Sat.Apr 24, 2021 - Fri.Apr 30, 2021

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Scenario Planning: 6 Steps to Prep Your Organization for the Future

Hype

This is the fifth blog post in HYPE’s series on the most often-asked questions about strategic foresight. While the fourth post provided insights on where and how to identify industry trends , this post offers a step-by-step process for scenario planning to prep your organization for the future. Strategic Foresight

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Don't Fall Behind: Get Your Partner Data in Your Data Warehouse

Crossbeam Blog

Today, I’m the CEO of Crossbeam. But I spent the first eight years of my SaaS career in the murky depths of the analytics market, and let me tell you: Data warehouses changed everything.

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Overcoming the Hurdles of a Federated Model

Stellar Partnerships

Have you ever participated in Tough Mudder? It’s a crazy fitness challenge with all kinds of obstacles to overcome. Personally, I’ve never felt the urge to commando crawl through mud or jump into icy water, but Sharon did it once – in a red morph suit (yes, you can bribe me for the photos).

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Alliances: Dangerous Liaisons or Healthy Relationships?

Peter Simoons

In a 1993 HBR interview Peter F. Drucker mentioned alliances as “ Dangerous liaisons […] which, by the way, very few people understand ”. In the article it is clear that Drucker refers to the manager’s desire to have control. Luckily, we’ve come a long way in the past 28 years. However, even today, not many people really understand alliances. .

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Billy Shore Responds to Purpose-Driven Board Leadership Framework

Board Source

Billy Shore of Share Our Strength , the parent organization for the No Kid Hungry campaign, responds to BoardSource’s CEO, Anne Wallestad's new way of framing the nonprofit board’s role, and a call for what we’ve termed “Purpose-Driven Board Leadership.”. “ The Four Principles of Purpose-Driven Leadership ” offers a new framing of a board’s mission that puts purpose first.

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What Are the Downsides of CoSelling on CoSell?

CoSell

In our sales environment, we are looking for ways to gain a competitive advantage and provide exceptional value. More and more sales professionals are looking to build long-term relationships with their B2B partners. If that sounds good to you, you’re probably also wondering is about how. You may be asking two critical questions: What is the best way to connect with clients?

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Guiding Principles for a Successful MDF Program

Channel Incentive Best Practices

How successful is your MDF Program? Although a more paramount question might be if you are familiar with which activities result in the highest ROI? Either way, if you are looking to take your MDF program to the next level, join Channel Mechanics CEO Kenneth Fox for the webinar “ Guiding Principles for a Successful MDF Program “ Kenneth will be joined by Michele Lee , Channel Programs and Distribution Management with Juniper Networks, Ryan Griffis , Global Channel Programs Manager

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Billy Shore Responds to Purpose-Driven Board Leadership Framework

Board Source

Billy Shore of Share Our Strength , the parent organization for the No Kid Hungry campaign, responds to BoardSource’s CEO, Anne Wallestad's new way of framing the nonprofit board’s role, and a call for what we’ve termed “Purpose-Driven Board Leadership.”. “ The Four Principles of Purpose-Driven Leadership ” offers a new framing of a board’s mission that puts purpose first.

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Partnerships 101: What is Cross-Selling?

Crossbeam Blog

Ask a friend in the partnerships world, “What’s cross-selling?” and you might find yourself doing the shuffle. Your friend redirects the question to you, making sure you answer first. Then, in most cases, they agree with you.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Don’t Go It Alone: Build A Leadership Mindset Of Trust And Co-Creation

Thinkers 50

Not only can leaders help organizations to co-create the future, but perhaps they can also energise the workplace along the way. Whether this comes down to technology, the race to reskill or diversity, Hack Future Lab founder and global management thinker Terence Mauri sets out why it’s time to rethink the importance of trust in sustaining an inclusive, human-led and sustainable future.

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5 Key Challenges to Unlocking Improved Customer Lifetime Value

ITA Group

5 Key Challenges to Unlocking Improved Customer Lifetime Value. Do you want more returning customers? The kind of customers who spend more money and visit more often? Then a loyalty program could be the perfect tool to add to your customer retention arsenal. Why? You may ask. Let’s start with the most reasonable fact: It makes you more money. Well—if it’s done the right way, of course.

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How to Tell the Age of an Innovation

INSEAD Knowledge

All innovations make the journey from “eureka” to “meh”. But they don’t do so according to fixed rules.

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Market Research

Chameleon Sales

Making better decisions means getting your hands on helpful and accurate information. Better decisions lead to less risk and faster results. Does that sound like a good idea? We think so, too. Market research ensures that your company develops an informed and successful business strategy. When a company develops a new product or service, the natural next step is to make it available to the public.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Want to be a content creator? Five lessons on getting started from FitHealthyMomma’s first year

Impact

How cool would it be to work from home, set your own hours, and make money opining on and writing about something you love, like baking or life with pets ? Especially when you look at the successful stars of the Instagram/TikTok/Twitch universe, it’s hard not to wonder: could I do that? How FitHealthyMomma started — Tami Smith’s inspiring story. In November of 2019, Tami Smith was pretty much in that boat.

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Frost & Sullivan Evaluates How Remote Working will Redefine Global Mobility by 2030

Frost & Sullivan

Webinar will explore how COVID-19 will have a transformative impact on key mobility segments such as corporate travel, car ownership and urbanization. FOR IMMEDIATE RELEASE: Press Contact: Melissa Tan. Frost & Sullivan. P: +65 68900926. E: melissa.tan@frost.com. SANTA CLARA, Calif. – April 29, 2021 – Mobility patterns across cities are highly influenced by Mega Trends, global events, changing work environments, and shifting industry structures, which have a direct correlation with commuting

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Here’s What You Need to Know About Top ERP Vendors

TRG Blog

If your business decided to embark on the ERP journey, you might come across a plethora of ERP solutions and vendors , all of whom seem to be a good fit for your business. But do they? Well, at least one of them is, but the comparison process can be daunting.

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Complimentary access! SiriusDecisions Channel Marketing Strategies Research Brief: Creating the Marketing Enablement Plan

Mindmatrix

Questions that start with the “five Ws and one H” (who, what, where, when, why, and how) constitute a reliable method for getting the complete story on a topic. This set of questions are also a useful guide for developing a marketing enablement plan – a key deliverable when establishing a formalized marketing enablement program. In this blog, we offer a SiriusDecisions Research Brief that define the six components of a marketing enablement plan and explain how to create a roadmap for successful

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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The Connections Between Love and Work

INSEAD Knowledge

Seven lessons about relationships that could save your career.

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While Data is the New Oil, Datacenters are the Gold Mine in Saudi Arabia

Frost & Sullivan

Government Regulations & Initiatives, Colocation Market, Cloud, and SaaS Market to Drive Growth. The Kingdom of Saudi Arabia is rapidly transforming all sectors to achieve the goals laid down by Saudi Vision 2030 and the National Transformation Program. Improving the quality of service and delivering innovative solutions are at the forefront of this agenda.

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APIC Episode 12 – Top Notch Customer Service

Partners Preceptors

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Ep. 158 – Corcentric President & COO, Matt Clark

COO Alliance

Our guest today is Matt Clark, President and Chief Operating Officer for Corcentric. Matt is responsible for setting and steering Corcentric’s strategic vision along with its mission of empowering businesses to do more. His leadership has led to a substantial increase in employees, revenue, and the company’s growing presence in the B2B FinTech space. .

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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DEI When We Need It the Most

INSEAD Knowledge

Covid-related setbacks require redoubled DEI efforts, but are companies delivering?

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EPOS ADAPT 660 Headset Runs the Analyst Gauntlet

Frost & Sullivan

About the Gauntlet. Frost & Sullivan’s Analyst Gauntlet is a structured program wherein participating vendors and service providers give industry analysts deep dives and demonstrations of their collaboration solution. The analyst then uses the collaboration solution over a period of time and provides candid feedback based on his/her user experience with the specified tool.

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Renting a Car during the COIVD-19 Pandemic

CenterPoint Group

Complete Clean Pledge. Expanding our rigorous cleaning protocols, Enterprise has teamed up with Clorox® one of the most trusted brands for powerful cleaning.

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Managing the Disruption of Mobility Services: How to align the value propositions of key ecosystem players

TIM Review

Over the past 20 years we’ve gotten very good at predicting whether a major new technology will supplant an older one—but we are still terrible at predicting when that substitution will take place. Ron Adner & Rahul Kapoor (2016). Introduction. The mobility sector is one of the industry sectors that faces growing pressure to adapt to a changing society by implementing new solutions.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Weight Loss Surgery Reduces Susceptibility to Food Marketing

INSEAD Knowledge

Behavioural and neuroscience research by INSEAD and Sorbonne Université suggest bariatric surgery does a lot more than just help patients lose weight.

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Could Integrated Transport Command and Control Solutions Be the Answer to Our Urban Mobility Woes?

Frost & Sullivan

Amid challenges galore, collaboration will be key to realizing a single, integrated platform for efficient control over transportation systems. Welcome to our personal Hunger Games…the battle for space on metros and buses, for a parking spot, through road traffic that looks more congested than a pub on Friday evening. This everyday dystopia is only going to get worse as exploding populations and surging demand for mobility outstrip the overburdened transport networks of our cities.

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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

About This Playbook: Guidance for Growth In this playbook, you’ll find key strategies for each step of your Cloud Marketplace journey, from getting started to scaling and operationalizing—complete with expert advice from leaders in the field at companies like CloudZero, Hashicorp, CrowdStrike, and more. . The mass migration continues: More software sellers are leveraging Cloud Marketplaces as a critical leg of their go-to-market strategy, and they are seeing results such as: .