Stellar Partnerships
AUGUST 6, 2023
My dog Bonnie is up for a ball game at any time of day or night. When I’ve been sitting at my desk for too long, she’ll remind me with a wet nose nudge or a paw on my leg. If I’m not responding she’ll simply drop the ball on my lap. I usually cave in because she’s cute and fluffy, not that I’m desperate for a game of fetch. It’s a fine line between prompting and pestering.
Magnetrix
AUGUST 8, 2023
When growing a partner program, consider choosing a PRM that grows with your partner ecosystem's needs. The PRM types we'll review are: Legacy PRMs Modern (growth-enabling PRMs) Some things to keep in mind while assessing which type to go with are: Look for scalability to accommodate increasing partner numbers and activities Customizability is essential to tailor the platform to your unique requirements Automation streamlines processes as your program expands, reducing manual work AI-cap
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Mindmatrix
AUGUST 7, 2023
The role of AI in helping partners choose the right messaging Next-gen partner marketing software platforms are equipped with content recommendation engines that leverage machine learning capabilities to suggest the right partner marketing and sales assets for the partners to use based on various factors such as the prospect’s persona, their position in the sales cycle.
Impact
AUGUST 11, 2023
Ecommerce spending surpassed $1 trillion dollars in the US for the first time last year. As mobile spending continues to tick upward (doubling desktop spending), brands seek to optimize mobile marketing ROI. Marketers can leverage partnerships to reach larger audiences through a mobile experience—but they need the right technology to drive partner initiatives.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
ClearPoint Strategy
AUGUST 10, 2023
As the saying goes, "The future belongs to those who prepare for it today.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Frost & Sullivan
AUGUST 8, 2023
San Antonio, TX — August 8, 2023 — Frost & Sullivan continuously researches the cloud contact center industry and, based on its most recent findings, recognizes Five9 with the 2023 North American Enabling Technology Leadership Award. Five9 has been a leading provider of cloud contact center solutions for almost 25 years and has consistently placed well on Frost & Sullivan’s Enterprise Cloud Contact Center Market Radar as one of the most innovative, highest growth providers in North Ameri
Channel Insider
AUGUST 11, 2023
Synnex Australia and New Zealand (ANZ) has its first new leader in nearly two decades, with Kee Ong, who has managed local operations since 2006, announcing that he’s been promoted to the company’s global group CEO. Ong will be replaced by another channel veteran, Arthur Gimisis, who has been with Synnex himself for over 23 years and acted as its sales director for the past decade.
IBM Business Partners
AUGUST 8, 2023
IBM® and Microsoft—the two largest global IT companies—are working together. While many may see IBM and Microsoft as competitors, we are much better partners bringing the best of both companies together to accelerate impact and influence at scale. We provide current and new clients the unique opportunity to take advantage of the combined value from our technology, cloud, and consulting services alongside our ecosystem of partners to meet ever-evolving business needs.
PSMJ Resources Blog
AUGUST 11, 2023
PSMJ Resources, Inc., the world’s leading authority on architecture, engineering, and construction firm management, announces the members of the 2023 Circle of Excellence. Sixty-eight exceptional architecture and engineering firms made it onto the exclusive list this year. PSMJ designed the Circle of Excellence to highlight successfully managed firms that demonstrate outstanding achievements in areas such as profitability, overhead management, cash flow, productivity, business development, staff
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Binfire Collaboration Blog
AUGUST 11, 2023
Today, American ambulance crews overwhelmingly rely on ePCR (electronic patient care report) software rather than a clipboard to fill out patient reports. The switch to digital solutions has vastly improved the capabilities of emergency medical services (EMS) providers, allowing them to spend less time on paperwork and more time facilitating emergency care.
Channel Insider
AUGUST 7, 2023
5G has been a technology on the cusp of going mainstream for some time. Now it’s finally set to take off, and the managed service providers (MSP) that are proactive about the opportunity stand to find some big opportunities in the years ahead. Research from GSMA found that across the Asia-Pacific (APAC) region, the number of next-generation connections will increase from 4% in 2022, to 41% by 2030.
IBM Business Partners
AUGUST 11, 2023
The rise of digital transformation and the increased popularity of cloud computing helps companies deliver unique services to customers online and leads many organizations to consider themselves as technology companies. And technology budgets are rising commensurate to this new reality. IT spending is expected to increase to $4.6 trillion in 2023, an increase of 5.5% from 2022.
Frost & Sullivan
AUGUST 10, 2023
Policy initiatives to strengthen electric vehicle (EV) ecosystem align with US government’s focus on clean transport and domestic manufacturing expansion. By Sanchita Mendiratta, Industry Analyst – Mobility Electric vehicle (EV) sales in the US crossed the four million mark at the end of June, underlining the rapid pace of market development. Unlike Europe which has been at the forefront of vehicle electrification, uptake has been sluggish in the US.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Chameleon Sales
AUGUST 9, 2023
In the fiercely competitive sales and marketing landscape, generating a steady stream of high-quality leads is paramount to success. This is where outbound lead generation strategies come into play, fueling company growth and prosperity. But what exactly is outbound lead generation, and why is it critical to your business’s success? Outbound lead generation is the proactive approach of reaching out to potential customers and prospects rather than waiting for them to come to you.
Market Source Inc
AUGUST 9, 2023
You can’t make decisions from snippets of information. Beyond spreadsheets, GIS mapping analyzes layers of information to surface a story about your business to inform your most strategic decisions. The post Ensure Your Retail Success with GIS Mapping appeared first on MarketSource.
IBM Business Partners
AUGUST 9, 2023
A phishing simulation is a cybersecurity exercise that tests an organization’s ability to recognize and respond to a phishing attack. A phishing attack is a fraudulent email, text or voice message designed to trick people into downloading malware (such as ransomware ), revealing sensitive information (such as usernames, passwords or credit card details) or sending money to the wrong people.
Frost & Sullivan
AUGUST 10, 2023
SAN ANTONIO, TX. – 10 th Aug, 2023 – Frost & Sullivan recently researched the medical plastics industry and based on its analysis, recognizes LyondellBasell with the 2023 Global Company of the Year Award. The company is a leading chemical and polymer manufacturer operating throughout the petrochemical value chain. With nearly 100 production facilities strategically located across the Americas, Europe, and Asia-Pacific, LyondellBasell caters to diverse customer segments.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
CenterPoint Group
AUGUST 8, 2023
In 2023, developing and implementing an effective wireless telecom procurement strategy is more difficult than ever. Rapidly emerging technologies and rising costs in an increasingly competitive market complicate the question of how to procure telecom services.
TRG Blog
AUGUST 6, 2023
Performance reviews are vital for hybrid workplaces and teams , providing a formal way to evaluate performance, set goals, give feedback, and align expectations. In the hybrid setting, where employees may work remotely or have flexible schedules, monitoring productivity and progress can be challenging.
IBM Business Partners
AUGUST 9, 2023
In the ever-evolving landscape of cloud computing, businesses are continuously seeking robust, secure and flexible solutions to meet their IT infrastructure demands. In this post, we’ll discuss connecting the robust IBM Power Virtual Servers service to the secure IBM Cloud Virtual Private Cloud environment using IBM Cloud to support diverse workloads.
Frost & Sullivan
AUGUST 10, 2023
The growing network of international policies , targets, and standards that seek to promote environmentally friendly farming practices by either punishing or rewarding companies for their sustainable strategies, or lack thereof, are driving the innovation and development of Climate Mitigation and Adaptation Technologies, which are incorporating recent digital and computing advances into the fight against climate change.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Planview Blog
AUGUST 7, 2023
This is part two in a series of blogs on decision making in the era of financial constraints. Read part one here. A pressing topic facing all executives right now is how to approach decision making in this era of growing financial constraints. Executives express to us that their organizations are exercising long-unused decision-making muscles. In some cases, they are making cuts without sufficient information to understand the impact of those cuts.
Impact
AUGUST 11, 2023
Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.
IBM Business Partners
AUGUST 11, 2023
Manufacturing execution systems (MES) have grown in popularity across the manufacturing industry. Implementing such solutions could be the key to a new era of productivity for your organization, but implementing new and expansive IT software can be intimidating. The right time to implement an MES depends on the specific needs and circumstances of each organization, and while there is no one-size-fits-all answer, several key indicators can suggest that it might be the appropriate time.
Frost & Sullivan
AUGUST 8, 2023
Projections regarding global demand for seafood continue to rise but concerns regarding not only industry capacity but the effects of this market on the environment are also a point of focus. According to the Food and Agriculture Organization of the United Nations (FAO), the growing demand for fish and other aquatic foods is rapidly changing the fisheries and aquaculture sector.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Tackle.io
AUGUST 9, 2023
Hear how Wiz started and scaled its Cloud GTM strategy and grew revenue from their first listing to building operational excellence.
PSMJ Resources Blog
AUGUST 7, 2023
By most accounts, architecture and engineering (A/E) firms are delivering some of their best financial performance in years…some are even seeing their firm’s best performance of all time. Profits are high, backlogs are strong, and there isn’t a whole lot that is slowing things down right now.
IBM Business Partners
AUGUST 8, 2023
Transportation infrastructure—a broad term that encompasses the networks of fixed installations that ensure safe transport of people and goods—is a critical part of thriving, modern economies. Examples of transportation systems include roadways, public transit systems, airports, train stations, bus stations, ferry terminals, pipelines and warehouses.
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