Ed Rigsbee’s Raw & Unedited with Dwight Holcomb: Lean Membership Marketing
Rigsbee Research
SEPTEMBER 12, 2019
? [link] Ed Rigsbee, CSP, CAE, interviews Dwight Holcomb, author, “The Lean CMO-How Small Marketing Budget Can Produce Big Results” featuring Five Marks of the Lean CMO 1. Always Learning 2. Lightning-Fact Results 3. Positive ROI 4. Know Your Niche 5. Efficient and Effective Campaigns Three Codes to Thinking Lean 1. Asking the Right Questions […].
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