Jake Jorgovan

MAY 5, 2020

There is a tactic I have used twice now at Lead Cookie to generate significant sales increases. It's a simple concept, and it's one that any established business can use. It's the reactivation campaign. In short, you reach out to every prospect you have ever spoken to before with a new offer. In this article, I dive into what a reactivation campaign is in more detail, and share how we did this successfully twice at Lead Cookie.

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Impartner

MAY 7, 2020

Last week in our Channel Chief & Chill discussion, Robb Franks, senior director of sales engineering, shared some of the things he’s seen, and the pivots being made by his clients during the uncertainty we are currently facing in the market. His focus was on creating new pipeline with new partnerships in your channel. Here are some of the highlights from Robb’s discussion: Get more out of what you currently have by identifying and focusing on the next grouping of partners that can quickly be

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Engineering 52

SamePage

MAY 5, 2020

Subscription management is not a core collaboration feature and not something you think about as part of the user experience. It's not something you use every day. If it gets the job done, why change? Language.

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Collaboration 52

The Capital Alliance Blog

MAY 4, 2020

By Neal England. Managing Director and HRM Practice Leader. As the United States moved rapidly into a work-from-home model due to the coronavirus pandemic, cyber criminals wasted no time in exploiting online security weaknesses and vulnerabilities. The sharp rise in cybercrimes — hacked Zoom meetings , crippling ransomware attacks and a massive increase in phishing attacks — underscores the country’s cybersecurity skills gap and the demand for cybersecurity professionals.

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Capital alliance Banking Energy Government 40

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Impartner

MAY 4, 2020

During this everchanging COVID-19 era, we are seeing an abundant need for a new balance of human and digital interactions to make our channel programs more successful. Strategies, tactics and nearly every aspect of the way we run our businesses have changed amid COVID-19. The channel is changing faster than ever and the same is true for partner relationships.

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Channel management Successful channels Utilities Ecosystems 52