Sat.Apr 18, 2020 - Fri.Apr 24, 2020

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Getting started with your personal brand

Jake Jorgovan

Often I hear from many others who are wanting to get started with building their personal brand. Yet many times, I hear huge objections, excuses, or reasons for not getting started. Even when they know the value that a personal brand can bring , they still don't get started. In this article, I'm going to give you the very simple steps to getting started with your personal brand.

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3 Reasons Why Member Satisfaction is Important to ISTO

ISTO / IEEE

ISTO conducts yearly satisfaction surveys to hear how we are doing, where we can improve, and identify new needs of our member programs. ISTO’s commitment to member satisfaction is realized in our 96% average rating from our member programs over the past 6 years*–well above the overall trade association average of 80%. Here are the top 3 reasons why we strive for member satisfaction: Loyalty: Loyalty indicates that members are happy, engaged advocates for our organization.

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Podcast: Resiliency of Managed Services

The 2112 Group

POD2112: Kaseya’s Fred Voccola on the Resiliency of Managed Services . No business is immune to the economic impact of the COVID-19 pandemic. Despite having long-term and recurring contracts , managed service providers (MSPs) are feeling the pinch of the downturn as customers curtail or shut down operations. Many MSPs are reporting that customers are canceling contracts, downgrading services , or simply not paying.

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Partner Relief in Uncertain Times

Phoenix Consulting Group

Small businesses have been unusually hard-hit in these uncertain times. The dynamics of the partner ecosystem is that most of the partners are small business and they serve small businesses. Being a small business myself, I know how precarious cash flow can be. Many of these businesses are seeing their revenues shut down as their customers shutter their business, even if it is only for the duration, whatever that means.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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ZINFI Technologies Named a Leader in Independent Research Firm’s 2020 Evaluation of Through-Channel Marketing Automation Platforms

ZinFi

ZINFI recognized for its modular approach to the channel marketing ecosystem Through-Channel Marketing Automation, its advanced workflow and collaboration tools, and its multi-lingual partner marketing concierge services Pleasanton, CA April 23, 2020 ZINFI Technologies, Inc. , a company leading the definition and creation of Unified Partner Management (UPM) solutions and a leader in through-channel marketing automation and partner relationship management (PRM), today announced that it has been

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Podcast: Resiliency of Managed Services

The 2112 Group

POD2112: Kaseya’s Fred Voccola on the Resiliency of Managed Services . No business is immune to the economic impact of the COVID-19 pandemic. Despite having long-term and recurring contracts , managed service providers (MSPs) are feeling the pinch of the downturn as customers curtail or shut down operations. Many MSPs are reporting that customers are canceling contracts, downgrading services , or simply not paying.

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5 Activities You Can Do Now to Stay Connected in Business

Dinkel Business Development

At this point, even the most introverted of us are starting to miss interactions with our colleagues, co-workers and clients, let alone the sales and business development community. As social beings, it’s important that we stay connected with other people to collaborate (or commiserate) and at the same time respect social distancing. Consider this, a study was done by Rush University Medical Center in Chicago and it showed that socializing can improve your overall mental function by 75 percent.

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ZINFI Partners with ZoomInfo to Launch an End-to-End Account-Based Channel Marketing Solution

ZinFi

New integrated solution allows enterprises to offer account-based channel marketing capabilities for to- and through-channel marketing activities Pleasanton, CA April 21, 2020 ZINFI Technologies, Inc. , a company leading the definition and creation of Unified Partner Management (UPM) solutions and a leader in through-channel marketing automation and partner relationship management (PRM), and ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, today announced they have lau

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Working to Address Algorithmic Bias? Don’t Overlook the Role of Demographic Data

Partnership on AI

Collecting and using demographic data in service of detecting algorithmic bias is a challenge fraught with many legal and ethical implications. How might those concerned about bias within algorithmic models address this? A lack of clarity around the acceptable uses for demographic data has frequently been cited by PAI partners as a barrier to addressing algorithmic bias in practice.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How the Coronavirus Will Forever Change the Way We Work

ZinFi

Actually, it has happened already, right? From ordering toilet paper to hand sanitizer to lunch and dinner, over the past few weeks we have exhausted nearly all possibilities that exist on the Internet. And chances are, we will not fully return to the way we were. This side-effect of the pandemic ( Coronavirus ) is creating a huge market shift from brick and mortar to onlineand quite possibly represents a third wave of Internet-enabled innovation.

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