Sat.Apr 29, 2023 - Fri.May 05, 2023

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Your worst nightmare could be your best prospect

Stellar Partnerships

When non-profits look for new corporate prospects, they look for things they have in common. Unlike dating, opposites don’t attract in corporate partnerships. Finding alignment with elements such as shared audiences, brand, or geographic footprint is a great way to start. But sometimes it’s worth thinking laterally when it comes to the right fit. The most unlikely companies may be your most promising prospects.

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What policymakers need to know about foundation models

IBM Business Partners

The last few years—even the last few months—have seen artificial intelligence (AI) breakthroughs come at a dizzying pace. AI that can generate paragraphs of text as well as a human, create realistic imagery and video from text, or perform hundreds of different tasks has captured the public’s attention. People see AI’s high level of performance, creative potential and, in some cases, the ability for anyone to use them with little to no technical expertise.

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Understanding, Building and Growing Your Sales Ecosystem

Mindmatrix

The Mindmatrix Sales Ecosystem Maturity Continuum Understanding the evolution of sales ecosystems and knowing where they fit into the sales ecosystem maturity continuum is important because companies cannot grow or even leverage the sales ecosystem infrastructure available to them otherwise. The Mindmatrix Sales Ecosystem Maturity Continuum splits the ecosystem evolution journey into five phases.

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Qi2 Standard Released by the Wireless Power Consortium

ISTO / IEEE

Critical Milestone Achieved in Launch of New Industry Standard for Wireless Charging SCOTTSDALE, Ariz., April 20, 2023–( BUSINESS WIRE )–The Wireless Power Consortium (WPC) has released the Qi2 standard with the approval of the Qi v. 2.0 Interface Specification by its Board of Directors. The release of the standard paves the way for WPC to establish a Qi2 Certification Program, enabling member companies to certify products as compatible with the standard.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How Women Leaders Benefit From Using Humour

INSEAD Knowledge

“A sense of humour is part of the art of leadership, of getting along with people, of getting things done,” said Dwight D. Eisenhower. The ability to make light of a situation and make people laugh, as the former US President and statesman noted, is undoubtably a handy skill for managers. But there is a specific group of leaders for whom humour could be even more potent: women.

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Don’t pause AI development, prioritize ethics instead

IBM Business Partners

The introduction of generative AI systems into the public domain exposed people all over the world to new technological possibilities, implications, and even consequences many had yet to consider. Thanks to systems like ChatGPT, just about anyone can now use advanced AI models that are not only capable of detecting patterns, honing data, and making recommendations as earlier versions of AI would, but also moving beyond that to create new content, develop original chat responses, and more.

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Qi2 Standard Released by the Wireless Power Consortium

ISTO / IEEE

Critical Milestone Achieved in Launch of New Industry Standard for Wireless Charging SCOTTSDALE, Ariz., April 20, 2023–( BUSINESS WIRE )–The Wireless Power Consortium (WPC) has released the Qi2 standard with the approval of the Qi v. 2.0 Interface Specification by its Board of Directors. The release of the standard paves the way for WPC to establish a Qi2 Certification Program, enabling member companies to certify products as compatible with the standard.

Legal 130
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Breaking the Cycle of Self-Sabotage: How to Overcome the “Golden Larva Syndrome”

INSEAD Knowledge

Stephen’s career seemed to be on an upward trajectory when he landed a job at an elite financial services firm. However, after some initial victories, he began making poor decisions and jeopardising his own success. Fear of the unknown and negative thought patterns eventually led to a cycle of self-sabotage and underachievement. People like Stephen exhibit classic "golden larva" traits; they possess the promise of a bright future but ultimately hinder their ability to thrive.

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Another Major APAC MSP Acquisition: Fusion5 takes on Liberate I.T.

Channel Insider

Fusion5, an Aotearoa New Zealand-based Oracle specialist, has acquired Liberate I.T. for an undisclosed amount. The company, which also has offices in all of Australia’s major cities, made the acquisition to strengthen its portfolio through Liberate I.T.’s NetSuite capabilities. “Acquiring Liberate I.T. is part of an ongoing growth strategy for the business,” said Grant Robertson, executive director of NetSuite and corporate performance management at Fusion5, via press release.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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How to optimize Google Cloud Platform cloud costs with IBM Turbonomic

IBM Business Partners

Google Cloud Platform (GCP) enables customers to build, manage and deploy modern, scalable applications to achieve digital business success. However, due to its complexity, achieving operational excellence in the cloud is difficult. Fundamentally, as a Cloud Operator, you need to ensure great end-user experiences while staying within budget. In this blog post, we will review the various methods of GCP cloud cost management, what problems they address and how GCP users can best use them.

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ISTO Member, MIPI Alliance, Celebrates 20 Year Anniversary

ISTO / IEEE

A word from from Peter Leftkin, Executive Director of MIPI Alliance, in reflection of its 20 year anniversary: MIPI Alliance is celebrating its 20-year anniversary this year. This significant milestone was commemorated during the 6-10 March Member Meeting in Lisbon, and we were happy to include Joel Huloux, Oliver Gunasekara, Risto Savolainen, and Tom Vial, who represented founding companies STMicroelectronics, Arm, Nokia, and Texas Instruments, respectively, when the Alliance was established in

Legal 100
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How to combine offline and online ideation

Hype

Ideas can emerge anywhere: at meetings, through informal conversations, during hackathons, and, in the digital space, via emails, notes, or calls. But how do you combine online (digital) and offline (in-person) ideation and organize ideas in a single centralized space to ensure that you don’t lose any of them, no matter where they originate?

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Planview Leverages AWS: Enhancing Security, Scalability, and Innovation

Planview Blog

Werner Vogels, CTO of Amazon Web Services (AWS), once said, “Dance like nobody is watching. Encrypt like everyone is.” The company’s commitment to security is just one of the reasons AWS is Planview’s preferred public cloud provider. Using the AWS global cloud infrastructure and services, we have the computing power, high availability, and flexibility needed to host and advance our connected platform of solutions.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Is Artificial Intelligence relevant to insurance?

IBM Business Partners

I love the game of chess and was shocked when IBM’s Deep Blue chess-playing machine defeated the world chess champion in 1997. That ground-shaking event divided the world with excitement and trepidation about a future with thinking machines. In this first of two posts, I investigate the anatomy of artificial intelligence and its impact on insurance.

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ISTO Member, MIPI Alliance, Celebrates 20 Year Anniversary

ISTO / IEEE

A word from from Peter Leftkin, Executive Director of MIPI Alliance, in reflection of its 20 year anniversary: MIPI Alliance is celebrating its 20-year anniversary this year. This significant milestone was commemorated during the 6-10 March Member Meeting in Lisbon, and we were happy to include Joel Huloux, Oliver Gunasekara, Risto Savolainen, and Tom Vial, who represented founding companies STMicroelectronics, Arm, Nokia, and Texas Instruments, respectively, when the Alliance was established in

Legal 100
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Understanding Employment Law as a Michigan Business Owner

Tishkoff

As a Michigan business owner, managing your workforce and complying with employment laws is crucial to your success and sustainability. Employment laws govern the relationships between employers and employees, and aim to protect workers’ rights, ensure fair treatment, and promote safety and equality in the workplace. In this article, we will discuss the key areas of employment law that apply to Michigan businesses, how to stay compliant, and how Tishkoff PLC can help you navigate the legal

Legal 59
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Mitsubishi Electric’s Project Jabiru Unveils the Look, Feel, and Features of Next-generation Automotive In-cabin Systems

Frost & Sullivan

Mitsubishi Electric’s recent announcement of Project Jabiru marks another step in the development of next-generation automotive in-cabin systems. Spearheaded by Filament Labs, the company’s advanced development group, the system is geared towards safety, sustainability, connectivity, convenience, and a human-centric design. It targets a 2–5-year release of features, either individually or in combination.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Supporting teachers in their STEM skilling journeys

IBM Business Partners

Three of my four grandparents were teachers. Their love of learning and passion for lighting a spark in their students impressed upon me the power that teachers have to change lives and shape the future. As I’m writing this, I am in Jacksonville, Florida, just a few miles from where my grandmother, Rosalie Gordon-Mills, was an educator for over 40 years in the St.

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How Does California’s New Fundraising Platform Law Affect Cause Marketing?

Pearlman + Pearlman

Charities and their corporate partners that are engaged in cause marketing and corporate partnerships through online fundraising activations should be aware that California’s new law governing “charitable fundraising platforms” may apply to them. The law , which became effective January 1, 2023, establishes a new regulatory framework that applies to companies providing consumer-facing websites or services that facilitate the receipt of online donations.

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How to Protect Your Intellectual Property as an Michigan Business Owner

Tishkoff

Intellectual property (IP) refers to the intangible creations of the human mind that have commercial value and are protected by law. As a Michigan business owner, your IP can be a key asset that sets you apart from your competitors and helps you achieve your business goals. However, failing to protect your IP can result in lost revenue, legal disputes, and damage to your reputation.

Legal 59
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TXOne Applauded by Frost & Sullivan for Preventing Potential Losses to the OT Environment and Its Competitive Strategies

Frost & Sullivan

SAN ANTONIO – May 3, 2023 – Frost & Sullivan recently assessed the operational technology (OT) security industry and, based on its findings, recognizes TXOne with the 2023 Taiwan Competitive Strategy Leadership Award. The company offers zero-trust framework-based OT cybersecurity solutions that go beyond the traditional OT security approaches adopted by other Taiwan OT security players, ensuring the reliability and safety of industrial control systems (ICS) and OT environments.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Free STEM resources for teachers from IBM SkillsBuild

IBM Business Partners

Three of my four grandparents were teachers. Their love of learning and passion for lighting a spark in their students impressed upon me the power that teachers have to change lives and shape the future. As I’m writing this, I am in Jacksonville, Florida, just a few miles from where my grandmother, Rosalie Gordon-Mills, was an educator for over 40 years in the St.

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Transform Your Business: Unlock Value through Automation, Scaling, and Adaptation

Planview Blog

The world of project management is rapidly evolving, with an increasing emphasis on the role of the PMO in enterprise transformation. At the same time, automation is dominating conversations about the future of work. Which begs the question—how can today’s project managers leverage automation to drive maximum value for their organizations? With many years of experience in working with enterprise customers to unlock transformational value , Blumhorst and Derbyshire have decades of experience driv

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How to Stay Compliant with Michigan’s Business Regulations

Tishkoff

Running a business in Michigan can be a rewarding and fulfilling experience, but it also involves numerous legal and regulatory obligations that can affect your liability, operations, and reputation. Michigan has several state and federal regulations that apply to businesses in various industries and sectors, such as: Environmental regulations: govern the use, storage, and disposal of hazardous materials, waste, and emissions, and can be enforced by the Michigan Department of Environment, Great

Legal 52
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George Clinical Applauded by Frost & Sullivan for Its Competitive Differentiation and Leadership in Strategy Execution in the Asia Pacific region

Frost & Sullivan

SAN ANTONIO, TX. – 4 th May 2023 – Frost & Sullivan studied the contract research organization industry and, based on its findings, recognizes George Clinical with the 2023 Asia-Pacific Competitive Strategy Leadership Award. George Clinical is a global CRO with world class expertise in Kidney research, Oncology and Neurology and remains fully committed to growing their strong presence in Asia-Pacific which is where the company has its roots.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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3 Little-Known Benefits of Outsourcing Your Appointment Setting Services

Chameleon Sales

Is your sales team handling their own appointment setting? You might think this is best. After all, why pay for appointment setting services when it’s a simple task your reps can manage themselves? There’s a reason (a few, actually!) that high-quality outsourced call centers offer both appointment setting and lead generation. So, what is appointment setting, and how does it differ from lead gen?

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A clear conversion path to increase ROAS [and strategies to optimize for success]

Impact

Adventurists hiking Mount Kilimanjaro can choose between seven established routes to reach the summit. Similarly, affiliate marketing introduces brands to a diverse partner mix—like, publishers, influencers, and review sites—creating multiple conversion paths to convert potential customers to leads. Conversion paths are a customer’s click journey to complete a desired action—including placing an order, installing an app, or completing a subscription.

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The Pros and Cons of Different Types of Business Entities in Michigan

Tishkoff

Starting a business in Michigan requires careful consideration of the legal structure that best suits your goals and circumstances. Choosing the right business entity can provide numerous benefits, such as liability protection, tax advantages, and flexibility in management and ownership. However, each type of business entity also has its drawbacks, which can affect your legal and financial obligations, governance, and compliance requirements.

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