technology Group , sits down with Channel Insider: Partner POV host Katie Bavoso to explain the process behind selling his former business TrueIT to Advanced Business Methods , a legacy copy and print company. During his tenure as CEO of TrueIT, Paulson says his managed services company was hitting a wall and unable to grow any further.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Partner Relationship Management: Best Practices of Data Migration

ZinFi

Data migration is pivotal to successfully integrating Partner Relationship Management (PRM) software. Whether transitioning from an outdated system or consolidating multiple platforms, ensuring the accuracy, consistency, and completeness of your data migration is critical. A smooth migration process helps your PRM system work well. It also protects your business processes and partner relationships.

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The Dynamic Duties of a Chief Operating Officer!

COO Alliance

In vibrant ecosystem of small to medium-sized enterprises, a Chief Operating Officer (COO) is the ultimate orchestrator, a powerhouse who translates strategic visions into reality. The COO’s duties are diverse and impactful, each one crucial to driving the company’s success. First and foremost, COOs ensure operational excellence. They’re the architects of efficiency, designing and fine-tuning processes that boost productivity and eliminate bottlenecks.

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From Rap Battles to AI Documentation: PAI’s Top Six Blog Posts of 2024

Partnership on AI

Share Our Blog / Blog From Rap Battles to AI Documentation: PAIs Top Six Blog Posts of 2024 Thalia Khan December 13, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> As 2024 comes to a close we are taking a moment to reflect on some of the years most impactful conversations in AI. From exploring the ethical use of legendary rapper Tupacs vocals using AI to advancing global AI policy through inclusive practices, our top six blogs of the year have sp

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WatchGuard CISO on What MSPs Need to Know to Stay Secure in 2025

Channel Insider

Security vendor WatchGuard has deep channel connections and years of expertise in network security, endpoint protection, and other specialties. WatchGuard Chief Information Security Officer Corey Nachreiner spoke with Channel Insider to discuss the emerging technology and impending threats MSPs must consider for themselves and their clients as the calendar turns to a new year.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Authentic partnerships help brands reach Gen Z

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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Green, Red, Or Yellow: Which Flag Are You Looking For in a Candidate?

TRG Blog

The recruitment process is like a romantic relationship; the connection between recruiters and job seekers can be colour-coded as a metaphorical signal. But are green flags always indicative of fit?

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Growth Opportunities in New Product Development for Processed Food Products

Frost & Sullivan

The processed food products industry in the Middle East is growing, driven by rapid urbanization, changing customer preferences, and macroeconomic shifts. Now, in a landscape where more than 1.2 billion consumers seek added convenience, functional foods, longer shelf lives, natural ingredients, and halal options, providers are accelerating infrastructure development to minimize the regions dependence on imports.