Sat.Jun 17, 2023 - Fri.Jun 23, 2023

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3 reasons to pursue SME partnerships

Stellar Partnerships

Emus aren’t the smartest of birds. Their tiny head atop a big body gives you a clue to the size of their brainpower. I once visited an emu farmer and noticed that the emus crowded themselves in one corner of the field, right up against the fence. At the same time his llamas enjoyed the freedom of a hundred grassy, delicious hectares, undisturbed by the noisy crowd at the fence.

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5 recommendations for effective partnership agreements 

Remarkable Partnerships

When I was working at BBC Children in Need, and leading on the partnership with Lloyds Banking Group, our partnership agreement was one of the most useful tools. Why? Because it was simple and effective, supported the delivery of our partnerships goals, whilst protecting both parties brands. This example stands out. From our experience we see a huge variation in the quality of partnership agreements. – not even in place, whilst others are so complex that they add no value.

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Are You Easy to do Business With?

Phoenix Consulting Group

Ease of Doing Business (EoDB) is frequently cited as a key element in successful partnering. In my business, I often find that partners cite that they partner with the Big Brand Gorilla in their market because they have to—customers demand it. But if they’re given a choice, they will lead with the Challenger Chimp, a second-tier competitor, because they are easier to do business with.

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Consistency is the Key

Collaboration LLC

Have you ever experienced overwhelmingly high sales followed by a sudden decline that leaves your business struggling to maintain solid cash flow? If so, you're not alone. I refer to this cycle as the "rollercoaster," and it not only burdens the business and the team but also hinders the long-term growth of the organization. Consistency in the sales process is crucial for achieving sustainable growth, even during the busiest times.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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THE QUESTION OF RECESSION

Be Partner Ready

Let’s demystify a term that frequently makes headlines but is often misunderstood: recession. It’s easy to get sucked into doom and gloom thinking, which can erode your confidence when approaching corporates and undermine your negotiation. A recession definition A recession is typically defined as a significant, widespread and prolonged decline in economic activity across a country or region.

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More Trending

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A Holistic Approach to Navigating the New Workplace

INSEAD Knowledge

The end of Covid-19 workplace disruptions has ushered in a fresh set of challenges for organisations. Chief among them has been establishing new office policies for a workforce that has largely embraced flexible work and has expressed a desire for this to become a permanent fixture. But organisations across various sectors have implemented strict return-to-office mandates, including the tech giants that were quick to make the switch to remote work when the pandemic hit.

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Five9 Earns Frost & Sullivan’s 2023 Latin American Competitive Strategy Leadership Award for Enabling Organizations to Optimize Their Workflow with AI-powered CX Solutions

Frost & Sullivan

San Antonio, TX — June 22, 2023 — Frost & Sullivan recently researched the contact center-as-a-service (CCaaS) industry and, based on its findings, recognizes Five9 with the 2023 LATAM Competitive Strategy Leadership Award. Five9 is a well-positioned CCaaS platform provider that excels in the LATAM cloud contact center arena as a market-leading software company with over 21 years of CCaaS experience.

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How Your Business Can Reduce Telecom Expenses

CenterPoint Group

Telecommunications services are among the most significant expenses a business must manage. Vendor contracts, service plans, hardware, wireless devices, installation and maintenance, support—costs add up quickly. Finding ways to reduce telecom expenses isn't always easy.

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The Hybrid Cloud Forecast: A podcast with IBM Fellows

IBM Business Partners

In the Spring of 2021, my manager at the time, Jerry Cuomo, suggested that I start my own podcast. He had—and still has—a podcast called “ The Art of Automation ,” and he suggested that it was a great experience I should have, too. The topic? “How about hybrid cloud?” he suggested. And that is how the idea and the name were born.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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IT Pros Are Getting Pay Rises This Year, But It’s Not Enough

Channel Insider

The vast majority of Australian IT professionals can expect a pay rise this year. However, in a market throttled by skill shortages, most workers will find it inadequate. These were the findings in the Hays Salary Guide FY23/24 research report. To compile the report, Hays surveyed more than 14,000 employers and professionals. The results show that 93% of tech employers will see their salaries increase in the coming financial year.

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Mitsubishi Heavy Industries Air-Conditioning Europe Ltd. Applauded by Frost & Sullivan for Offering Innovative Heat Pumps as an Alternative to Conventional Heating Technologies

Frost & Sullivan

SAN ANTONIO – June 20, 2023 – Frost & Sullivan recently researched the commercial heat pumps market and, based on its findings, recognizes Mitsubishi Heavy Industries Air-Conditioning Europe Ltd. (MHIAE) with the 2023 European Company of the Year Award. Mitsubishi Heavy Industries (MHI) Group is one of the world’s leading industrial groups, spanning energy, smart infrastructure, industrial machinery, aerospace, and defense.

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The Secret Behind Planning Corporate Events—Without Chaos

Chameleon Sales

When planning corporate events such as trade shows and seminars, are you considering your return on investment (ROI)? How are you managing and maximizing it? Exhibiting and presenting at these events can be valuable business growth strategies. But they’re also costly and time-consuming. From marketing and advertising to event space and equipment to staffing, trade shows can be one of a company’s largest expenses in a year—in fact, events account for about 31.6% of a brand’s marketing budget—on a

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How data, automation and AI are transforming Business Process Outsourcing into a competitive advantage

IBM Business Partners

When IBM Consulting’s Neeraj Manik spoke recently with a large pharmaceutical client about how to streamline and improve its front-office and back-office financial processes, he pointed to a web of interconnected business challenges the organization was facing: “too many invoices, too many suppliers, too much money being paid to suppliers,” as Manik put it.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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10 Ways to get an MSP Testimonial

ForzaDash

Getting a testimonial from an MSP client can be a valuable way to showcase the quality of your products or services and build trust with potential MSP customers. Here are some practical steps to help you get a testimonial from a client: 1. Provide excellent service: The foundation of receiving a positive testimonial is to deliver exceptional service or products that genuinely help your client.

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A Nucleus Guide to Embrace Modern ERP Systems

TRG Blog

In today's dynamic business landscape, external market forces are constantly evolving, impacting organisations of all sizes. Even large enterprises have realised the need to take corrective action to weather an impending recession.

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How You Can Mitigate Supply Chain Procurement Challenges

CenterPoint Group

The past few years haven't been easy for many procurement and supply chain professionals. A global pandemic. Geopolitical tensions. Rapid changes in customer demand. All of these factors, among others, have posed a variety of supply chain procurement challenges.

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Reshoring: The risks of swinging the pendulum too far

IBM Business Partners

From the decades before the turn of the century until the global pandemic, great economic growth spread across the world, driving historic demand in commodities and consumer goods. But this economic growth, coupled with stringent labor laws, drove up labor costs. By sourcing materials and labor from countries with lower labor and manufacturing costs, businesses were able to capitalize on the economic boom, produce more goods and services, and minimize their costs.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Complex versus Complicated?

Phoenix Consulting Group

I was recently asked if partnering is complex or complicated. This had me stumped because I had always thought of these terms as synonymous. So I did some homework. I found a great article from MIT Sloan that gave me a good working idea of the differences. Here it is in a nutshell: “Complicated problems can be hard to solve, but they are addressable with rules and recipes, like the algorithms that place ads on your Twitter feed.

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How to Accelerate Transformation When Your Change Efforts are Stalled

PLM Alliances

When you’re leading an important business strategy, innovation, or change initiative, you may often find yourself at the edge of a cliff without a bridge to cross. In other words, you may feel like there isn't a clear path forward when your efforts seem to be stalled or stuck in “neutral.” We’ve found that the root cause of a stalled transformation usually always relates back to the same thing: people readiness.

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Effortless Documentation: How AI Writing Tools Simplify Project Reports

Binfire Collaboration Blog

Keeping documentation in check can be a tedious activity. It doesn’t help that it is a continuous task that you can’t simply do once and forget about it once it’s over. Instead, you need to create new documents and update old ones regularly. Luckily, technology has advanced so much that you no longer have to hire additional employees to take care of your documentation but can instead use tools to help you.

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Building a unified developer experience for z/OS and cloud applications with the IBM Z and Cloud Modernization Stack

IBM Business Partners

Emerging cloud-based technology trends like artificial intelligence (AI) , the Metaverse, the Internet of Things (IoT) and edge computing are evolving at a rapid pace, seemingly adding new capabilities every few months to fundamentally transform how people and organizations interact with them. For enterprises to match scale and speed, it is critical to modernize their core business applications to accelerate innovation.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Tackle Company Update

Tackle.io

Today, we made the decision to reorganize and restructure our team to set ourselves up for our long-term mission of being the Cloud GTM company and are unfortunately separating from 75 of our amazing Tacklers. This is a decision that comes after an ongoing discussion about how the market is evolving, what our customers most need today, and how we best adapt for short and long-term success.

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10 Customer Success Principles to Kill the Silo Mentality

Market Source Inc

Tired of silos destroying your customer experience? A tool you likely already have in your arsenal – customer success – is the great silo killer. Follow these 10 principles and break them down for good. The post 10 Customer Success Principles to Kill the Silo Mentality appeared first on MarketSource.

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Edgio Applauded by Frost & Sullivan for Offering Customer Value via Holistic Web Protection Platform amidst an Expanding Cloud Attack Surface

Frost & Sullivan

SAN ANTONIO, TX. – June 21, 2023 – Recently, Frost & Sullivan assessed the holistic web protection platform industry and based on its findings, recognized Edgio with the 2023 Global Customer Value Leadership Award. The company is backed by its own private network, with more than 300 points of presence and more than 250 terabits per second capacity worldwide.

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Asset lifecycle management strategy: What’s the best approach for your business?

IBM Business Partners

Assets are the lifeblood of any successful business—from software programs tailored to meet an enterprise’s unique needs to a pipeline that stretches across oceans. One of the most important strategic decisions a business leader can make is how these assets are cared for over the course of their lifespans. Whether you’re a small enterprise with only a few assets or a large-scale corporation with offices spanning the globe, asset lifecycle management, or ALM, is a fundamental pa

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Mastering the Art of MSP Lead Follow-up: Turning Prospects into Clients – 8 Things you should know

ForzaDash

In the world of business, MSP leads are the lifeblood of success. They represent potential MSP customers interested in your products or services. However, acquiring MSP leads is the first step; the true potential lies in converting them into loyal clients. A well-executed lead follow-up strategy is the key to unlocking this potential and driving growth.

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Diego flourishes in fast-paced environments and meets challenges in pursuit of perfection.

Market Source Inc

Recall Program Manager Diego Gomez has built a successful MarketSource career based on the idea that hard work beats genius. And he insists, “Take pride in your work, and let there be no doubt that you did it.” The post Diego flourishes in fast-paced environments and meets challenges in pursuit of perfection. appeared first on MarketSource.

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ST Telemedia Global Data Centres Thailand Earns Frost & Sullivan’s 2023 Company of the Year Award for Meeting the Growing Digital Infrastructure Demand

Frost & Sullivan

SINGAPORE – June 21, 2023 – Frost & Sullivan recently researched the data center services industry and, based on its findings, recognizes STT GDC Thailand with the 2023 Company of the Year Award. STT GDC Thailand is a leading hyperscale colocation data center services provider that focuses on supporting the growing demand for digital infrastructure from over-the-top (OTT) enterprises.

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