Sat.Aug 06, 2022 - Fri.Aug 12, 2022

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Opposition or allies? Managing your internal stakeholders

Stellar Partnerships

There is an old story about Winston Churchill taking a newly elected MP into the UK houses of parliament. Pointing across the chamber, the newbie asked, “Is that where the enemy sits?” Winston replied, “No my boy, the opposition occupies the benches in front of you. The enemy sits behind you”. When you’re working hard to build great corporate partnerships, it can sometimes feel like the biggest challenges are with your internal teams, not your corporate prospects.

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The Art of Stakeholdering: A Critical Prerequisite to Successful Collaborations

ISTO / IEEE

by Michelle Hunt, Director, Alliance Management Operations. We all know what a “stakeholder” is. Generally, it’s someone with an interest in the activity and/or decisions of an organization (think holding a stake in something). Now let’s talk about “stakeholdering”, a term used less often. Stakeholdering, in and of itself, is a communications process.

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How Data Analytics Makes Life Easier for C-level Executives

TRG Blog

Most organisations understand the need to harness data and extract value from it. But many still do not fully appreciate how data analytics can revolutionise the way the C-suite performs its duty.

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A Day in the Life of Senior Human Resources Business Partner at Planview

Planview Blog

Picture this: you have accepted a job offer from your dream company. It is your first day and you are excited yet nervous to start your new journey. You have a ton of questions before you can even get started, but who do you direct your questions to? The People Team (also known as Human Resources), of course! The People team handles everything from hiring and recruiting, to compensation and benefits, to training and development.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Reinforce UA Becomes a Thinkers50 Partner

Thinkers 50

Like many organizations throughout the world, Thinkers50 has been thinking how it can best support the people of Ukraine. For us, the war in Ukraine is not far away. Kyiv, the capital of Ukraine, is 1,549 miles (2,492 km) from the Thinkers50 office in England — virtually identical to the distance from Boston to Miami. But, it is not only geographical proximity which makes this important.

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Here’s Why Creators and Influencers Must Be Part of Your Strategy in 2022 and Beyond, and How to Get Started

Impact

The post Here’s Why Creators and Influencers Must Be Part of Your Strategy in 2022 and Beyond, and How to Get Started appeared first on impact.com.

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How To Grow Channel Partner Engagement, Motivation & Mindshare

ITA Group

How To Grow Channel Partner Engagement, Motivation & Mindshare. Partner mindshare and motivation can be fickle—partners have a lot on their minds and many vendor programs to juggle on a weekly basis. Channel program owners’ initiatives must stand out from the crowd to capture partner attention. In recently commissioned research from Forrester , partner owners and their reps said one of their biggest deterrents for joining a vendor program is how confusing (or nonexistent) tracking of goals and p

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BCG: Channel Profile & Services

Channel Insider

Sixty years after the launch of Boston Consulting Group (BCG), the science-minded management consulting firm remains a leading innovator in the B2B ecosystem. BCG has been at the forefront of addressing challenges to businesses and organizations in competitive markets within the consulting space. Today, the global consulting firm continues to impress with 25,000 clients across 100 countries and services covering digital transformation, organization purpose, budgeting, innovation strategy, and mo

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In Age of Deglobalisation, MNCs Need Closer Ties to Thrive

INSEAD Knowledge

Cultivating relationships with local communities and other stakeholders will help multinationals counterbalance increasingly powerful governments.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Crypto ad ban in Singapore: How have platforms changed their marketing strategy?

Impact

The post Crypto ad ban in Singapore: How have platforms changed their marketing strategy? appeared first on impact.com.

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Why Private 5G Networks Will Be Game-changing for Some Companies

Frost & Sullivan

We have heard about 5G for a few years now. Newer smartphones are all 5G-enabled. Service providers want you to get that new phone and experience 5G. If you have a 5G phone, you may have even noticed that downloads are faster (much faster if you happen to be in certain areas). However, 5G is probably not changing your life (yet). Better than 4G? Yes, but perhaps not a transformative experience.

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Moving from Project to Product: A Five-Stage Journey

Planview Blog

The way we work and organize is changing. And so is the mindset around productivity and team structure. In the traditional project-centered model, companies are organized around tasks, with each group focused on one element of a project. But greater emphasis is being placed on moving from project to product, which focuses on enabling teams to become end-to-end experts.

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How I Tackle Marketplace with Salima Kaissi, Okta

Tackle.io

What is your name and what is your role at Okta? Salima Kaissi, Director of Business Development and Cloud Partnerships How did Okta prepare for the early stages of its Cloud Marketplace journey? At Okta, we really made sure to build a very strong foundation from the start so that scaling would become mostly a matter of investment, and it all started with a strong business case.

Finance 52
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Six Building Blocks of Successful, Revenue-Generating Partnerships

Impact

The post The Six Building Blocks of Successful, Revenue-Generating Partnerships appeared first on impact.com.

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Top Artificial Intelligence Trends Influencing the Future of Radiology

Frost & Sullivan

Given the pace of technology advancement, artificial intelligence (AI) in radiology has moved past the nascent stage toward maturity. Commercial adoption is on the rise, while the industry continues to see an increasing number of startups emerging to serve radiology AI needs. However, the market is fundamentally different today than before the pandemic.

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What is business process mapping?

Better Business for Good Company

What is business process mapping? Approx. time to read: 3 minutes. Business process architect Kerry Anne Nelson from Operation Verve explains business process mapping. What it is and why it is important. The benefits of business process mapping. How to create a business process map. Best practices for business process mapping. Business process mapping is a funny business.

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How I Tackle Marketplace with Salima Kaissi, Okta

Tackle.io

What is your name and what is your role at Okta? Salima Kaissi, Director of Business Development and Cloud Partnerships. How did Okta prepare for the early stages of its Cloud Marketplace journey? At Okta, we really made sure to build a very strong foundation from the start so that scaling would become mostly a matter of investment, and it all started with a strong business case.

Finance 52
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How travel brands can survive a major recession and thrive

Impact

The post How travel brands can survive a major recession and thrive appeared first on impact.com.

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Collaboration is at the Heart of the Red Hot Chinese Autonomous Driving Services Market

Frost & Sullivan

Two defining trends in the automotive industry – autonomous and shared – are underscoring how industry convergence has become inevitable. There has been an explosion of mergers, acquisitions, and partnerships as stakeholders strive to gain a technological and competitive edge, tap into new investment opportunities, and leverage resource synergies. Such competitive maneuvering is occurring at a time when our research shows the global autonomous shared mobility market is on course to register a C

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Get your business in shape for your next deal

BTD Consulting

Seven signs that you’re not ready for your next acquisition. When it comes to mergers and acquisitions, we all know it’s not a walk in the park. Your teams have to find the right target, complete due diligence, and negotiate the price and terms – all while keeping your board happy. And then, they have to execute a solid post-close plan and control all the players which takes experience, agility and resilience.

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How I Tackle Marketplace with Salima Kassi, Okta

Tackle.io

What is your name and what is your role at Okta? Salima Kaissi, Director of Business Development and Cloud Partnerships. How did Okta prepare for the early stages of its Cloud Marketplace journey? At Okta, we really made sure to build a very strong foundation from the start so that scaling would become mostly a matter of investment, and it all started with a strong business case.

Finance 52
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Introducing Product Promotions – Equip your partners with promotion data to drive conversions

Impact

For years, merchants have used discounts, sales, price drops, and other promotional incentives to create consumer purchase urgency. Today, retailers use promotions to yield higher conversion rates —after all, consumers want deals on merchandise and will avoid paying full price. Many retailers run hundreds to thousands of promotions simultaneously. Each promotion must keep in sync across many different marketing channels.

Retail 59
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Electric Vehicles Lead the Way for Efficient Battery Solutions Globally

Frost & Sullivan

San Antonio – August 11, 2022– The increasing adoption of electric vehicles (EVs) has pushed the need for efficient battery solutions, augmented safety, and an extended life span. Frost & Sullivan’s recent analysis finds that many research institutions, battery suppliers, and key original equipment manufacturers (OEMs) are collaborating to develop future battery chemistries with effective material performance, reduced production costs, and enhanced safety.

Energy 52
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Keep the board on-board

BTD Consulting

8 ways to ensure the board understands your acquisition strategy . Doing deals is stressful. Amping up that stress is the need to keep all parties involved and informed. You need them to raise concerns, detail risks, and work creatively to overcome obstacles. Colleagues who say little and do what you tell them may seem wonderful, until they aren’t. Generally your managers, and those of the target or newly-acquired company, get all the attention.

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How to Incorporate Sustainable Business Practices as Part of Business Strategy

Aepiphanni

Today’s consumers are demanding products and services that do not damage the environment. As a result, corporations are dealing with an unprecedented and complex brew of environmental, technological, market, and social trends. Creating and implementing sustainable business practices not only impresses clients and customers but also helps businesses attract employees who are committed to working […].

Energy 52
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Benchmarking for brands: How data forms powerful guideposts for your affiliate program

Impact

Your work isn’t over after you find that ideal affiliate partner. You need a way to determine your partner program’s success and track how it measures up to other brands in your industry. At impact.com, our clients often describe their struggles with evaluating things like: Whether their program size matches up to others in the industry The typical commission rates businesses pay partners If certain partner relationships are working How to find the right way to diversify their partner mix How to

Retail 52
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Indian WWW Treatment Market to Experience a Boom as the Country witnesses increase in Private Investments

Frost & Sullivan

Mumbai, India – Aug 10, 2022–Frost & Sullivan’s recent analysis, Indian Water and Wastewater Treatment Industry find that the Indian water and wastewater (WWW) treatment market will experience a boom as the country witnesses increase in private investments and the government implements new business models to attract remote market participants in the industry and expedite its growth.

Banking 52
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Regain control of your complex integration

BTD Consulting

M&A can go from being on track to going off the rails in a few simple mistakes. . Doing deals is complicated: Pre-deal, you need to carefully manage the expectations of the vending company’s leadership as well as your own board. Your M&A team will be co-ordinating the work and interactions between 3 rd party specialists covering tax, legal, and others.