TRG Blog
JULY 6, 2021
Organisations nowadays have to keep themselves afloat with the ever-changing pace of the business world. The shifting movement is going towards a more collaborating, innovating and team-based way of operating. As a result, top leaders need to take a more open approach in the workplace in which each and every member of the team engages and contributes to the overall success.
INSEAD Knowledge
JULY 6, 2021
A recent study shows how entrepreneurial team formation can be improved by combining two established strategies.
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Jake Jorgovan
JULY 6, 2021
Finding a lead generation service can be a complicated task—there are many fly-by-nighters with a beautiful website and the gift of the gab, but their results lack expertise and are simply hot air. And then there are those lead generation agencies that don’t give value for money. How can you find a lead generation company that actually knows what it’s doing and can be counted on to bring new business to your sales pipeline?
Be Partner Ready
JULY 5, 2021
You’ve probably heard of the good ol’ SWOT analysis. A business imperative that’s one of the first things you’re often taught in any sort of business/marketing/communication course. For those unaccustomed, a SWOT is a technique used to help an organisation identify their Strengths, Weaknesses, Opportunities, and Threats, often related to competitors or feasibility planning.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Peter Simoons
JULY 4, 2021
It is July already and we are fully into summer and enjoying great weather, every now and then interrupted by a thunderstorm. Such rainfall is good to shake up the atmosphere and wipe out the dust. Often it also provides us with new views on the things we see around us. During the rain the world looks a little different, a rainbow may light up the horizon and after the rain, the world returns to its refreshed state.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Channel Insider
JULY 6, 2021
Managed service providers (MSPs) both large and small are reassessing their approaches to managing IT in the wake of a cyberattack against the IT service management (ITSM) platform provided by Kaseya. Kaseya is now reporting its software-as-a-service (SaaS) instance of its Virtual System Administrator (VSA) platform will be back online sometime between 4:00 and 7:00 EST today.
Stellar Partnerships
JULY 4, 2021
Queen Elizabeth will celebrate her platinum jubilee next year. That’s 70 years of shaking hands, cutting ribbons and making her subjects feel special. I’ve wondered how she manages to keep up the enthusiasm. Surely, she must have days when she’d rather swap the latest factory opening ceremony for an armchair, a gin and tonic and a corgi in her lap. But she gamely puts on another lovely hat and makes everyone she meets feel like they’ve had a magic moment.
TRG Blog
JULY 9, 2021
Gallup’s data in 2020 1 depicted a troubling reality of employees’ dissatisfaction. Approximately 85% of employees worldwide are still not engaged or are actively disengaged at work despite more effort from companies. Sadly, not many leaders attentively concern about this subject.
INSEAD Knowledge
JULY 4, 2021
When bringing algorithms and employees together, businesses should respect rather than ignore human preferences.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Channel Insider
JULY 9, 2021
Platinum Equity this week completed its $7.2 billion acquisition of Ingram Micro at a time when many of the business models that underpin the channel are rapidly evolving yet again. As IT vendors ranging from Hewlett-Packard Enterprise and Dell Technologies to Oracle and SAP put greater emphasis on as-a-service platforms the role of the channel partner continues to shift.
Crossbeam Blog
JULY 8, 2021
When you look at your list of channel partners , do you feel overwhelmed because you don’t know which partners to prioritize and which to cut ties with?
Mindmatrix
JULY 8, 2021
A marketing automation platform (MAP) is usually perceived as a direct sales and marketing tool, yet it also can dramatically improve channel sales and marketing efforts. This research brief discusses four key categories where MAPs can benefit the channel, and provide specific uses within each.
INSEAD Knowledge
JULY 5, 2021
Three main psychological factors helped determine whether people responded to first-wave Covid restrictions with deference or defiance.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
TRG Blog
JULY 8, 2021
Have you ever pondered upon the thought: “What makes a great leader?” Some of us are naturally born leaders, while others might not do as great.
COO Alliance
JULY 8, 2021
The typical PR person likes to write press releases, post them out to newswires, and say a little prayer to get your company’s stories out into the media. Why wouldn’t they do this? It’s the path of least resistance. You, the COO, nor your PR team have to talk to anyone. You can just hide behind your desk. But that’s just too good to be true. The problem with that approach is that it doesn’t work.
ClearPoint Strategy
JULY 7, 2021
If there is one phrase that represents both enormous potential and challenges to organizations today, it is big data. We have more and more data available to us every day and many companies are stymied by the sheer volume of managing it. And yet data-driven decision making is more important than ever. The unlikely and overlooked hero is the manager that can turn this avalanche of information into a well-designed dashboard.
Frost & Sullivan
JULY 7, 2021
Internet of Things connected devices are expected to exceed 66 billion by 2026, finds Frost & Sullivan. Santa Clara, Calif. – July 7, 2021 – Frost & Sullivan’s recent analysis finds that organizations worldwide are inclined to invest in hybrid and multi-cloud information technology (IT) environments that can support users, applications, and data spread across diverse locations.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
TRG Blog
JULY 7, 2021
In a world of constant change, the importance of leadership in business success is among a few things that will always hold true. What may evolve, however, are how effective leadership is defined and which competencies of leaders and managers matter the most.
Channel Incentive Best Practices
JULY 6, 2021
One of the most popular channel programs to offer to Partners is that of Deal Registration. However, with an increasing number of Partner types in the channel – from Distributors, Resellers, VARs, System Integrators, Influencers, Referral, Marketplace, CSP, MSP, Service Provider, Alliance, Technology, to Solution Provider, how are Deal Reg programs evolving?
PSMJ Resources Blog
JULY 9, 2021
Here’s a recap of some of the latest A/E/C mergers and acquisitions that have been announced in recent weeks.
Frost & Sullivan
JULY 5, 2021
Beyond acknowledging that the automotive aftermarket was impacted by the pandemic in 2020 (revenues from parts and accessories sales fell by an estimated 8.8% last year) there are more long-term considerations, such as what important trends and opportunities will emerge in 2021 and how will they shape growth in the aftersales business. In attempting to answer these questions, the Mobility team at Frost & Sullivan has determined that five key trends – online-to-offline integration, the
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
TRG Blog
JULY 4, 2021
Whether you're a CEO or a mid-level manager, it is important to have an accurate picture of your leadership skills. This includes personal leadership skills, such as organisation and time management, as well as higher-level skills including delegation, communication, vision and empowerment of others.
Impact
JULY 6, 2021
Est reading time: 15 minutes. Fraud has long been a challenge for those in lead generation. A complex supply chain model allows for multiple points of entry for those aiming to commit fraud. This is particularly true in scenarios where you may be purchasing leads from an aggregator, who is buying those leads from an affiliate network, who is buying them from a sub-affiliate network, and so on. .
Frost & Sullivan
JULY 8, 2021
Frost & Sullivan’s must-attend Intelligent Mobility Summit will reveal how the mobility industry can reshape the future and create long-term value. FOR IMMEDIATE RELEASE: Press Contact: Melissa Tan. Frost & Sullivan. P: +65 68900926. E: melissa.tan@frost.com. SANTA CLARA, Calif. – July 8, 2021 – With the ongoing COVID-19 crisis accelerating transformations, innovative, digitally driven business models underpin the push toward a stronger, more resilient future.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Impact
JULY 6, 2021
Est reading time: 4 min. For those new to affiliate marketing or keen to keep up with the latest affiliate partnership trends, it’s a good idea to go back to basics. Today let’s answer one of the top questions marketers ask about affiliate marketing: What is affiliate marketing? Affiliate marketing is a performance-based marketing channel. Affiliate publishers promote products on behalf of brands.
Vantage Partners
JULY 7, 2021
This global benchmarking study analyzes innovation trends and their business impact, strategies to foster innovation and realize more value, and how company culture affects innovation initiatives. The study was conducted throughout 2020 and 2021 and comprises over 165 survey responses from individuals representing more than 150 companies, plus interviews and case-study analysis.
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