This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
There is an old story about Winston Churchill taking a newly elected MP into the UK houses of parliament. Pointing across the chamber, the newbie asked, “Is that where the enemy sits?” Winston replied, “No my boy, the opposition occupies the benches in front of you. The enemy sits behind you”. When you’re working hard to build great corporate partnerships, it can sometimes feel like the biggest challenges are with your internal teams, not your corporate prospects.
by Michelle Hunt, Director, Alliance Management Operations. We all know what a “stakeholder” is. Generally, it’s someone with an interest in the activity and/or decisions of an organization (think holding a stake in something). Now let’s talk about “stakeholdering”, a term used less often. Stakeholdering, in and of itself, is a communications process.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Most organisations understand the need to harness data and extract value from it. But many still do not fully appreciate how data analytics can revolutionise the way the C-suite performs its duty.
Picture this: you have accepted a job offer from your dream company. It is your first day and you are excited yet nervous to start your new journey. You have a ton of questions before you can even get started, but who do you direct your questions to? The People Team (also known as Human Resources), of course! The People team handles everything from hiring and recruiting, to compensation and benefits, to training and development.
Sign up to get articles personalized to your interests!
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Picture this: you have accepted a job offer from your dream company. It is your first day and you are excited yet nervous to start your new journey. You have a ton of questions before you can even get started, but who do you direct your questions to? The People Team (also known as Human Resources), of course! The People team handles everything from hiring and recruiting, to compensation and benefits, to training and development.
Like many organizations throughout the world, Thinkers50 has been thinking how it can best support the people of Ukraine. For us, the war in Ukraine is not far away. Kyiv, the capital of Ukraine, is 1,549 miles (2,492 km) from the Thinkers50 office in England — virtually identical to the distance from Boston to Miami. But, it is not only geographical proximity which makes this important.
Sixty years after the launch of Boston Consulting Group (BCG), the science-minded management consulting firm remains a leading innovator in the B2B ecosystem. BCG has been at the forefront of addressing challenges to businesses and organizations in competitive markets within the consulting space. Today, the global consulting firm continues to impress with 25,000 clients across 100 countries and services covering digital transformation, organization purpose, budgeting, innovation strategy, and mo
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
How To Grow Channel Partner Engagement, Motivation & Mindshare. Partner mindshare and motivation can be fickle—partners have a lot on their minds and many vendor programs to juggle on a weekly basis. Channel program owners’ initiatives must stand out from the crowd to capture partner attention. In recently commissioned research from Forrester , partner owners and their reps said one of their biggest deterrents for joining a vendor program is how confusing (or nonexistent) tracking of goals and p
We have heard about 5G for a few years now. Newer smartphones are all 5G-enabled. Service providers want you to get that new phone and experience 5G. If you have a 5G phone, you may have even noticed that downloads are faster (much faster if you happen to be in certain areas). However, 5G is probably not changing your life (yet). Better than 4G? Yes, but perhaps not a transformative experience.
The way we work and organize is changing. And so is the mindset around productivity and team structure. In the traditional project-centered model, companies are organized around tasks, with each group focused on one element of a project. But greater emphasis is being placed on moving from project to product, which focuses on enabling teams to become end-to-end experts.
The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
What is your name and what is your role at Okta? Salima Kaissi, Director of Business Development and Cloud Partnerships How did Okta prepare for the early stages of its Cloud Marketplace journey? At Okta, we really made sure to build a very strong foundation from the start so that scaling would become mostly a matter of investment, and it all started with a strong business case.
Given the pace of technology advancement, artificial intelligence (AI) in radiology has moved past the nascent stage toward maturity. Commercial adoption is on the rise, while the industry continues to see an increasing number of startups emerging to serve radiology AI needs. However, the market is fundamentally different today than before the pandemic.
What is business process mapping? Approx. time to read: 3 minutes. Business process architect Kerry Anne Nelson from Operation Verve explains business process mapping. What it is and why it is important. The benefits of business process mapping. How to create a business process map. Best practices for business process mapping. Business process mapping is a funny business.
ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
What is your name and what is your role at Okta? Salima Kaissi, Director of Business Development and Cloud Partnerships. How did Okta prepare for the early stages of its Cloud Marketplace journey? At Okta, we really made sure to build a very strong foundation from the start so that scaling would become mostly a matter of investment, and it all started with a strong business case.
For years, merchants have used discounts, sales, price drops, and other promotional incentives to create consumer purchase urgency. Today, retailers use promotions to yield higher conversion rates —after all, consumers want deals on merchandise and will avoid paying full price. Many retailers run hundreds to thousands of promotions simultaneously. Each promotion must keep in sync across many different marketing channels.
Two defining trends in the automotive industry – autonomous and shared – are underscoring how industry convergence has become inevitable. There has been an explosion of mergers, acquisitions, and partnerships as stakeholders strive to gain a technological and competitive edge, tap into new investment opportunities, and leverage resource synergies. Such competitive maneuvering is occurring at a time when our research shows the global autonomous shared mobility market is on course to register a C
Seven signs that you’re not ready for your next acquisition. When it comes to mergers and acquisitions, we all know it’s not a walk in the park. Your teams have to find the right target, complete due diligence, and negotiate the price and terms – all while keeping your board happy. And then, they have to execute a solid post-close plan and control all the players which takes experience, agility and resilience.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
What is your name and what is your role at Okta? Salima Kaissi, Director of Business Development and Cloud Partnerships. How did Okta prepare for the early stages of its Cloud Marketplace journey? At Okta, we really made sure to build a very strong foundation from the start so that scaling would become mostly a matter of investment, and it all started with a strong business case.
Your work isn’t over after you find that ideal affiliate partner. You need a way to determine your partner program’s success and track how it measures up to other brands in your industry. At impact.com, our clients often describe their struggles with evaluating things like: Whether their program size matches up to others in the industry The typical commission rates businesses pay partners If certain partner relationships are working How to find the right way to diversify their partner mix How to
San Antonio – August 11, 2022– The increasing adoption of electric vehicles (EVs) has pushed the need for efficient battery solutions, augmented safety, and an extended life span. Frost & Sullivan’s recent analysis finds that many research institutions, battery suppliers, and key original equipment manufacturers (OEMs) are collaborating to develop future battery chemistries with effective material performance, reduced production costs, and enhanced safety.
8 ways to ensure the board understands your acquisition strategy . Doing deals is stressful. Amping up that stress is the need to keep all parties involved and informed. You need them to raise concerns, detail risks, and work creatively to overcome obstacles. Colleagues who say little and do what you tell them may seem wonderful, until they aren’t. Generally your managers, and those of the target or newly-acquired company, get all the attention.
Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Today’s consumers are demanding products and services that do not damage the environment. As a result, corporations are dealing with an unprecedented and complex brew of environmental, technological, market, and social trends. Creating and implementing sustainable business practices not only impresses clients and customers but also helps businesses attract employees who are committed to working […].
NEW YORK—Aug. 9, 2022 — impact.com , the leading partnership management platform, announced today the appointment of Ning Wang, a seasoned executive with more than 20 years’ experience leading fast growing technology companies, to its Board of Directors. Wang is the CEO of Offensive Security, the leading cybersecurity training and certification company behind the industry gold standard OSCP certification and the open source Kali Linux operating system.
Mumbai, India – Aug 10, 2022–Frost & Sullivan’s recent analysis, Indian Water and Wastewater Treatment Industry find that the Indian water and wastewater (WWW) treatment market will experience a boom as the country witnesses increase in private investments and the government implements new business models to attract remote market participants in the industry and expedite its growth.
We organize all of the trending information in your field so you don't have to. Join 61,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
130 
Let's personalize your content