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Product Certification: why bother? The majority of product certification programs utilize a third-party evaluation process to validate a product against specific standards, specifications, or requirements. The process can be rigorous and can take anywhere from a few months to over a year to achieve, it all depends on the product and marketplace expectations.
Curious how the partner/manager role is changing? Recently, clients are sharing stories of their experiences about this shift. The role used to be focused on enabling partners to be better prepared to sell independently. Yet, over the years, this role seems to be morphing. These days, we’re hearing how many partner/channel managers feel pressure to drive sales directly.
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AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
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Since the onset of the novel Coronavirus 2019 (COVID), everyday life has been upended for everyone. Nonprofits, their boards, and their members haven’t escaped the disruption, but life (and compliance with nonprofit law!) must go on. One serious challenge in the age of COVID is how, or whether, to hold in-person meetings. We have received a number of questions from clients about their ability to hold virtual meetings for directors and members.
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Since the onset of the novel Coronavirus 2019 (COVID), everyday life has been upended for everyone. Nonprofits, their boards, and their members haven’t escaped the disruption, but life (and compliance with nonprofit law!) must go on. One serious challenge in the age of COVID is how, or whether, to hold in-person meetings. We have received a number of questions from clients about their ability to hold virtual meetings for directors and members.
Lessons from the Edge Podcast Series Episode #1. Kicking off our first episode in our new podcast series, Lessons from the Edge , Jennifer Judy, Senior Director of Global Partner Experience at Poly joins Impartner CMO, Kerry Desberg, to discuss why now is the perfect time for a digital transformation in your channel. Jennifer offers tips and tricks for leading a large transformation and seeing positive results like onboarding thousands of partners, all while going through an acquisition.
Mobility as a service (MaaS) is an attractive form of public transportation that offers a variety of benefits. Enticing consumers to abandon their private cars, however, will be tricky.
Everyone is craving trust and a genuine expression of values these days. Your team and customers want to ensure they are working with and supporting a company that adheres to its value set and behaves in an ethical manner. Ethics and values will be different for each company and consumer demographic; however, it’s vital to express your company’s belief system and truly walk your talk.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
For Immediate Release Headline: Collaborative Leadership Team first in Minnesota to offer Advanced-Certified Scrum Product Owner? (A-CSPO?). Dateline – Minneapolis, MN September 13, 2020. Agile and Scrum are management frameworks that some of the most successful companies on the planet use. By incorporating the values and principles of Agile into business decisions it will allow organizations to quickly learn and adapt to capitalize on opportunities.
Everyone is craving trust and a genuine expression of values these days. Your team and customers want to ensure they are working with and supporting a company that adheres to its value set and behaves in an ethical manner. Ethics and values will be different for each company and consumer demographic; however, it’s vital to express your company’s belief system and truly walk your talk.
As COVID-19 spreads and leaves an economic upheaval in its wake, almost every industry and business has felt the impact. Many companies are downsizing or freezing their budgets, and line-of-business owners are forced to be creative with smaller budgets. In response, leaders are tasked with improving the productivity of their teams and reducing operational overhead, all while maintaining quality to reduce costly errors.
The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Remember the movie Groundhog Day with Bill Murray? Working during a global pandemic can feel like you are living your own version of Groundhog Day. You’re stuck at home, days have turned into weeks, weeks have turned into months and escaping the monotony of your daily work-from-home routine can be challenging. Although it feels like there is no end to this unforgettable chapter in your life, you have to remind yourself that you are encountering problems you’ve never dealt with before and you are
Strategic financing to further accelerate Impartner’s position as a channel management technology platform leader. SALT LAKE CITY, Sept 16, 2020 — Impartner, the fastest-growing and most award-winning pure-play channel management platform, announced today that it has received $30 million in growth financing from Golub Capital, a market-leading, award-winning direct lender and credit asset manager with over $30 billion of capital under management.
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