Board Source
DECEMBER 12, 2024
Inspired by Silicon Valley Social Venture Fund's purpose-driven approach, BoardSource President and CEO Monika Kalra Varma and David Onek sat down for a virtual fireside chat to explore insights on the practicalities and the possibilities of operationalizing PDBL principles within their organization.
Stellar Partnerships
DECEMBER 8, 2024
Behind the scenes of a successful partnership Some corporate-community partnerships take a while to develop whilst others start with a bang of excitement and activity. But can they sustain and grow over time? What really happens behind the scenes after the champagne corks have popped? Target Australia had offered support to a variety of non-profit partners over a number of years.
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Channel Insider
DECEMBER 9, 2024
Information management software company OpenText recently announced a strategic partnership with Secure Code Warrior to integrate its dynamic learning platform into the OpenText Fortify application security product suite. Partnership brings training to developers According to a press release, the partnership will boost developers by improving their secure coding skills through real-time training.
Vantage Partners
DECEMBER 10, 2024
At the end of the day, winning in a tight market isnt just about understanding customers and solving problems; it's about doing it better than others.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Mindmatrix
DECEMBER 11, 2024
As the calendar year winds down, Q4 emerges as a critical period for businesses to meet annual revenue targets. For B2B companies, this is not just an opportunityits a challenge. The holiday season, while bustling with consumer activity, poses unique hurdles in the B2B space, such as extended sales cycles, holiday-induced slowdowns, and heightened competition for attention.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Channel Insider
DECEMBER 9, 2024
Intel veteran Michael Greens role as US channel chief expanded into an additional role as North American general manager of partner scale earlier this year. Green spoke with Channel Insider to explain how he approaches the Intel channel, where he sees key opportunities for partners, and how the company can adjust to new buying habits in 2025. Intels channel partners and customers inspire a shift to solution-focused sales One of Greens self-described top priorities for the next year is to better
Vantage Partners
DECEMBER 10, 2024
Vantage periodically executes a "State of Pharma Alliance Management" report, based on surveys, benchmarking studies, and informal conversations with Heads of Alliance Management across the industry.
Frost & Sullivan
DECEMBER 12, 2024
SAN ANTONIO, TX. December 12, 2024 Frost & Sullivan recently assessed the mobile unified communications (UC) industry and, based on its findings, recognizes Tango Networks with the 2024 Global Enabling Technology Leadership Award. The company has been at the forefront of delivering enabling technologies for effective mobile business communications for nearly two decades.
Remarkable Partnerships
DECEMBER 10, 2024
2024 has provided a lot of challenges for both charities and businesses. In tough times it is especially important to focus on the positives. This is the perfect time of year to stop for a moment and reflect. So, we want to share our five corporate partnerships lessons from 2024. Keep it simple Companies are juggling lots of priorities, so it can be hard to get there.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Channel Insider
DECEMBER 13, 2024
Security vendor WatchGuard has deep channel connections and years of expertise in network security, endpoint protection, and other specialties. WatchGuard Chief Information Security Officer Corey Nachreiner spoke with Channel Insider to discuss the emerging technology and impending threats MSPs must consider for themselves and their clients as the calendar turns to a new year.
Mindmatrix
DECEMBER 9, 2024
Pittsburgh, PA Next-gen PRM and Partner Marketing Software Provider, Mindmatrix, announced a strategic partnership with Crossbeam which promises to revolutionize the way businesses approach Ecosystem-Led Growth strategies. This collaboration brings together the strengths of both companies to offer comprehensive end-to-end ecosystem-powered solutions by integrating each companys respective partner management and account mapping platforms into one partner orchestration platform.
COO Alliance
DECEMBER 13, 2024
In vibrant ecosystem of small to medium-sized enterprises, a Chief Operating Officer (COO) is the ultimate orchestrator, a powerhouse who translates strategic visions into reality. The COO’s duties are diverse and impactful, each one crucial to driving the company’s success. First and foremost, COOs ensure operational excellence. They’re the architects of efficiency, designing and fine-tuning processes that boost productivity and eliminate bottlenecks.
Partnership on AI
DECEMBER 13, 2024
Share Our Blog / Blog From Rap Battles to AI Documentation: PAIs Top Six Blog Posts of 2024 Thalia Khan December 13, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> As 2024 comes to a close we are taking a moment to reflect on some of the years most impactful conversations in AI. From exploring the ethical use of legendary rapper Tupacs vocals using AI to advancing global AI policy through inclusive practices, our top six blogs of the year have sp
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Channel Insider
DECEMBER 9, 2024
Mergers and acquisitions between solutions providers continue to reshape the channel landscape. Following the November acquisition of Colligio by Blue Mantis, Colligio founder and President Sean Kelley spoke with Channel Insider about the M&A process and the shared commitment to customers between both organizations. Colligio brings Cisco competencies and communications expertise to Blue Mantis offerings Prior to being acquired, Colligio was a provider of unified communications, networking, a
Impact
DECEMBER 13, 2024
Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.
Frost & Sullivan
DECEMBER 12, 2024
The processed food products industry in the Middle East is growing, driven by rapid urbanization, changing customer preferences, and macroeconomic shifts. Now, in a landscape where more than 1.2 billion consumers seek added convenience, functional foods, longer shelf lives, natural ingredients, and halal options, providers are accelerating infrastructure development to minimize the regions dependence on imports.
PSMJ Resources Blog
DECEMBER 11, 2024
Becoming a leader in an architecture and engineering firm often means relinquishing the roles you thrived in along the way like project manager. This can be the make-or-break position for aspiring principals in an AEC firm; either you show you have what it takes to lead, or you dont.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Channel Insider
DECEMBER 13, 2024
Organizations of all sizes are continuously looking to AI and machine learning to automate processes and enhance efficiency. The big players in the AI space are creating all-encompassing AI tools to meet the needs of enterprises and create value for their customers. One of those tools is Microsofts Copilot solution, which can be used for a number of different use cases and takes over time-consuming duties from employees.
Impact
DECEMBER 12, 2024
Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.
Frost & Sullivan
DECEMBER 12, 2024
Exploring Growth Opportunities in Government Cybersecurity Domain in the United States Geopolitical tensions and an escalating wave of cyberattacks have positioned the United States at the center of a global cybersecurity challenge. State-sponsored groups increasingly target US government networks, seeking to steal sensitive information, disrupt essential services, and undermine national security.
Market Source Inc
DECEMBER 10, 2024
Whats on the B2B sales horizon? AI is on everyones lips, but as humans will always be part of B2B sales, todays sales topography reveals a more contoured landscape. Our experts help you navigate it. The post Trend Watch: B2B Sales Predictions for 2025 appeared first on MarketSource.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Channel Insider
DECEMBER 11, 2024
Recently, AWS announced new initiatives at its re:Invent 2024 event to change how partners engage with AWS and provide enhancements that focus on helping partners grow their relevance, reach, and relationships with their customers. The new initiatives are focused on partners of all sizes and aim to guide these partners on maximizing co-sell opportunities with AWS, enhancing collaboration opportunities, accelerating selling partner solutions in the AWS Marketplace, and leveraging cutting-edge AI
Impact
DECEMBER 9, 2024
United States affiliate marketing spend reached $9.56 billion in 2023 , reflecting steady industry growth as more brands leverage partnerships to expand reach and drive measurable results. However, as affiliate programs scale, one challenge consistently threatens their success: communication breakdowns. Poor communication creates a significant business impact.
Frost & Sullivan
DECEMBER 11, 2024
SAN ANTONIO, TX. December 11, 2024 Frost & Sullivan recently assessed the fleet charging and energy management industry and, based on its findings, recognizes EO Charging with the 2024 European Product Leadership Award. As the global demand for EVs intensifies, the company is a significant innovator that accelerates the transition to carbon-free transportation by making EV charging simple, reliable, and accessible for fleets worldwide.
PSMJ Resources Blog
DECEMBER 12, 2024
Can you really grow big bystaying small? Absolutely! Ive been hearing frequent comments in the past couple of years since COVID of record growth rates for so many AEC firms. Add to that, many are growing by acquisition more than they ever had in the past. On this surface, this is all gooduntil it isnt.
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In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Channel Insider
DECEMBER 11, 2024
Zac Paulson, Director of Product and Strategy at North Dakota-based ABM Technology Group , sits down with Channel Insider: Partner POV host Katie Bavoso to explain the process behind selling his former business TrueIT to Advanced Business Methods , a legacy copy and print company. During his tenure as CEO of TrueIT, Paulson says his managed services company was hitting a wall and unable to grow any further.
Planview Blog
DECEMBER 11, 2024
As we step into 2025, a new paradigm is emerging in software development: the era of the LLM-native developer. This transformation isnt about replacing developers with AI but redefining their roles. Mastery of large language models (LLMs) will soon become the mark of a standout performera new breed of “10x developer”who excels through collaboration with AI rather than traditional coding prowess alone.
Frost & Sullivan
DECEMBER 10, 2024
Shifting to Nearshoring for Supply Chain Success Transforming global supply chains, nearshoring is emerging as a pivotal strategy for overcoming disruptions caused by geopolitical conflicts, raw material shortages, and trade route vulnerabilities. By relocating manufacturing closer to key markets, businesses are enhancing flexibility, reducing costs, and strengthening supply chain resilience.
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