Sat.Apr 19, 2025 - Fri.Apr 25, 2025

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7 Top Traits To Look For When Hiring An Account/Business Development Manager

Jake Jorgovan

Hiring the right Account or Business Development Manager can change your companys future. This is one of the most important roles when it comes to shaping your sales strategy, managing key clients, and driving business growth. Success here is not just about charm. Its about identifying core skills, from interpersonal skills to technical skills, and finding someone who can spot market opportunities before others do.

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Cynomi Announces $37M Series B Funding Round

Channel Insider

Today, Cynomi announced its Series B funding round, with investment totalling $37M following years of strong growth. Channel Insider asked Co-founder and CEO David Primor how the funding will enable Cynomi to develop its products further. Funding led by Insight Partners and Entre Capital will enable further development The round was co-led by Insight Partners and Entre Capital, with continued support from existing investors Canaan, Flint Capital, and S16VC.

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Collecting on a Judgment in Michigan: A Professional Overview

Tishkoff

Obtaining a judgment in a Michigan court establishes the creditors right to payment, yet it seldom produces an immediate monetary result. The legal system entrusts enforcement to the prevailing party, and success depends on measured, procedural action rather than the persuasive merits that carried the underlying lawsuit. Understanding the structures that frame postjudgment practicedeadlines, discovery devices, enforcement writs, statutory exemptions, costs, and emerging legislative trendsallows

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Siemens Applauded by Frost & Sullivan for Its Open, Efficient, and Interoperable Data Center Solutions and Market-leading Position

Frost & Sullivan

SAN ANTONIO, TX. April 23, 2025 Frost & Sullivan recently assessed the data center infrastructure solutions industry and, based on its research, recognizes Siemens with the 2024 Global Company of the Year Award. The company positions itself as a leader in delivering advanced modular, scalable, and AI-driven solutions that align with key market trends and evolving customer needs.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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The Partner Pod Model: Scaling Partner Marketing for Maximum Impact

ZinFi

As businesses grow, their partner marketing efforts must evolve to meet the increasing demand for efficiency, scalability, and impact. Many companies struggle with fragmentedpartner engagement, one-off campaigns, and inconsistent co-marketing efforts. The result? Missed opportunities and underutilized partnerships. To address these challenges, companies need a structured approach that fosters continuous collaboration, aligns marketing and sales, and maximizes shared resources.

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New Integrated Partner: Easily Unlock a Brand-to-Brand Revenue Stream with BrandSwap

Partnerize

Partnerize supports advertisers in diversifying their partnerships to include brands with BrandSwap, the latest addition to our integrated partner ecosystem. The post New Integrated Partner: Easily Unlock a Brand-to-Brand Revenue Stream with BrandSwap appeared first on Partnerize.

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Cyabra Recognized by Frost & Sullivan for Driving Innovation in Social Media Intelligence with Its Advanced Disinformation Detection Capabilities

Frost & Sullivan

SAN ANTONIO, TX. April 23, 2025 Frost & Sullivan recently analyzed the social media intelligence (SOCMINT) market and, based on its findings, recognizes Cyabra with the 2025 North American Technology Innovation Leadership Award. With a firm focus on authenticity detection and narrative analysis, Cyabra is redefining how organizations manage online threatsranging from misinformation and deepfakes to coordinated bot campaignsby delivering actionable, real-time intelligence across the digital

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The Power of Controlling the Scroll in Partner Marketing

ZinFi

In todays fast-paced digital world, partner marketing success hinges on capturing and retaining audience attention. With decision-makers scrolling through endless content on LinkedIn, email, WhatsApp, and Slack, breaking through the noise is more challenging than ever. This is where controlling the scroll comes into play. If a brand can stop a prospect from mindlessly scrolling past its content, it increases the likelihood of engagement, conversions, and long-term partner relationships.

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Video: How Eaton Partners Can Boost Profits with Lithium-Ion UPS Technology

Channel Insider

In this Partner POV episode, host Katie Bavoso talks with Sami Hussaini, Product Line Manager at Eaton, about the shifting landscape of physical infrastructure and how solution providers can capitalize on Eaton’s lithium-ion UPS technology to grow profits and customer loyalty. Learn how Eaton empowers its partners with industry-leading products and comprehensive supportfrom hands-on training and presales assessments to deal registration and marketing funds.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The One Number That Sellers Forget—Until It’s Too Late

PSMJ Resources Blog

If you have seen a purchase price listed in a Letter of Intent (LOI), the number feels real. Its concrete. Tangible. A reward for decades of hard work.

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A CFO and a Strategy Officer Walk Into a Meeting.

ClearPoint Strategy

Linking Finances to Strategy will make them WANT to walk into a bar.

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Multi-Channel Strategies for Partner Marketing Success

ZinFi

The days of relying on a single marketing channel are over. In todays partner marketing landscape, brands must engage audiences across multiple platforms to capture attention, build relationships, and drive conversions. Whether throughLinkedIn, email, WhatsApp, Slack, or webinars, reaching customers where they already spend time is critical for increasingpartner engagementand boostingdemand generation.

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ClearScale, AWS Agree on Multi-Year Deal for SMB Support

Channel Insider

ClearScale, a cloud consulting company, recently announced the signing of a new multi-year strategic collaboration agreement (SCA) with Amazon Web Services to drive digital customer transformation for small- and medium-sized businesses (SMBs) at scale. New collaboration extends the value of AWS to more SMBs As part of the recently introduced Small Business Acceleration Initiative (SBAI), this agreement will have ClearScale collaborate with SBAI teams to drive innovation and enable customers to e

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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What Does Evergreen Content Mean?

SEO Magazine

Think of evergreen content as a reliable source of website traffic and user engagement.Its a steady stream, not a short burst.This is because it remains relevant and useful long after its initial publication.To keep readers interested, build brand trust, and rank well in search, marketers depend on these enduring posts. Let’s examine the difference:short-term trends versus strategies built to last.We’ll cover idea generation and how to profit consistently using dependable, long-term

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$1 Million Wasted Every 20 Seconds on Poor Project Execution?!

ClearPoint Strategy

Context is the magic word.

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SPY vs. PSMJ16: Analyzing AEC Industry Benchmarks & Trends

PSMJ Resources Blog

How is the A/E/C industry doing compared to the overall economy, and how can you apply stock price trends of publicly traded companies to making better strategic decisions for your own firm?

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TD SYNNEX Introduces Specialized Community Structure

Channel Insider

TD SYNNEX recently announced the introduction of a new specialized structure for its partner communities, PartnerLINK, that aims to boost partner growth through intentional connection. PartnerLINK aims to align members to newly established communities based on their areas of specialization or geographic focus. It is meant to foster stronger peer-to-peer relationships.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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5 Unique Ways Healthcare RPO Optimizes Your Specialized Nurse Staffing Efforts

Jake Jorgovan

Optimizing specialized nurse staffing is a key component when it comes to succeeding in healthcare. Healthcare Recruitment Process Outsourcing (RPO) offers innovative solutions. In fact, the recruitment process outsourcing market is projected to grow by $13.93 billion , at an impressive rate of 19.6% per year, between 2024 and 2029. Are you struggling to find the right specialized nurses?

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The Ultimate Guide to Scorecards: Drive Strategic Growth

ClearPoint Strategy

Learn how scorecards can drive strategic success by aligning goals, tracking performance, and fostering accountability within your organization.

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Intelecy Brings Home Transformational Innovation Leadership Award

Frost & Sullivan

SAN ANTONIO, TX. April 24, 2025 Frost & Sullivan recently researched the industrial artificial intelligence (AI) market and, based on its analysis, recognizes Intelecy with the 2024 European Transformational Innovation Leadership Award. Each year, this award is presented to the company that has developed a product with innovative features and functionality that is gaining rapid acceptance in the market.

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Arms Cyber Launches Preemptive Anti-Ransomware Capabilities

Channel Insider

Arms Cyber recently announced a new capability of its solution for companies with endpoints running on Linux or Windows that combines preemptive deception, movement, and hiding capabilities to help them detect, block, and remediate from encryption and business interruption activities. The size and scope of ransomware attacks are increasing every day, said Arms Cyber Chief Product Officer Josh McCarthy, and despite existing market solutions that emphasize stopping known malware, this approach doe

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Travel Nurse Contracts: Key Elements and How to Optimize

Jake Jorgovan

In the world of healthcare, securing top travel nurses is key. Travel nurse contracts play a vital role in attracting and retaining skilled professionals. The travel nursing industry has experienced significant growth, expanding by 430% between 2018 and 2024. Key job details like assignment duration, pay rates, and benefits for travel nurses must be clearly defined.

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Leadership and Strategic Planning: The Ultimate Guide

ClearPoint Strategy

Learn how leadership and strategic planning work together to drive success, with actionable insights and strategies for effective execution.

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3 ways to navigate an ocean of potential

Stellar Partnerships

Huge waves are battering the coast of NSW and surfers are having their best day yet. Seeing someone riding a 12 metre wave at Bondi shows how puny we are in the face of the vast ocean. It can feel like that for non-profits dipping their toes into their first corporate partnerships. Where do you start when theres an ocean of possibilities? The intrepid surfer at Bondi beach has reminded me of Blue Ocean Strategy.

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Cork Protection Unveils Policy Analyzer for MSPs and SMBs

Channel Insider

Cyber risk compliance and warranty solutions provider Cork Protection has recently launched the Cork Cyber Insurance Policy Analyzer, an AI-powered tool that helps MSPs instantly understand and evaluate any clients cyber insurance policy, eliminating hours of manual review while uncovering hidden gaps in coverage. Cork CEO Dan Candee shared more about the tool and Corks approach to security with Channel Insider ahead of the announcement.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How to Conduct Effective Physician Recruitment Interviews: 5 Key Strategies

Jake Jorgovan

Finding the right physician for your healthcare organization is a challenge , but effective recruitment interviews are a powerful tool to help you select the best physician candidate. The importance of efficient physician recruitment cannot be overstated. According to Jackson Physician Search , a physician vacancy can result in over $150,000 per month in lost revenue, depending on the specialty.

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Quality as a Strategy: Drive Growth & Customer Loyalty

ClearPoint Strategy

Learn how 'quality as a strategy' can drive business growth by embedding quality into every aspect of your organization for long-term success.

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How Personalized Content Improves Engagement and Conversion Rates

SEO Magazine

Personalized content has changed how businesses connect with customers.When brands personalize their messages, customers feel understood, and loyalties grow.Relevant information gets results.Marketers who connect with their audience’s needs find that their marketing efforts produce much higher engagement.Smart data and well-placed triggers give businesses a real advantage.

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