Impact
SEPTEMBER 17, 2021
Originally published on ClickZ. Traditional marketing channels don’t do advocacy, but the partnership channel does. Though we at Impact view the partnership opportunity as large enough to stand on its own, on par with the sales and marketing channels, many organizations still group affiliates and partnerships as a marketing channel.
Stellar Partnerships
SEPTEMBER 12, 2021
These are challenging times. Nothing feels simple anymore. Things that we barely gave a thought to, like working in an office or dinner with friends are now logistic nightmares or a distant memory. Corporate partnerships are moving fast and becoming more sophisticated.
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COO Alliance
SEPTEMBER 16, 2021
It’s likely that at some point in your life you’ve been in a job interview where you’ve been asked the question “Where do you see yourself in five years?” or maybe you’re a COO who has been asked, “What do you see for this company’s future?” They are very tough questions to answer without appearing too ambitious or too complacent. But that’s not the only thing that makes those questions difficult.
Peter Simoons
SEPTEMBER 12, 2021
Trust is an important cornerstone for successful collaborations. I’ve written about this topic a few times in the past. In his book “Trusted Leader”, David Horsager takes the topic to a deeper level. He argues that the root issue for every challenge is always trust and that trust is your single, most valuable asset. As trust increases, output, morale, and innovation (amongst other things) improve, while costs, problems, risk and stress reduce.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Thinkers 50
SEPTEMBER 15, 2021
Reuel J. Khoza has been inducted into the Thinkers50 Hall of Fame 2021, in partnership with Haier. Dr. Reuel Khoza is a distinguished thought leader, entrepreneur, business leader, academic, author, farmer, musician, and active as an Africanist at the forefront of transformation in the South African political economy. . He is the author of a number of books on business leadership including Attuned Leadership: African Humanism as Compass (2011), Let Africa Lead (2005) , The African in My Dream (2
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
TRG Blog
SEPTEMBER 15, 2021
Versatility, scalability, cost-savings, and deep analytics capability – those benefits have made data lakes an indispensable component of a modern enterprise’s technology infrastructure. But just like everything else in life, there are trade-offs that, without proper precautions, can turn your data lake into a ‘data swamp’ – a digital mess of unmanageable and usable raw data.
Powerlinx
SEPTEMBER 14, 2021
Even though exports reached their lowest in a decade in 2020 due to the pandemic, Israeli firms are set to claim its strong market position back and electrical/electronic equipment products have the highest leverage in terms of adoption and access. On the other hand, with its signature high quality, fruits and vegetables made in Mexico are of particular interest in Israel, with tons of export opportunities in the israeli market, as well as distributorship opportunities for israeli companies to w
Thinkers 50
SEPTEMBER 13, 2021
Nominations are in for the Thinkers50 Distinguished Achievement Awards for 2021. Over the course of the next several weeks, we will be highlighting the shortlisted nominees and their achievements. This week, we are sharing with you the 2021 shortlisted nominees for the Thinkers50 Strategy Award, in partnership with Brightline. 1: Sangeet Paul Choudary.
Frost & Sullivan
SEPTEMBER 14, 2021
The global data center colocation services market is estimated to exceed $164 billion by 2030, says Frost & Sullivan. Santa Clara, Calif. – Sept. 14, 2021 – Frost & Sullivan’s recent analysis reveals that the global colocation services market is projected to reach $164.84 billion by 2030 from $51 billion in 2020, expanding at a 12.4% compound annual growth rate (CAGR).
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
ITA Group
SEPTEMBER 14, 2021
Creative Ways to Make the Event Experience Memorable. Think of the memorable scents, tastes and sights that take you back to a time spent with loved ones. Whether the wafting baking aromas filling a kitchen in the fall with a beloved relative or seeing the purple, pink and blue shades of that perfect sunset while on your favorite vacation. The memory is vivid, personal and delivers a rush of endorphins leaving positive feelings in its wake. .
Planview Blog
SEPTEMBER 13, 2021
We’re just one week away from Planview Accelerate – our largest and most comprehensive customer event in company history. For the last 24 years Planview has hosted this conference to bring our customers together to share their stories, network with their peers, talk with Planview experts and level up their skills across all of Planview’s products. This year, we’re hosting the event on a virtual platform – which means we’re able to share this event with a much larger and more global audience.
ClearPoint Strategy
SEPTEMBER 14, 2021
While project managers used to be part of a specialized office focused on scheduling and executing technical projects, the world has changed—project managers are everywhere now. Projects are one of the keys to driving the execution of strategy, with PMI even saying that an organization is defined by its projects. Why? Because organizations have come to realize that projects (and their management) are essentially a strategic function.
Frost & Sullivan
SEPTEMBER 13, 2021
Advancements in battery materials and rising demand for electric vehicles worldwide boost the Li-ion battery materials market, finds Frost & Sullivan. Santa Clara, Calif. – Sept. 10 2021 – Frost & Sullivan’s recent analysis finds that the global Li-ion battery materials market is projected to reach $51.60 billion by 2027 from $18.75 billion in 2020 at a 15.6% compound annual growth rate (CAGR).
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Mindmatrix
SEPTEMBER 16, 2021
A deep understanding of partner data will not only help vendors recruit the right partners, but will also help them identify any misalignments in their partner relations and fix them or let go of partnerships that no longer serve the common goal.
The 2112 Group
SEPTEMBER 14, 2021
Channelnomics and Ingram Micro Cloud, with the support of Microsoft and Google Workspace, unveil the 2021 State of the U.S. Cloud Channel report, the fourth annual study on trends around cloud computing among resellers and service providers. John Dusett, executive director of cloud services in the U.S. for Ingram Micro Cloud, and Chris Gonsalves, senior vice president of research at Channelnomics, join Channelnomics’ Changing Channels host Larry Walsh to talk about strengths and weaknesses among
Channel Insider
SEPTEMBER 17, 2021
It is with a mixture of gratitude and relief that the Microsoft family has informed us of the timely passing of the beleaguered password after a long illness. “Nobody likes passwords,” explained Vasu Jakkal, Corporate Vice President for Security, Compliance and Identity, speaking on behalf of the family. “They’re inconvenient. They’re a prime target for attacks.
Frost & Sullivan
SEPTEMBER 12, 2021
Recorded Future’s cyber threat intelligence platform provides incomparable cybersecurity defense. SANTA CLARA, Calif. – Sept. 7, 2021 – Frost & Sullivan has named Recorded Future a top industry innovator in the Frost Radar™: Global Cyber Threat Intelligence Market. Recorded Future is recognized for the breadth of its intelligence capabilities and product strategy, which enables the company to support clients with different intelligence requirements and cybersecurity maturity levels.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
INSEAD Knowledge
SEPTEMBER 14, 2021
You need a strong process to reconcile the needs and wants of your various stakeholders.
ITA Group
SEPTEMBER 16, 2021
Maturing Your Voice of Customer (VoC) Program. Surveying customers won’t magically transform your brand. Evolution of your brand requires analysis to identify the root of negative interactions, action to change behavior, and focus to bring desired behaviors to life. Use survey intel to gain insight how best to encourage employees and partners to adopt habits that consistently demonstrate the value of your brand.
Channel Insider
SEPTEMBER 16, 2021
Wipro is an information technology, consulting, and business process services company based out of Bengaluru, India. Originally incorporated in 1945, the company entered the IT products business in 1982, slowly morphing into the tech outsourcing giant it is today. Wipro is also one of our picks for top channel partners. With more than 200,000 employees working across six continents, Wipro boasts an extensive network of resources and clients.
Frost & Sullivan
SEPTEMBER 16, 2021
After a fallow auto show calendar in 2020, IAA MOBILITY 2021 served to clearly reiterate that the automotive industry is experiencing technological disruptions of historic proportions. Indeed, I believe many veteran attendees of IAA auto shows would agree with me when I say that this year’s IAA was akin to attending a conference on energy transitions and software & computational technology.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
INSEAD Knowledge
SEPTEMBER 12, 2021
Starting with the best of intentions, people overestimate their ability to follow through.
ClearPoint Strategy
SEPTEMBER 13, 2021
Coronavirus State and Local Fiscal Recovery Funds (SLFRF) Program Overview. Many state and local governments received funding from the U.S. Treasury as a response to COVID-19. It likely came from the American Rescue Plan Act which was signed into law on March 11, 2021. This act established the Coronavirus State and Local Fiscal Recovery Funds (SLFRF) program to support governments in their ability to respond to the economic and public health impacts of COVID-19.
Market Source Inc
SEPTEMBER 17, 2021
The CFO usually thinks terms of increased revenue, decreased expense, and expense avoidance. Optimizing sales returns through business process outsourcing can help attain these goals. The post Evaluating a Sales BPO Strategy: The CFO’s View appeared first on MarketSource.
Frost & Sullivan
SEPTEMBER 13, 2021
AI-based mobile medical applications to diagnose and manage respiratory diseases can reduce costs by eliminating the need for regular medical tests, finds Frost & Sullivan. Santa Clara, Calif. –Sept. 13, 2021– The COVID-19 outbreak has inflated the demand for smart and digitally connected medical devices such as artificial intelligence (AI)-based mobile medical applications and medical imaging software, ensuring better management of severe respiratory diseases.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
INSEAD Knowledge
SEPTEMBER 13, 2021
Four simple questions will tell you where your organisation stands on today’s wide-ranging ideological spectrum.
Impartner
SEPTEMBER 17, 2021
Impartner’s Olivier Choron shares insights from 25 years of working with partner portals. An elegant, intuitive interface. Up-to-date information. And information at your fingertips. These are but a few of the telltale signs of a good partner automation technology implementation.
ClearPoint Strategy
SEPTEMBER 17, 2021
If you’ve landed here, you probably already know the vital role that key performance indicators, or KPIs, play in meeting your company’s strategic goals. KPI software has a supporting—yet still significant—role in that it gives you the ability to manage, visualize, and analyze the KPI data you collect. Without the right software to make KPI data meaningful—and simplify the analysis and reporting processes—your performance management efforts are likely to go off the rails faster than you’d expect
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