Sat.Apr 17, 2021 - Fri.Apr 23, 2021

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Maintaining Successful Partner Relationships in a Virtual World

Channel Incentive Best Practices

The IT channel is a people business. The relationship between vendors, partners and customers is at the heart of this very successful business agreement. Face to face meetings, conferences, networking and social events have traditionally played a significant part in building and maintaining these relationships. However, COVID-19 has changed all that.

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Understand the Cultural Differences

Peter Simoons

Tip 8: Understand the Cultural Differences. When two people begin occupying the same space – as roommates or dorm-mates, as co-workers using the same office, as a couple living together – one of the many possible sources of conflict that can spring between them is the way they do things. One person may be messy, while the other is fastidious to a fault.

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Messing With Their Heads - Using Behavioural Science to Win Partnerships

Stellar Partnerships

Have you ever tried to train a puppy? It’s a constant challenge to lure them away from chewing your furniture and digging up the garden. My border collie was a four- legged weapon of mass destruction, with boundless curiosity about everything on the forbidden list.

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10 Questions To Ask in the Co-Selling World

CoSell

When it comes to collaborative selling, many people find it is easier to start from a blueprint template instead of starting from a blank slate. I’m sure you’re seeing this in other parts of your work. Instead of starting with a blank page for designing a website, you begin with a blueprint. Instead of beginning a project on a blank whiteboard, you use a project management template.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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3 Easy Steps to Attracting and Retaining Channel Partners

Magnetrix

Running a business can be quite the challenge, especially when your business depends on channel partners to drive revenue. It can also be difficult to find channel partners who commit to your business and bring ROI. However, it is even more trying when it comes time to enable and encourage channel partners to sell your products. In order for your channel partners and channel sales strategy to be successful , you need to ensure that your business is set up to enable the success you are looking fo

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Cyber Threat Intelligence Providers Position Themselves as SaaS Vendors to Maintain Competitive Advantage

Frost & Sullivan

The global CTI market is estimated to reach $981.8 million by 2023, finds Frost & Sullivan. Santa Clara, Calif. –April 19, 2021– As the volume and complexity of attacks increase exponentially, security-conscious organizations bolster cybersecurity spending and look for innovative solutions that enable them to understand and prevent cybercrime. Frost & Sullivan’s recent analysis finds that cyber threat intelligence (CTI) is the cornerstone of mature cyber defense programs and a sought-aft

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7 Tips To Gain Competitive Advantage With Collaborative Partnerships

CoSell

Today’s digital world is moving at light-speed. I bet you’ve been feeling the effects on your job, business, and organization. It turns out that much like early explorers, we are on the lookout for new partners, new continents, and new ways to boost business. Here are 7 tips for boosting your competitive advantage with collaborative partnerships. 1.

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Complimentary access! SiriusDecisions Channel Marketing Strategies Research Brief: Partner Relationship Management Technology

Mindmatrix

Partner relationship management (PRM) systems are purpose-built to. support the complex processes and procedures inherent in supplier and. channel partner relationships. By helping suppliers to more effectively and efficiently deliver the tools and resources that drive partner performance and satisfaction, PRM systems have become one of the primary tools in the channel management toolkit.

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When Nepotism Pads CEO Pay: Evidence From Indian Family Firms

INSEAD Knowledge

Poor corporate governance in emerging economies allows some publicly listed family firms to use CEO pay to exploit corporate resources at the expense of minority shareholders.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Chorus.ai’s Leading Conversation Intelligence Technology Receives the North American Conversation Intelligence Customer Value Leadership Award

Frost & Sullivan

No one is listening—at least, that is how it feels when a client is bounced between various representatives. The culprit is usually an outdated customer relationship management (CRM) system that fails both sales teams and clients. These legacy CRM systems lack actionable insights and consistency and require manual data entry. In the digital age, clients and sales teams need and expect more, which is where Chorus.ai enters with its keen technology.

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PRM Implementation is Easy!

Chaneltivity

Implementing a Partner Relationship Management (PRM) solution is easy; well, it can be if you pick the right PRM. As a channel professional, you may view PRM implementation as an expensive and time-consuming task that you would rather avoid. However, Channeltivity is challenging the myth that companies need a massive budget and tons of time to get a PRM solution up and running.

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Make Partner Marketing FREE

Impartner

Making partner marketing FREE might not be the first thing that pops into your head when you think of ways to improve your messaging and communications, but it might be the best idea for your improving business.

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Four Ways Today’s Teams Are Making Us Lonely

INSEAD Knowledge

They say it’s lonely at the top. But in the workplace, even team members are feeling lonely.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Smart Cities to Fuel Growth of Asia-Pacific’s Internet of Things Market by 2026, Finds Frost & Sullivan

Frost & Sullivan

APAC IoT market is expected to reach $436.77 billion in revenue by 2026; spending on smart cities accounts for almost one-third of the market. Santa Clara, Calif. – April 22, 2021 – Frost & Sullivan’s recent analysis finds that Asia-Pacific’s Internet of Things (IoT) market is rapidly being transformed by Mega Trends, including the integration of edge-computing networks into IoT systems and new narrow-band (NB) IoT deployments.

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Ep. 157 – Tiltify VP of Strategic Partnerships, Larissa Rydin

COO Alliance

Our guest today is Tiltify’s VP of Strategic Partnerships, Larissa Rydin. Larissa brings over 20 years of experience in marketing, corporate development, and nonprofit leadership. . After quickly moving up the ranks at the American Lebanese Syrian Associated Charities for St. Jude Children’s Research Hospital, she held the position of Mid-Atlantic Regional Director, overseeing two offices and an annual budget of $13.5M.

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More Than a Buzzword, “Partnercentricity” Is Back in Atop Corporate Agendas

Impartner

If you are not familiar with the concept, “partnercentricity” is a business concept that took hold among tech vendors several years ago. It’s the idea that everything a company does must have a partner-centric component baked in from the start.

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Fatigue, Exhaustion, Disengagement in A World of Working From Anywhere

TRG Blog

For many, the "Can we maintain the same quality of work and productivity without any supervision, colleagues, and while working from home?" used to be the biggest concern pre-pandemic. Today, after an extended period of experimenting, we have finally found the answer to the question above: "Of course we can." And for many, remote work is the norm due to its flexibility and agility.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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7 Reasons Why PPD’s Acquisition will Help TMO Gain a Top Spot in the CRO Market

Frost & Sullivan

Frost & Sullivan predicts the acquisition of PPD by Thermo Fisher Scientific (TMO) will boost TMO’s position to the top 3 in the C ontract Development and Manufacturing Organization ( CDMO) market. Here are 7 reasons why: 1 – While the earlier deals to acquire Patheon for $7.2 Bn and Brammer Bio for $1.7 Bn were focused on enhancing the manufacturing capabilities, PPD’s acquisition gives TMO an opportunity to tap in the preclinical discovery and clinical research outsourcing mark

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How to Sell Your Company for the Highest Prices

COO Alliance

When you want to sell your company, you want to increase the value of it first. It might surprise you, but increasing that value isn’t all about profits. While profitability is critical, there are other factors that can elevate your company’s value when it comes time to sell. So, what are they? If you’re in the market to sell your company, this blog is here to help!

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Employee Recognition Ideas That Actually Help Retain Your Team Members

ITA Group

Employee Recognition Ideas That Actually Help Retain Your Team Members. Many employee recognition programs have been around for years—maybe even decades. This makes it more important than ever for organizations to ask themselves, “Is our program getting stale or is it accomplishing our goals?”. Research indicates that most programs have room for improvement.

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What Is a Partner Portal?

Magnetrix

A partner portal is a web-based application that gives channel partners access to a number of different exclusive tools and resources. For numerous companies today, it can be difficult to create and maintain strong relationships with channel partners. Without a well-developed connection, channel partners will be less motivated to sell for your business.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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US Companies Invest in Switched Ethernet Services to Connect to Cloud-based Applications, Says Frost & Sullivan

Frost & Sullivan

Enterprises are evaluating the benefits of fixed versus usage-based network services to align with pay-as-you-go cloud-based services. Santa Clara, Calif. –April 21, 2021–Frost & Sullivan’s recent analysis finds that continued demand for bandwidth and cloud connectivity needs are sustaining Ethernet demand in the United States business markets. Market maturity, downward pricing pressure, and lack of sustained demand for point-to-point Ethernet services with SD-WAN (software-defined wide area

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Break Room Management – How Much Coffee Should You Buy?

CenterPoint Group

Coffee is arguably one of the most coveted office staples. On a sliding scale of daily desirability, coffee probably falls somewhere between a fresh ream of copy paper and your coworker's brand-new gel pen. But how much coffee should you buy, and what type of coffee suits the office environment the best?

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You Should be Account Mapping at Every Stage of the Customer Life Cycle

Crossbeam Blog

Remember the day you shed tears of joy because you no longer had to account map with spreadsheets ? It was like getting past a challenge that never should have stolen hours from your workday in the first place.

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4 Ways to Increase your Channel Sales and Optimize Sales Channel Strategy using a PRM Portal

Magnetrix

We’ve all heard the phrase, there’s always room for improvement. This phrase couldn’t be truer in relation to business strategy, or more specifically, the channel sales and sales channel strategy. With business and sales trends constantly changing, it is beneficial for your business to have a flexible business strategy that can easily be adapted to trends as they change.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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LiveU Lauded by Frost & Sullivan for LU800, Its Comprehensive 5G Production Unit for Broadcasters

Frost & Sullivan

Based on its recent analysis of the North American 5G network applications market, Frost & Sullivan recognizes LiveU with the North America New Product Innovation Award for its innovative LU800 unit. The solution leverages 5G transport natively for maximum reliability and the highest-quality video performance. A unified, feature-rich unit, including remote production tools for portability and flexibility, the LU800 enables end-to-end production.

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The Seven Myths of Being a Channel Chief

Impartner

If you’re new to channel sales or management, or even a seasoned veteran of partnering, you likely have many questions on key aspects of your job. You may even wonder how other channel chiefs at companies like yours operate. Impartner Channel Chief Advisory Board (CCAB) member Theresa Caragol unpacks commonly held misperceptions. And she would know.

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Don’t Succumb to Retail Data Addiction

Market Source Inc

Data is a picture of the past, but used to its full potential, data can help you anticipate what will happen, giving you the ability to impact the future. The post Don’t Succumb to Retail Data Addiction appeared first on MarketSource.

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