Partner Path
SEPTEMBER 18, 2024
6 Action Items for Success Along the Partner Journey In the world of technology partnerships, vendors must constantly evolve to meet the needs of their go-to-market partners. As highlighted in our report, “The Partner Journey Through Partner Eyes,” vendors need to take specific, actionable steps to strengthen their relationships with solution providers at various stages of the partner journey.
Jake Jorgovan
SEPTEMBER 20, 2024
Booking for corporate travel needs efficiency, tools for teams, and smart planning. The best corporate travel booking platforms streamline the process. They save your team time and money, and also ensure smooth travel experiences. In this article, we’ll break down the top 15 corporate travel booking platforms that are making business trips seamless and stress-free.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
INSEAD Knowledge
SEPTEMBER 18, 2024
Back in the early 1980s, plenty was written about the decline of American business on the global stage. One of the main criticisms levelled at US firms was their over-reliance on administrator CEOs. As a famous 1980 HBR article pointed out, these experts in finance and operations were too focused on short term objectives to fully appreciate or embrace innovation’s importance to long term success.
Channel Insider
SEPTEMBER 16, 2024
When MSPs, VARs, and other channel business leaders see the word sustainability, they likely have a variety of reactions, from “what is it?” to “why do I need to care as a business leader?” and maybe even, “what can I do about environmental issues?” For Kim King, SVP of Strategic Partners and Alliances at Hitachi Vantara, the answer to all of those questions is quite a lot, actually.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SEO Magazine
SEPTEMBER 16, 2024
According to OpenAI, ChatGPT has accrued more than 200+ million active weekly users, which equates to about 800 million to 1 billion active users per month. With SearchGPT around the corner and ChatGPT already having web-browsing capabilities, it’s becoming more important now than ever for businesses to consider how to rank in AI-based chat systems.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
INSEAD Knowledge
SEPTEMBER 15, 2024
Unexpected macroeconomic shocks, from recessions to the Covid-19 pandemic, place extreme pressure on firms and executives to find new and creative ways to keep their firms operational and profitable. Faced with such challenges, many companies turn to mergers or takeovers as an efficient way of adapting to times of financial uncertainty. Merging with rival firms can reduce competition, lower operational costs and expand existing markets, allowing companies to grow or at least stay afloat amid cho
Channel Insider
SEPTEMBER 16, 2024
Many organizations struggle to balance accessibility to firearms with public safety, especially in vulnerable spaces like schools and hospitals. They grapple with finding a solution that effectively addresses this concern, especially in light of growing threats of gun violence. That’s the problem AI software ISV PerVista is determined to solve.
Stellar Partnerships
SEPTEMBER 15, 2024
The US election campaign has provided an interesting contrast in leadership styles. One candidate is poised, prepared and calm whilst the other resembles a rampaging raccoon after a gallon of red cordial. The actions of the leader have a big impact on an organisation and you need them to be aligned to your success. You don’t want unfortunate consequences for your partnerships any more than Springfield residents need recipes for dog au vin.
Jake Jorgovan
SEPTEMBER 16, 2024
Staying ahead of the competition often means finding the right partners to help scale your business. Whether you're an agency looking to broaden your service offerings or a business seeking to elevate your online presence, white label digital marketing agencies can be your secret weapon. In this blog, you’ll: Uncover a comprehensive list of the top 30 white label digital marketing agencies of 2024, chosen for their industry excellence.
Advertisement
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
INSEAD Knowledge
SEPTEMBER 16, 2024
“If you intend to found a tech start-up, I believe that an MBA is a complete waste of money,” said David Cancel, the CEO and founder of Drift. He is just one of many entrepreneurs in the Silicon Valley ecosystem – including Tesla and SpaceX CEO Elon Musk and former Facebook COO Sheryl Sandberg – who have questioned the value of acquiring an MBA if you want to helm a successful start-up.
Channel Insider
SEPTEMBER 19, 2024
AI solutions provider NWN Carousel has strengthened its commitment to the federal market by acquiring Leverage Information Systems. Known for its expertise in serving federal clients, Leverage has consistently been recognized as a top Cisco partner, including seven consecutive years as the top partner in the sciences vertical. Expanding capabilities and market reach By joining forces with Leverage, NWN Carousel is bringing their impressive lineup of AI-powered communications, networking, data ce
SEO Magazine
SEPTEMBER 19, 2024
Understanding user intent is key to crafting content that resonates with your audience and performs well on Google. This involves recognizing whether users are seeking information, aiming to visit a specific site (navigational), comparing options (commercial), or ready to make a purchase (transactional). By aligning your content strategy with these intents—informational, navigational, and transactional—you not only meet the needs of your visitors but also enhance your chances of ranking higher i
Jake Jorgovan
SEPTEMBER 16, 2024
Struggling to amplify your brand's social media presence? Finding the right agency in Miami can be overwhelming. Fear not, you've landed on the perfect resource to guide your decision. Comprehensive listings : Discover the top 30 social media agencies in Miami. Diverse expertise : Learn which industries these agencies excel in. Specialized services : Uncover the key services offered by each agency.
Advertisement
The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Frost & Sullivan
SEPTEMBER 20, 2024
Catalyzed by advancements in 5G, the Internet of Things (IoT), artificial intelligence (AI), 3D modelling, and quantum computing; the metaverse and digital worlds are poised to revolutionize multiple facets of future enterprises. Now, as immersive technologies like virtual reality (VR), augmented reality (AR), mixed reality (MR), and extended reality (XR) converge to create increasingly sophisticated and interconnected digital experiences, businesses are striving to harness the full potential of
Channel Insider
SEPTEMBER 18, 2024
The rapid pace of technological change has made it challenging for companies to maintain the in-house expertise to manage their IT infrastructure and stay ahead of the curve. Managed service providers (MSPs) help fill the talent gap by providing a deep pool of specialized technical skills and expertise. By partnering with an MSP, businesses can overcome talent shortages, improve operational efficiency, and free up internal resources to focus on their core priorities.
SEO Magazine
SEPTEMBER 17, 2024
Refresh your website by cleaning out the cobwebs. Getting rid of outdated content can seriously boost your search engine rankings and bring in more traffic. Think of it as decluttering; by tidying up, you present a fresher, more relevant face to the world—and notably, to Google’s algorithms. By cleaning the house, CNET sacrificed thousands of articles, trading quantity for quality in a bold bid to rise through the search engine ranks.
Jake Jorgovan
SEPTEMBER 16, 2024
Are you struggling to boost your brand's online presence through social media? Finding the right agency in Chicago can seem daunting. We've compiled a definitive list of the top 30 social media agencies in Chicago. This article provides: A curated list of top-notch agencies. Details on the industries they specialize in. Key services offered by each agency.
Advertisement
ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Binfire Collaboration Blog
SEPTEMBER 19, 2024
Wedding planning can be as intricate and detail-oriented as any large-scale project. Just like project managers prepare for unforeseen risks in their professional endeavors, wedding planners and couples must anticipate and manage potential issues that could arise before or during the big day. The complexity of a wedding—coordinating multiple vendors, adhering to strict timelines, managing budgets, and keeping guests happy—makes risk management an essential component of the process.
Channel Insider
SEPTEMBER 18, 2024
vCISO platform vendor Cynomi announced today that their tool, designed to automate virtual CISO offerings for MSPs and MSSPs, is now available through the Pax8 marketplace. Partners transacting through the cloud-based marketplace in EMEA and North America will now have access to Cynomi’s platform. “With 75% of service providers experiencing high demand for vCISO services, more MSPs are looking to meet this growing demand, but they often face significant challenges.
SEO Magazine
SEPTEMBER 16, 2024
Google’s algorithms are a blend of automated technologies prioritizing content that benefits searchers. Following their latest update, websites with content crafted more for SEO than user experience have seen declines. To thrive in Google’s ecosystem, understanding what constitutes high-quality, helpful content is key. According to Google’s guidelines, truly beneficial material offers unique value and information primarily aimed at readers rather than search engines.
Jake Jorgovan
SEPTEMBER 16, 2024
Struggling to find the right Google Ads agency in Los Angeles? Your campaign's success depends heavily on expert handling. You'll discover a curated list of the area's top 30 Google Ads agencies. Explore the variety of industries these agencies specialize in. Learn about the key services each agency offers. See notable clients that have benefited from their expertise.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Vantage Partners
SEPTEMBER 18, 2024
If you need the other side to work with you after you sign the deal, then how you get your deals done matters—a lot.
Channel Insider
SEPTEMBER 18, 2024
Henry Timm, CEO of Phantom Technology Solutions, joins host Katie Bavoso in Part 1 of this two part episode of Channel Insider: Partner POV. Timm dives into compliance and security going hand in hand with education and explains how he incentivizes his staff to stay up to date on training. In a world where Timm says the barrier to entry to call one’s business a managed service provider is low, he invites stricter legislation to ensure competitors in his field know exactly what they’re
Impact
SEPTEMBER 18, 2024
In 2023, 200.4 million consumers shopped over Cyber Week, beating last year’s record of 196.7 million and exceeding initial expectations. Brands that tapped into partnership marketing saw revenue increase 13% YoY last year , emphasizing the importance of tailoring the channel’s strategies to evolving customer behavior. Most consumers plan to spend the same amount or more in-store or online as last year, building wish lists and conducting research weeks in advance to find and track the best
Mindmatrix
SEPTEMBER 18, 2024
Managing relationships with channel partners can be a challenging task. Channel managers are responsible for ensuring that partners have the resources, support, and tools they need to succeed. However, doing this manually or through disjointed systems can be inefficient and result in missed opportunities. That’s where Partner Relationship Management (PRM) software comes in.
Advertisement
Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Vantage Partners
SEPTEMBER 17, 2024
If you ask any professional services provider team about the criticality of stakeholder alignment to winning business and delivering successfully, they will tell you it is indispensable. Yet, few provider firms institutionalize building stakeholder alignment as an organizational capability.
Channel Insider
SEPTEMBER 17, 2024
Security company HackerOne announced in September it would welcome new CEO Kara Sprague, effective November 4. HackerOne followed that news with additional changes to its PartnerOne program targeting MSPs and others in the channel and tech ecosystem. HackerOne expands offerings to dig deeper into enterprise security risk These actions come as HackerOne expands its offerings beyond bug bounty, in which it is already a market leader, into new capabilities from threat hunting to penetration testing
Impact
SEPTEMBER 19, 2024
As the frenzy of post-Thanksgiving shopping kicks off, publishers have a golden opportunity to improve their commerce content revenue. By aligning with evolving consumer behaviors and preferences during major retail events, you can craft compelling content that drives your audience to act. The 2024 Consumer Cyber Week research study offers valuable insights into the shopping habits and decision-making processes of over a thousand U.S. consumers during Cyber Week, spanning from Thanksgiving to Cy
Expert insights. Personalized for you.
147 
Let's personalize your content