Sat.Jul 15, 2023 - Fri.Jul 21, 2023

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Alliance Management is a Profession

Peter Simoons

A few years ago, I encountered a problem with a dripping water tap. Armed with the necessary tools and a spare rubber, I confidently turned off the main water supply, disassembled the tap, and replaced the worn-out rubber responsible for the incessant dripping. However, much to my surprise, when I turned the main supply back on, the tap started gushing water as if it had a mind of its own!

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4 ways to manage your boundaries

Stellar Partnerships

The latest trend is for ‘soft parenting’, which involves letting kids explore their emotions and make choices based on internal willingness. The kids behind me on the flight to Hong Kong were fully expressing their feelings by climbing over the seats and terrorising the flight attendants. It didn’t help that their parents had checked themselves into business class and left the supervision to airline staff and other passengers back in cattle class.

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Mismatched expectations hold back partnerships 

Remarkable Partnerships

A fortnight ago, we launched our new research, “Hidden Opportunities,” which reveals that both companies and charities are missing-out on significant value by not partnering together in a strategic way.  Today, we want to dig deeper into one really important insight from the research, which shows that mismatched expectations between companies and charities are holding back partnerships.

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Key partnerships takeaways from Affiliate Summit West with David A. Yovanno, CEO of impact.com

Impact

In the right hands, partnerships drive incredible growth. A benchmark survey by DemandGen revealed that almost 60 percent of channel leaders expect partner-generated revenue to climb more than 10 percent in 2023, and just under a quarter predicted more than 20 percent financial gains. Dave A. Yovanno , CEO of impact.com, spoke at a panel discussion at Affiliate Summit West.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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THE DIFFERENT KINDS OF MARKETING PARTNERSHIPS: PART 1

Be Partner Ready

There are distinct and different ways of partnering with a company, and therefore, an array of different terms (jargon). If your organisation wants to partner with companies, it’s vital your Board understands the different terminology as they have funding & legal consequences. If YOU are the changemaker tasked with winning corporate partners, you must know the differences, so you can enter negotiations with authority and confidence.

More Trending

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Stop Going It Alone

INSEAD Knowledge

History is filled with tales of courageous and decisive heroes. Individuals like Julius Caesar and Winston Churchill, for instance, have led from the front to guide their people through adversity and achieve ultimate success. This myth building is especially prominent in the business sector, with stories of inspiring CEOs parachuting in to rescue and revive troubled organisations.

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Ask Me Anything: AI-Powered Help

ClearPoint Strategy

Making ClearPoint Even Easier with AI

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Datacom Inks Government Contract & Continues Transformation

Channel Insider

Datacom has inked an all-of-government cloud provisioning contract with the Aotearoa New Zealand (ANZ) government, as it looks to continue deepening its cloud expertise. “The rapid pace at which the technology landscape is evolving creates both opportunities and challenges for government,” Justin Gray, Datacom’s managing director for New Zealand technology services, noted in a LinkedIn post.

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Defending Your Intellectual Property: Tishkoff Law’s Expertise

Tishkoff

In today’s fast-paced business world, intellectual property (IP) has become a valuable asset for companies of all sizes. Whether you’re an innovative startup or a well-established corporation, safeguarding your intellectual property rights is crucial to maintaining a competitive edge. This is where Tishkoff Law steps in as your dedicated ally and protector of your creative and innovative works.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Balancing Act in Health and Science, IR & Communications

LaVoie Health Science Blog

Are there differences in managing communications and strategic communications / investor relations (IR) across all industries? Are the basic skills that you would apply to other industries transferable to health and science industries? The role of the Chief Communications Officer(CCO) in any industry consists of several key elements including broad communications and horizon management, message shaping and stakeholder analysis, conference planning and attendance as well as engaging with media an

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Bridging the Gaps in Institutional Plans

ClearPoint Strategy

Find out what may be missing from your Institutional Plan.

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Indian Passenger Vehicle Market Turns to Compressed Natural Gas (CNG) as Surging Prices and Emissions Concerns Reduce Appeal of Petrol and Diesel

Frost & Sullivan

A new natural gas pricing mechanism approved by the Indian government earlier this year is set to provide fresh impetus to the demand for compressed natural (CNG) in the passenger vehicle (PV) segment. The resultant reduction in CNG prices by nearly Rs 8/kg will lead to a reduction in TCO, making CNG vehicles more attractive than petrol and diesel powered vehicles.

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How to Leverage Committed Spend on Cloud Marketplaces I Tackle

Tackle.io

When it comes to selling software, a lot has changed over the past few years—with economic volatility being the most complicating factor. In the software industry, growth at all costs has given way to efficient growth in the face of economic turbulence, as companies look for stable, dependable sources of revenue just as budgets are tightening. Yet it’s not all doom and gloom.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Tishkoff Law’s Approach to Employment Law Litigation

Tishkoff

When it comes to employment law litigation, having a skilled and experienced legal team by your side is essential. Tishkoff Law, based in the heart of Ann Arbor, has been diligently serving clients in the realm of employment law for years. With a proven track record and a client-centered approach, we’re here to shed light on our comprehensive approach to employment law litigation.

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Unveiling the ForzaDash Daily Prospects Digest: Navigating the Pathways of Opportunity

ForzaDash

In the rapidly evolving landscape of IT solutions and Managed Service Providers (MSPs), the power of meaningful connections cannot be underestimated. ForzaDash, an industry trailblazer since 2015, has been at the forefront of forging these connections, facilitating a convergence of innovation and collaboration between IT vendors and MSPs. In this blog, we embark on a journey to explore the unique and transformative offering of the “ForzaDash Daily Prospects Digest” email.

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From Hurdles to Triumphs: Aligning PSA Capabilities to Business Challenges

Planview Blog

This year has been challenging for many companies, from economic uncertainty to market changes and beyond. According to the TSIA 2022 PS Benchmark Survey, 73% of companies expect revenue growth in 2023. But 49% of companies expect hiring freezes or potential layoffs this year, and 57% expect budgets to be flat or reduced in 2023. As Thomas Lah, EVP at TSIA says, “You can’t cut your way to success.

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Leveraging Committed Spend for New Business, SaaS Contract Renewals, and Upgrades on Cloud Marketplaces

Tackle.io

When it comes to selling software, a lot has changed over the past few years—with economic volatility being the most complicating factor. In the software industry, growth at all costs has given way to efficient growth in the face of economic turbulence, as companies look for stable, dependable sources of revenue just as budgets are tightening. Yet it’s not all doom and gloom.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Recent A/E/C Mergers and Acquisitions in the News

PSMJ Resources Blog

July 14, 2023 - Verdantas (Dublin, Ohio) acquired Clemson Engineering Hydraulics (Anderson, North Carolina). “ We are excited to announce the acquisition of Clemson Engineering Hydraulics, which will further strengthen our position in physical hydraulic modeling and water resources engineering and will be a valuable addition to our team,” said CEO of Verdantas, Gerry Salontai.

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Understanding Civil Litigation: A Tishkoff Law Overview

Tishkoff

Civil litigation is a complex legal process that involves resolving disputes between individuals, businesses, or other entities through the court system. At Tishkoff Law, we understand that navigating the intricacies of civil litigation can be daunting. That’s why we’re here to provide you with an in-depth overview of civil litigation, shedding light on the process, strategies, and how our experienced team in Ann Arbor can assist you in achieving a favorable resolution.

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11 Red Flags When Sales Follows up with MSP Leads

ForzaDash

B2B sales follow-up red flags are warning signs that indicate a potential issue or lack of interest from the prospect. Recognizing these red flags can help sales professionals adjust their approach or decide whether to continue pursuing the lead. Some standard B2B sales follow-up red flags include: 1. Lack of Response: When a prospect consistently fails to respond to emails, calls, or messages, it could indicate a lack of interest or disengagement from the sales process. 2.

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Here's What You're Missing Out On If Still Using Infor SunSystems 4

TRG Blog

In the dynamic world of finance and accounting, staying ahead of the curve is not just a competitive advantage but a necessity. As businesses strive for efficiency, visibility, and flexibility in their financial operations , upgrading to the latest technology becomes a strategic move.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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PSMJ's all-new index of publicly-traded A/E/C firms shows big picture market movements

PSMJ Resources Blog

Global supply chain volatility, interest rate movements, and other large-scale macro-economic forces may not directly impact your day-to-day decision-making, but these factors should play a role in your long-term strategic movements.

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Shabodi Awarded by Frost & Sullivan for Enabling Businesses to Build High-performance and Secure Network-aware Applications That Reduce Operational Costs

Frost & Sullivan

San Antonio, TX — July 19, 2023 — Frost & Sullivan recently researched the North American 5G enterprise application enablement industry and, based on its findings, recognizes Shabodi with the 2023 Enabling Technology Leadership Award. Shabodi capitalizes on 5G technology to enable developers to seamlessly build and customize applications with no core expertise in telecommunications networks.

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Protecting Your Business with Tishkoff Law’s Litigation Services

Tishkoff

Running a successful business comes with its fair share of challenges. From contractual disputes and employment issues to intellectual property conflicts and regulatory compliance, the legal landscape for businesses in Ann Arbor, Michigan, can be complex and treacherous. When facing such challenges, it’s essential to have a reliable partner who can help protect your business interests and guide you through the legal maze.

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The Power of Strategy: Building a Roadmap for Business Success

Aepiphanni

Strategy is not a set-it-and-forget-it activity, but a dynamic process that requires ongoing evaluation, adaptation, and alignment with the changing business environment.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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10 Secrets on how an IT Vendor can tighten the sales cycle with an MSP

ForzaDash

To tighten the sales cycle with an MSP (Managed Service Provider), an IT vendor should focus on building a strong and mutually beneficial relationship with the MSP while demonstrating the value and benefits of their products or services. Here are some strategies to achieve this: 1. Understand the MSP’s Needs: Take the time to understand the MSP’s specific needs and pain points.

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Tackle’s Take: How to make the most of Microsoft’s new investments in the commercial marketplace and unlock Azure IP co-sell benefits

Tackle.io

Microsoft announced new strategic investments in Microsoft commercial marketplace last week and they’ll be sharing more about these initiatives at Inspire. Relative to Cloud GTM, there are 3 announcements that we believe are the most important to ISVs and the partner ecosystem supporting them. We break these announcements down and share the work Tackle is doing to bring them to life for ISVs and the entire ecosystem.

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Schneider Electric Applauded by Frost & Sullivan for Enabling Interoperability and Improving Efficiency with Its Universal Automation System

Frost & Sullivan

SAN ANTONIO, TX. – July 18, 2023 – Recently, Frost & Sullivan assessed the open automation platforms industry and, based on its findings, recognizes Schneider Electric with the 2023 Global Product Leadership Award. The company has a rich legacy of digital innovation designed to increase industrial efficiency and sustainability. Want more? View Schneider Electric’s full award content site: [link] Schneider Electric’s EcoStruxure™ Automation Expert is a fully open and interoperable, soft

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