Stellar Partnerships
AUGUST 6, 2023
My dog Bonnie is up for a ball game at any time of day or night. When I’ve been sitting at my desk for too long, she’ll remind me with a wet nose nudge or a paw on my leg. If I’m not responding she’ll simply drop the ball on my lap. I usually cave in because she’s cute and fluffy, not that I’m desperate for a game of fetch. It’s a fine line between prompting and pestering.
Magnetrix
AUGUST 8, 2023
When growing a partner program, consider choosing a PRM that grows with your partner ecosystem's needs. The PRM types we'll review are: Legacy PRMs Modern (growth-enabling PRMs) Some things to keep in mind while assessing which type to go with are: Look for scalability to accommodate increasing partner numbers and activities Customizability is essential to tailor the platform to your unique requirements Automation streamlines processes as your program expands, reducing manual work AI-cap
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Mindmatrix
AUGUST 7, 2023
The role of AI in helping partners choose the right messaging Next-gen partner marketing software platforms are equipped with content recommendation engines that leverage machine learning capabilities to suggest the right partner marketing and sales assets for the partners to use based on various factors such as the prospect’s persona, their position in the sales cycle.
Impact
AUGUST 11, 2023
Ecommerce spending surpassed $1 trillion dollars in the US for the first time last year. As mobile spending continues to tick upward (doubling desktop spending), brands seek to optimize mobile marketing ROI. Marketers can leverage partnerships to reach larger audiences through a mobile experience—but they need the right technology to drive partner initiatives.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
ClearPoint Strategy
AUGUST 10, 2023
As the saying goes, "The future belongs to those who prepare for it today.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Channel Insider
AUGUST 11, 2023
Synnex Australia and New Zealand (ANZ) has its first new leader in nearly two decades, with Kee Ong, who has managed local operations since 2006, announcing that he’s been promoted to the company’s global group CEO. Ong will be replaced by another channel veteran, Arthur Gimisis, who has been with Synnex himself for over 23 years and acted as its sales director for the past decade.
Frost & Sullivan
AUGUST 8, 2023
San Antonio, TX — August 8, 2023 — Frost & Sullivan continuously researches the cloud contact center industry and, based on its most recent findings, recognizes Five9 with the 2023 North American Enabling Technology Leadership Award. Five9 has been a leading provider of cloud contact center solutions for almost 25 years and has consistently placed well on Frost & Sullivan’s Enterprise Cloud Contact Center Market Radar as one of the most innovative, highest growth providers in North Ameri
PSMJ Resources Blog
AUGUST 11, 2023
PSMJ Resources, Inc., the world’s leading authority on architecture, engineering, and construction firm management, announces the members of the 2023 Circle of Excellence. Sixty-eight exceptional architecture and engineering firms made it onto the exclusive list this year. PSMJ designed the Circle of Excellence to highlight successfully managed firms that demonstrate outstanding achievements in areas such as profitability, overhead management, cash flow, productivity, business development, staff
Zift Solutions
AUGUST 11, 2023
The building materials sector is currently experiencing a substantial transformation due to the digital revolution. This shift is a response to economic fluctuations, generational shifts, and heightened competitive pressures, prompting the industry to leverage digital tools for increased resilience and growth. In-Depth Analysis: Anthony D’Angelo provides a thorough examination of the intricate relationship between digital transformation and building materials distribution.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Channel Insider
AUGUST 7, 2023
5G has been a technology on the cusp of going mainstream for some time. Now it’s finally set to take off, and the managed service providers (MSP) that are proactive about the opportunity stand to find some big opportunities in the years ahead. Research from GSMA found that across the Asia-Pacific (APAC) region, the number of next-generation connections will increase from 4% in 2022, to 41% by 2030.
Impact
AUGUST 11, 2023
Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.
Binfire Collaboration Blog
AUGUST 11, 2023
Today, American ambulance crews overwhelmingly rely on ePCR (electronic patient care report) software rather than a clipboard to fill out patient reports. The switch to digital solutions has vastly improved the capabilities of emergency medical services (EMS) providers, allowing them to spend less time on paperwork and more time facilitating emergency care.
ZinFi
AUGUST 10, 2023
Organizations increasingly rely on effective partner management to drive revenue growth and gain a competitive edge in the ever-evolving business landscape. One critical aspect of successful partner management is the implementation of robust incentive programs. This article explores the importance of optimizing partner incentives management to maximize return on investment (ROI), reduce costs associated with wasted programs, and unlock the full potential of the partner ecosystem.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Frost & Sullivan
AUGUST 10, 2023
Status of Carbon Market Taxes and ETSs across Regions: Under Consideration, Scheduled for Implementation or Implemented/scheduled Carbon taxes penalize businesses for emitting carbon dioxide (CO2), thus fostering a reduction of emissions, whereas carbon markets or ETSs enable the exchange of carbon credits or carbon offsets to compensate for excess emissions, launching a dynamic and complex market that brings together businesses that manage these offsets through different methodologies and verif
Impact
AUGUST 10, 2023
Being an online creator isn’t a niche career anymore. 31 percent of social media users discover new products through influencers. According to a report by Adobe, the global estimate of total creators is around 300 million. By 2027, the creator economy could be worth $480 billion , according to Goldman Sachs’ research. The creator economy encompasses a wide range of individuals, including content creators, influencers, YouTubers, podcasters, bloggers, artists, musicians, writers, and more, who ea
Zift Solutions
AUGUST 9, 2023
With rollercoaster inflation and predictions of recession stretching back more than a year, economic uncertainty persists. According to a midyear economic outlook from JPMorgan , the United States has averted a recession so far in 2023, but a mild one could begin later this year. Knee-jerk reactions to continued economic headwinds may have your C-suite looking for places to cut spending, but forward-thinking organizations are investing strategically in technology to drive growth in a downturn.
ZinFi
AUGUST 9, 2023
Free guidebook explains how innovative businesses are using integrated partner ecosystem management platforms to manage complex partner ecosystems more effectively and more profitably than ever before Download Now Pleasanton, CA August 09, 2023 ZINFI Technologies, Inc. , a company leading the definition and creation of Unified Partner Management (UPM) solutions, today announced that its latest best practices guide Maximizing Efficiency and Cost Savings with a Unified Partner Ecosystem Managem
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Frost & Sullivan
AUGUST 10, 2023
Policy initiatives to strengthen electric vehicle (EV) ecosystem align with US government’s focus on clean transport and domestic manufacturing expansion. By Sanchita Mendiratta, Industry Analyst – Mobility Electric vehicle (EV) sales in the US crossed the four million mark at the end of June, underlining the rapid pace of market development. Unlike Europe which has been at the forefront of vehicle electrification, uptake has been sluggish in the US.
Chameleon Sales
AUGUST 9, 2023
In the fiercely competitive sales and marketing landscape, generating a steady stream of high-quality leads is paramount to success. This is where outbound lead generation strategies come into play, fueling company growth and prosperity. But what exactly is outbound lead generation, and why is it critical to your business’s success? Outbound lead generation is the proactive approach of reaching out to potential customers and prospects rather than waiting for them to come to you.
Tackle.io
AUGUST 9, 2023
Hear how Wiz started and scaled its Cloud GTM strategy and grew revenue from their first listing to building operational excellence.
Market Source Inc
AUGUST 9, 2023
You can’t make decisions from snippets of information. Beyond spreadsheets, GIS mapping analyzes layers of information to surface a story about your business to inform your most strategic decisions. The post Ensure Your Retail Success with GIS Mapping appeared first on MarketSource.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Frost & Sullivan
AUGUST 10, 2023
SAN ANTONIO, TX. – 10 th Aug, 2023 – Frost & Sullivan recently researched the medical plastics industry and based on its analysis, recognizes LyondellBasell with the 2023 Global Company of the Year Award. The company is a leading chemical and polymer manufacturer operating throughout the petrochemical value chain. With nearly 100 production facilities strategically located across the Americas, Europe, and Asia-Pacific, LyondellBasell caters to diverse customer segments.
ZinFi
AUGUST 8, 2023
Introduction In the dynamic world of digital marketing, affiliate marketing has emerged as a powerful tool for businesses. Whether youre a B2C or B2B company, affiliate marketing can substantially amplify your brands reach, reducing the cost of leads and expanding your global presence. This article explores the intricacies of affiliate marketing, including its benefits, its role in overseas expansion, and the different types of affiliates in the B2B area.
CenterPoint Group
AUGUST 8, 2023
In 2023, developing and implementing an effective wireless telecom procurement strategy is more difficult than ever. Rapidly emerging technologies and rising costs in an increasingly competitive market complicate the question of how to procure telecom services.
Planview Blog
AUGUST 7, 2023
This is part two in a series of blogs on decision making in the era of financial constraints. Read part one ​​ here. A pressing topic facing all executives right now is how to approach decision making in this era of growing financial constraints. Executives express to us that their organizations are exercising long-unused decision-making muscles. In some cases, they are making cuts without sufficient information to understand the impact of those cuts.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Frost & Sullivan
AUGUST 10, 2023
The growing network of international policies , targets, and standards that seek to promote environmentally friendly farming practices by either punishing or rewarding companies for their sustainable strategies, or lack thereof, are driving the innovation and development of Climate Mitigation and Adaptation Technologies, which are incorporating recent digital and computing advances into the fight against climate change.
ZinFi
AUGUST 7, 2023
Learn how innovative businesses are using integrated partner management software to drive down costs and drive profitable, sustainable growth from their channel activities Partner Ecosystem Management Guidebook Best Practices Guides Download your COMPLIMENTARY COPY of the Maximizing Efficiency and Cost Savings with a Unified Partner Relationship and Ecosystem Management Platform Best Practices Guidebook to learn how innovative businesses are using integrated partner management software to drive
TRG Blog
AUGUST 6, 2023
Performance reviews are vital for hybrid workplaces and teams , providing a formal way to evaluate performance, set goals, give feedback, and align expectations. In the hybrid setting, where employees may work remotely or have flexible schedules, monitoring productivity and progress can be challenging.
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