Sat.Jul 20, 2024 - Fri.Jul 26, 2024

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Are complex solutions causing a problem?

Partner Path

Help your partners sell simplicity for improved customer satisfaction. I’m a fan of indirect channels and I’ve spent years helping companies engage, empower and evolve partner ecosystems. I’ve always defended solution providers to vendors who undervalue partner contributions. But lately I’ve noticed that customers are being sold complex solutions when simpler ones will do – and I suspect partners are partly to blame.

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How to Evaluate and Improve Your Current Employee Benefits Program

Jake Jorgovan

Are your employees satisfied with their benefits? Evaluating your current employee benefits program can reveal gaps and opportunities for improvement. A well-structured benefits package is crucial for retaining top talent and maintaining employee satisfaction. This article will guide you through evaluating and improving your benefits program to meet the evolving needs of your workforce.

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Top 5 Reasons Why Technical Alliances Outsource

ISTO / IEEE

When it comes to consortia or association management, outsourcing administration and operations can offer several advantages. In our experience, here are the top five reasons why consortia thrive when they partner with organizations like IEEE-ISTO: Focus on Core Competencies: Outsourcing alliance management allows organizations to concentrate on their core competencies.

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How to be a championship winner

Stellar Partnerships

The English have a complicated relationship with their men’s soccer team. Having invented the game and won one World Cup back in 1966 there is always the hope that ‘football is coming home’. Meanwhile the men’s team (unlike the women) haven’t won a major championship since then. I’ve just returned from the UK where the whole country had the flags flying for the England team’s appearance in the European Cup final.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How Teaming Supercharges Collaboration

INSEAD Knowledge

In the complex, uncertain and fast-changing world we live in, success and even survival require intensive collaboration among individuals, organisations and countries. The outcomes of such collaboration can be breathtaking – consider the growth of Netflix and Amazon, the rebirth of Microsoft and General Motors, the successful launch of the James Webb Space Telescope.Yet, most people and organisations fail to collaborate, preferring competition to cooperation.

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Microsoft Releases Repair Options for CrowdStrike Outage

Channel Insider

In a recent update, Microsoft addressed the disruption caused by a faulty CrowdStrike update that impacted millions of Windows devices and plunged the industry into chaos. This update included a free recovery tool designed to streamline the repair process for IT administrators. The tool automates recovery from the blue screen of death (BSOD) experienced by many users following the CrowdStrike issue.

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Modernizing Cloud Communications Capabilities: a Strategic Imperative for Service Providers

Frost & Sullivan

Align Portfolios with Core Competencies to Succeed in Evolving Ecosystems Communications service providers (CSPs) face myriad challenges today. Shrinking revenue and margins on all commodity services (e.g., connectivity, wireline voice and data), limited opportunities to differentiate with existing portfolios, and difficulty identifying key use cases for next-generation solutions (e.g., intelligent contact center, AI, IoT, 5G).

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Navigating the Future With a Human Touch

INSEAD Knowledge

The advent of Artificial Intelligence (AI) is poised to significantly impact organisational leadership by transforming decision-making, team management and innovation processes. As we explore its incredible potential, it becomes clear that leaders must adapt to leverage these technologies effectively and address the new ethical and cultural issues they raise.

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How to Determine If Your Business Needs a Fractional CFO: 5 Essential Steps

Jake Jorgovan

Determining if your business needs a fractional CFO is crucial for its growth and financial health. Here’s the thing: As businesses scale, financial complexities increase. And not every company can afford a full-time CFO. This is where a fractional CFO becomes invaluable. They provide high-level financial expertise without the full-time cost. In this article, we will guide you through 5 key steps to assess if your business could benefit from a fractional CFO.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Partnership on AI Appoints Six New Members to Board of Directors

Partnership on AI

Share Our Blog / Announcements Partnership on AI Appoints Six New Members to Board of Directors Nonprofit Welcomes Leaders from ACLU, Brown University, Capital One, Ford Foundation, Microsoft, and University of Pretoria PAI Staff July 24, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> Partnership on AI, a multistakeholder nonprofit representing industry, civil society, and academia, welcomes six new members to its Board of Directors.

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Fusion5 Makes 4th Acquisition in 3 Months

Channel Insider

Oracle NetSuite specialist Fusion5 has made its fourth acquisition in three months, announcing that it will be taking over Aotearoa NZ firm IntegrationWorks. IntegrationWorks was founded in 2005. Its acquisition will add another 80 people across seven offices in NZ, Australia, and the UK. “IntegrationWorks has significant skills, expertise and referenceability over a wide range of integration solutions and technologies,” Sven Martin, chief executive of Fusion5, said in a release.

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INSEAD Insights: July 2024 Research Picks

INSEAD Knowledge

This month’s selection of new research by INSEAD faculty offers some counterintuitive insights, from how misunderstandings can be productive to the possible negative effects of corporate social responsibility under certain conditions. Other studies reveal the significance of understanding the actions and interactions of human actors to achieve ideal outcomes.

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Musicians Guide to Custom Made Ukuleles: Includes list of Custom Made Builders, Brands, Luthiers, & Companies

Jake Jorgovan

This is an example of a Custom Englemann Spruce Top Ukulele, with Acacia Sides & Back, and a Mother of Pearls Inlay Rosette from Huni Ukuleles. Ukuleles are more than just instruments; they are an embodiment of culture, craftsmanship, and creativity. From the sunlit shores of Hawaii to concert halls around the world, custom-made ukuleles reflect the unique artistry of their creators and offer a personalized touch to any musician's collection.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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AI Needs Inclusive Stakeholder Engagement Now More Than Ever

Partnership on AI

Share Our Blog / Blog AI Needs Inclusive Stakeholder Engagement Now More Than Ever Thalia Khan July 25, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> From algorithms that provide recommendations for what to watch next on platforms such as TikTok, Instagram, or Netflix, to automated systems that detect your vehicle and can read your license plate at toll booths and automatically issue you tolls, AI’s presence is ubiquitous.

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Introducing Cork 2.0: New Features, CEO, and Partner Growth

Channel Insider

Boston-based Cork Protection just announced the launch of Cork 2.0, featuring new capabilities and strategic partnerships. The cyber warranty startup is doubling down on protecting MSPs and their SMB customers from cyber threats. Alongside the launch of Cork 2.0, the company welcomes former Amazon Web Services (AWS) executive Dan Candee as its new CEO.

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Driving Innovation and Growth in ESG Climate Risk Platform and Reporting with Competitive Benchmarking

Frost & Sullivan

Amid a global shift towards transparent reporting on environmental and social impacts, corporate initiatives for Environmental, Social, and Governance (ESG) reporting and governance are thriving. This megatrend is fuelled by heightened awareness and commitment to sustainability objectives. ESG investing has gained prominence for its potential to deliver financial returns while aligning with societal values, influencing how investment decisions incorporate ESG metrics.

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Physician Staffing Models: Which One is Right for Your Facility

Jake Jorgovan

Selecting the right physician staffing model for your business is foundational to your healthcare facility’s operation and efficiency. That’s how you ensure that patient care standards are not only met but exceeded. However, healthcare staffing presents both obstacles and advantages. And you can’t handle it without a nuanced approach. Luckily, you’re on the right page.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Towards Global Alignment and Interoperability: Bringing Stakeholders Together at PAI’s AI Policy Forum

Partnership on AI

Share Our Blog / Blog Policy Towards Global Alignment and Interoperability: Bringing Stakeholders Together at PAI’s AI Policy Forum Stephanie Ifayemi, Jacob Pratt, John Howell July 23, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> So far in 2024, we have seen a significant surge in new policies, frameworks, institutes, and governance bodies aimed at addressing AI governance and safety.

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AI Managed Services: How an MSP Can Help You Adopt AI

Channel Insider

Artificial intelligence (AI) is transforming businesses by enhancing decision-making, streamlining operations, and driving innovation. As the growth of AI and generative AI tools accelerates, organizations must adopt AI-driven technologies to stay competitive, yet the complexity of AI implementation can be daunting. Partnering with a managed service provider (MSP) can help organizations leverage AI effectively, unlock new opportunities, optimize processes, and maximize its benefits.

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The Role of Influencers in Channel Marketing

Mindmatrix

The world of marketing is continually evolving, and one of the most significant shifts in recent years has been the rise of influencers. Celebrity influencers have huge global audiences and are great options for brand awareness campaigns, despite their potential high cost. These individuals wield considerable power over their audiences’ perceptions and purchasing decisions, making them valuable assets in modern marketing strategies.

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How to recruit the right content creators for your brand

Impact

Pop quiz. What makes a knockout influencer campaign? It’s highly relevant to the influencer’s audience. It amps up excitement for the featured brand. And it might not look any different than the creator’s unsponsored content. Take SleekMakeUP’s partnership with beauty influencer FATOU : FATOU uses tutorial-style content to showcase the brand’s products and inspire her audience to recreate the look.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Driving Innovation and Growth in ESG Climate Risk Platform and Reporting with Competitive Benchmarking

Frost & Sullivan

Amid a global shift towards transparent reporting on environmental and social impacts, corporate initiatives for Environmental, Social, and Governance (ESG) reporting and governance are thriving. This megatrend is fuelled by heightened awareness and commitment to sustainability objectives. ESG investing has gained prominence for its potential to deliver financial returns while aligning with societal values, influencing how investment decisions incorporate ESG metrics.

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Video: What Client Leadership Needs To Know About Outsourced IT

Channel Insider

In Part 2 of this Channel Insider: Partner POV interview with Chance Irvine, Vice President of IT at Transit Technologies, the experienced IT leader explains what the heads of client businesses do and do not consider when approached about entering into contract with third party solutions and services providers. Irvine explains how MSPs, resellers, and other channel providers can help create a smooth path to partnership with a new client, as well as why internal IT leaders should be mentors to th

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From Freelancer to Trusted Advisor: Mastering Personal Branding for Headhunters

TRG Blog

For freelance headhunters , a strong personal brand is not just a professional asset —it's a vital tool for establishing credibility, attracting clients, and standing out in a crowded market. But how do you establish yourself as a trusted advisor and go-to resource for top talent within your niche? The answer lies in building a strong personal brand.

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Creator analytics: How to prove your worth to land and keep more brand deals

Impact

Your brand campaigns hinge on results. According to impact.com research, 83 percent of brands say delivering on a campaign’s KPIs solidifies a successful partnership. Your ability to achieve their goals directly impacts your ability to win and keep brand deals. When you can’t prove your value, brands may hesitate to work with you. And when brand deals don’t last, you struggle to earn a consistent income.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Modernizing Cloud Communications Capabilities: a Strategic Imperative for Service Providers

Frost & Sullivan

Align Portfolios with Core Competencies to Succeed in Evolving Ecosystems Communications service providers (CSPs) face myriad challenges today. Shrinking revenue and margins on all commodity services (e.g., connectivity, wireline voice and data), limited opportunities to differentiate with existing portfolios, and difficulty identifying key use cases for next-generation solutions (e.g., intelligent contact center, AI, IoT, 5G).

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MSPs Tackle Global Outage: Tips for Future Preparedness

Channel Insider

When a worldwide outage halted flights, interrupted healthcare services, and caused chaos in the financial sector on Friday, IT technicians were on the front lines of handling the outpouring of concern, alarm, and even fear from business leaders and the general public alike. Managed services providers (MSPs) who handle some or all of the technology needs of their clients are no strangers to handling tough situations.

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Working with a Fractional Chief Growth Officer

Aepiphanni

Hiring a Fractional CGO can be a complex task. This article outlines the process, from preparation and setting expectations to finding, interviewing, and onboarding the right candidate, ensuring effective collaboration and strategic alignment to leverage their expertise for sustainable business growth.