Peter Simoons
SEPTEMBER 24, 2023
What does good collaboration require from you, and especially from your [collaborative] mindset? Can you just “do it” and collaborate for your own advantage, or is there more required to come to a good collaboration? Collaboration, whether inside an organisation in teams or between organisations in alliances, is established to achieve a result that cannot be achieved alone.
Vantage Partners
SEPTEMBER 26, 2023
It seems like negotiations are all over the news lately — strikes and threats of strikes, stalled contract discussions, and political negotiations of all kinds.
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PartnerTap
SEPTEMBER 26, 2023
Have you ever noticed how the sales reps and deals that get called out for praise usually sound like a superhero storyline? There’s the big opportunity. Winning the deal requires a grueling battle against a villainous competitor. There’s a last minute plot twist that almost ruins everything. And then there’s the heroic save by the lone-ranger sales rep who pulls off a miracle, wins the big prize, and is now glorified like a superhero.
Stellar Partnerships
SEPTEMBER 24, 2023
Everyone loves a freebie. A ‘buy one, get one free’ deal is great clickbait for marketers. Corporate matched donations for a giving day event or campaign are often marketed in the same way. Double your giving and impact by triggering corporate donations. We love to see corporates spending some of their profits on the community rather than shareholders, but like the showbags at the Melbourne Show, the gifts don’t always live up to the promise.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
PLM Alliances
SEPTEMBER 28, 2023
In a constantly evolving market landscape, product teams remain under pressure to innovate, develop, and deliver. By the end of 2020, there were around 8 million tech occupations in the US. By 2030, tech employment is expected to reach approximately 9 million, according to CompTIA. To meet the growing demand for skilled talent, many organizations are turning to staff augmentation as a strategic solution.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Impact
SEPTEMBER 26, 2023
It’s no surprise referral marketing is a rising force for brand promotion. After all, referral customers are 50 percent more likely to purchase than your non-referral audience. As 2024 approaches, this channel is taking a larger piece of the marketing pie due to its low customer acquisition cost (CAC) and higher return. With evolving technology and changing consumer habits, brands can benefit from tried and true word-of-mouth marketing.
INSEAD Knowledge
SEPTEMBER 26, 2023
The discussion around remote work — which has dominated news headlines, Slack conversations and water-cooler chats since countries relaxed their Covid-19 guidelines — is only getting more contentious. Many workers wish to continue working remotely in some capacity, while insisting that leaders’ productivity concerns are unfounded. However, some high-profile executives have been vocal about their opposition.
IBM Business Partners
SEPTEMBER 29, 2023
As the pace and volume of digital business continue to increase, organizations are facing mounting pressure to accelerate the speed at which they do business. The ability to quickly respond to shifting customer and market dynamics has become key for contending with today’s growing digital economy. In a survey run by IDC, a leading provider of global IT research and advice, 43% of technology leaders indicated that they were “planning to deliver innovative digital products and services
Vantage Partners
SEPTEMBER 26, 2023
It seems like negotiations are all over the news lately — strikes and threats of strikes, stalled contract discussions, and political negotiations of all kinds.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Channel Insider
SEPTEMBER 29, 2023
Two of Australia’s telecommunications technology distribution veterans, CommsPlus Distribution and BTC Wholesale, have announced a merger that serves to strengthen their ability to support MSPs and other value-adding channel organisations through services. “Over the last few years, BTC Wholesale has invested significantly in building a suite of products and a portfolio of network partners, moving from the peripheral side of unified communications towards collaboration solutions – a market which
Market Source Inc
SEPTEMBER 29, 2023
Forecasting without revenue planning leaves can produce waste and hinder revenue growth. Read our blog for clarity on these and other truths as you embark on next year’s revenue planning journey. The post 6 Tips to Ease the Pain of Planning and Drive Revenue Growth appeared first on MarketSource.
IBM Business Partners
SEPTEMBER 28, 2023
Modern application environments need real-time automated observability to have visibility and insights into what is going on. Because of the highly dynamic nature of microservices and the numerous interdependencies among application components, having an automated approach to observability is essential. That’s why traditional solutions like New Relic struggle to keep up with monitoring in cloud-native environments.
Frost & Sullivan
SEPTEMBER 26, 2023
Background – Focus on Digitalization New Delhi, India has hosted the 18 th G20 summit on Sept 9 and Sept 10. The main agenda was to focus on global digital transformation and improve sustainability to save the earth. The summit was a success, so much so that India launched ‘G20 Digital Innovation Alliance’ (G20-DIA) initiative amongst the G20 countries and nine guest countries to elevate the different sectors across countries.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
SEO Magazine
SEPTEMBER 28, 2023
As an active digital marketer, you understand the importance of SEO. But have you considered leveraging AI to create optimized content? Today’s technology allows us to use artificial intelligence as our ally in composing effective and engaging materials that appeal to both search algorithms and human readers. With this powerful tool at our fingertips, mastering modern SEO becomes a much more manageable task.
Market Source Inc
SEPTEMBER 27, 2023
Business Development Manager Kristin Edwards lives and works by these words: Connecting on a personal level accelerates trust, and as my wise mentor says, truth over time = trust.” The post Positivity and Kindness Drive Kristin’s Success appeared first on MarketSource.
IBM Business Partners
SEPTEMBER 27, 2023
Accelerate threat detection and response (TDR) using AI-powered centralized log management and security observability It is not news to most that cyberattacks have become easier to launch and harder to stop as attackers have gotten smarter and faster. For those defending against cyberthreats, things continue to get more complicated. The list of challenges is long: cloud attack surface sprawl, complex application environments, information overload from disparate tools, noise from false positives
Frost & Sullivan
SEPTEMBER 26, 2023
With the successful landing of Chandrayaan-3 on August 23, India established itself as a major player in the global space economy. With only three nations having single-handedly succeeded in landing on the moon before, namely the United States, China, and Russia, this successful landing put India alongside them, lifting it from being a rising spacefaring nation and turning it into a global space power.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Tackle.io
SEPTEMBER 28, 2023
Through co-sell, ISVs can steadily build sales momentum with trusted Cloud Partners, close more deals faster, and increase sales efficiency. Co-sell (and building relationships with Cloud Providers) is the glue that holds together an effective Cloud GTM strategy. However, that doesn’t mean pulling together a scalable co-sell discipline is easy. In fact, ISVs often struggle with co-sell basics, as well as more nuanced aspects such as cultivating and maintaining relationships with Cloud Providers
Impact
SEPTEMBER 28, 2023
Key takeaways from this blog Consumers trust recommendations from others more than traditional ads. This makes affiliate partnerships a powerful tool for small ecommerce businesses like yours. impact.com is a platform that can make your journey into affiliate partnerships easier. With cross-device tracking and performance analysis, you can measure how successful your partnership marketing efforts are.
IBM Business Partners
SEPTEMBER 26, 2023
Flight delays are a frustrating aspect of flying. It’s a situation most can relate to: sitting in the terminal or on the tarmac wondering why your flight is delayed, with no answers or information. There are dozens of reasons why an aircraft could be delayed with safety being the underpinning reason for many of them. Suppose an aircraft incurs minor damage from a lightning strike or by coming into contact with ground equipment as it’s being towed or refueled, or it sustains damage fr
Frost & Sullivan
SEPTEMBER 25, 2023
Like chatbots, conversational artificial intelligence (AI) can handle large call volumes, offer quicker resolutions, improve the consumer and agent experience, and increase profits. For instance, a global hotel chain used [24]7.ai’s conversational AI solution to create a self-serve option for tens of millions of customers annually. Rapid adoption enabled over 112,000 monthly interactions, increased agent satisfaction by 97%, and led to a 3x increase in sales conversions.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Binfire Collaboration Blog
SEPTEMBER 27, 2023
Improving employee efficiency is a key goal for any organization. It not only helps to increase productivity but also ensures that the employees are performing at their best. There are several ways to improve employee efficiency, ranging from simple changes in the workplace to more complex strategies. One of the most effective ways to improve employee efficiency is to provide them with the necessary tools and resources.
PLM Alliances
SEPTEMBER 26, 2023
Are you looking to use revenue operations (RevOps) as a catalyst to optimize your customer journey and grow your organization’s success? By adopting a holistic approach to revenue acceleration, companies can bridge silos, identify new opportunities, and realize full market potential. But where do you start? Implementing RevOps into your business model may seem daunting, but with our proven, comprehensive approach, you will be able to easily pinpoint where to focus your efforts.
IBM Business Partners
SEPTEMBER 27, 2023
Large language models (LLMs) are foundation models that use artificial intelligence (AI), deep learning and massive data sets, including websites, articles and books, to generate text, translate between languages and write many types of content. There are two types of these generative AI models: proprietary large language models and open source large language models.
Frost & Sullivan
SEPTEMBER 29, 2023
San Antonio, TX — 1st Oct, 2023 — Frost & Sullivan recently researched the Cambodian mobile services industry and, based on its findings, recognizes Cellcard with the 2023 Cambodian Product Leadership Award. Cellcard is Cambodia’s longest-serving and the only fully Cambodian-owned operator with a long history of first-to-market innovations, outstanding customer service, and the fastest mobile network.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Binfire Collaboration Blog
SEPTEMBER 27, 2023
Uniform destruction is an essential aspect of business security. It refers to the secure destruction of uniforms and other branded clothing that employees wear while on the job. The destruction of uniforms is important because it prevents unauthorized individuals from accessing sensitive areas of the business premises, impersonating employees, or stealing sensitive information.
Chaneltivity
SEPTEMBER 25, 2023
In B2B SaaS, partner marketing is a fairly new concept. That means it has a high potential of being misunderstood, deprioritized, or delegated to a marketing team that already has its hands full. Why is that a risk? Because without a solid better-together story, without co-marketing, without lead-generating events, it’s really hard for partners to sell.
IBM Business Partners
SEPTEMBER 26, 2023
The majority of today’s child support systems are dated, first-generation systems that are now more than 25 years old. These systems need modernization to meet the evolving needs of children and families in the 21 st century. With more than 20% of families and children supported by these systems, the impact is significant. Today’s constituents are interested in engaging with services using modern, consumer-friendly technologies, platforms and devices.
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