Stellar Partnerships
NOVEMBER 17, 2024
When my kids were little their Santa list grew exponentially as new toy catalogues arrived in the mailbox. Every possibility sparked joy, but unlike Marie Kondo, nothing ever seemed to get removed from the wish list. So every year we had a pre-Christmas clear out. Things that had languished unloved and unattended went in a big bag to the charity shop.
Partner Path
NOVEMBER 19, 2024
3 Shifts in Technology Alliances For thirty years we’ve been helping technology vendors foster alliances with other hardware and software companies. I have to say, most of those technology alliances produced very little value in comparison to the effort involved in building the integration or extension.
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Be Partner Ready
NOVEMBER 18, 2024
You’ve heard the saying all roads lead to Rome , right? Well, if Rome is the glorious city of corporate partnership success - complete with thriving, well-funded programs, transformative collaborations, and the occasional celebratory gelato - then there are indeed many ways to get there. But, spoiler alert: some routes are a tad more effective & enjoyable than others.
Peter Simoons
NOVEMBER 17, 2024
Based on participant feedback from our Alliance Masterclass sessions, 92% of attendees recommend the course, seeing it as highly valuable for their colleagues and partners. With ratings like this, we could easily maintain the course as is — but we’re always looking to push the bar higher. Anoop Nathwani and I are continuously exploring ways to enhance the Alliance Masterclass in both delivery and content.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Vantage Partners
NOVEMBER 22, 2024
Even the most sophisticated firms can lapse into incumbent complacency. A plan must involve changing both processes and mindsets to demonstrate and realize value at renewal time.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Partnership on AI
NOVEMBER 20, 2024
Share Our Blog / Blog Safe Foundation Model Deployment AI Safety in Practice: Insights from a Joint Workshop with PAI and MLCommons PAI Staff November 20, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> A joint exploration of collaborative approaches for responsible evaluation and governance of AI across the value chain In October 2024, Partnership on AI (PAI) and MLCommons virtually convened practitioners and policy analysts to assess the current
Frost & Sullivan
NOVEMBER 21, 2024
As businesses across e-commerce, retail, healthcare, and telecom embrace the future of digital commerce, embedded payments are becoming essential for success. These seamless, integrated solutions are revolutionizing transactions through advancements like real-time payments, API-based integrations, and digital wallet innovations. With projections indicating a surge in market revenue from $32 billion in 2023 to $93.73 billion by 2029, embedded payments are unlocking transformative growth opportuni
Mindmatrix
NOVEMBER 19, 2024
Effective lead routing is crucial for maximizing sales opportunities and ensuring a streamlined workflow within a partner relationship management system. By integrating artificial intelligence (AI) into the lead routing process, organizations can automate and optimize how leads are assigned to sales representatives or partners. This blog explores the role of AI in enhancing lead routing, the benefits it brings to PRM , and best practices for successful implementation.
Channel Insider
NOVEMBER 18, 2024
Lisa Pettograsso, Director, Channel Sales at Hack The Box sits down with host Katie Bavoso to discuss what solution providers need to grow their businesses in the highly competitive market of cybersecurity and upskilling, and explains what HTB is doing to accelerate that climb to the top for its partners. Pettograsso says not only can the gamified solutions from Hack The Box be sold independently or bolted on to other offerings, but the team at HTB works directly with partners to bring them deal
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
PSMJ Resources Blog
NOVEMBER 21, 2024
How is the A/E/C industry doing compared to the overall economy, and how can you apply stock price trends of publicly traded companies to making better strategic decisions for your own firm?
Frost & Sullivan
NOVEMBER 21, 2024
SAN ANTONIO, TX. – November 21, 2024 – Frost & Sullivan recently assessed the augmented connected worker (ACW) industry and, based on its findings, recognizes Augmentir with the 2024 Global Company of the Year Award. Offering a world-class artificial intelligence (AI)-powered ACW solution, Augmentir enables industrial companies to enhance their frontline workforce’s safety, quality, and efficiency.
Planview Blog
NOVEMBER 21, 2024
In October 2024, Planview sponsored the first Project to Product Summit (and it won’t be the last). But in case you can’t wait until next year’s event, we’re sharing some of the key content to catch up on. In these sessions, speakers from FedEx, Nationwide, Spotify, Vanguard, Verizon, and Planview described their journeys, shared the roadblocks they encountered, and laid out the strategies they developed for the project-to-product shift.
Channel Insider
NOVEMBER 18, 2024
In Part 2 of this Channel Insider: Partner POV interview, Dawn Sizer, CEO of managed service provider and IT consulting business 3rd Element , discusses how the strength of trust has enabled her business to offer new services and driven vendors to give partners more reason to go to market with them. Sizer says many long-time clients are now asking for services outside of IT, including media and marketing as well as business consulting, because they would rather invest in trusted existing relatio
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
SEO Magazine
NOVEMBER 20, 2024
Forget generic content that falls flat. Instead, dial in on the things that truly resonate with your audience and watch your engagement and search rankings soar. Enticing headlines pull them in, while visuals keep their eyes glued to the screen. Stories weave magic into facts, and interactive bits make everything feel snappy. But don’t forget: each reader is a world of their own—personalized content is key!
Frost & Sullivan
NOVEMBER 20, 2024
About the Frost & Sullivan Analyst Gauntlet Frost & Sullivan’s Analyst Gauntlet is a structured program wherein participating vendors and service providers give industry analysts deep dives and demonstrations of their collaboration solutions. The analysts then use the collaboration solution for a set time period and provide candid feedback based on their experiences with the specified tool.
Mindmatrix
NOVEMBER 19, 2024
This Recognition Celebrates Mindmatrix’s Commitment to Innovation and Excellence in Channel Management Solutions Dana Point, CA : Mindmatrix , a leading provider of partner marketing , partner relationship management (PRM) , and partner ecosystem orchestration solutions, was awarded the prestigious “Channel Vendor Excellence Award” at the 2024 Channel Focus annual event.
Channel Insider
NOVEMBER 20, 2024
In Part 1 of this two part Channel Insider: Partner POV interview, host Katie Bavoso is joined by Nick Sikorski, Vice President of Sales and Marketing at EchoStor , as well as Mark Milano, Manager of IT Employee Experience and End User Computing at Eversource. Eversource is an energy company providing electricity, water, and natural gas to more than four million customers across New Hampshire, Massachusetts, and Connecticut.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Market Source Inc
NOVEMBER 18, 2024
Selling a $12,000 Rolex requires different tactics than selling more common retail goods. But, aside from a different demographic, luxury shopping sales are instructive for the entire retail industry. The post Sales Lessons From Luxury Retail appeared first on MarketSource.
Frost & Sullivan
NOVEMBER 18, 2024
The cloud communications landscape is undergoing a dynamic transformation, with next generation Unified Communications and Collaboration (UC&C) solutions becoming increasingly essential for modern businesses. This change is catalysed by: Emerging technologies like artificial intelligence (AI) and machine learning (ML) that are revolutionizing collaboration by powering virtual assistants, real-time transcription, and natural language processing (NLP).
PSMJ Resources Blog
NOVEMBER 18, 2024
For the architecture, engineering, and construction (AEC) industry, artificial intelligence (AI) is revolutionizing everything from design processes to project management. It is embedding predictive capabilities into safety measures and optimizing building workflows. However, AEC companies are only just beginning to uncover its full potential.
Channel Insider
NOVEMBER 19, 2024
Cloud container security platform ARMO has been tapped to provide security resources for Orange Business’ managed Kubernetes services offering to its European customers. Channel Insider spoke with ARMO CEO Shauli Rozen about the recent partnership and others the company has formed in 2024 and why the time is right for sophisticated security solutions in the containers, cloud, and Kubernetes channel.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
BTD Consulting
NOVEMBER 18, 2024
Knowing when you should is very different from knowing that you can. There’s a very good article from the 2004 archives of Harvard Business Review titled, “ When to Walk Away from a Deal ”. I recall reading it then and finding the recommendations on how to improve your due diligence process insightful and right on the money. The specific DD areas to explore will help you focus on confirming whether you can generate value from the deal post-close, rather than simply confirming the current statu
COO Alliance
NOVEMBER 18, 2024
Unlocking Growth Through Connection In today’s fast-paced business environment, the role of a Chief Operating Officer (COO) has never been more dynamic—or more demanding. As a COO, you’re not just overseeing operations but also expected to drive innovation, foster growth, and navigate an increasingly complex marketplace. This evolving landscape demands continuous learning, but what’s the best way for COOs to stay ahead?
Frost & Sullivan
NOVEMBER 18, 2024
The global coatings industry is experiencing transformative growth, driven by advancements across diverse sectors and a rising emphasis on sustainability. This evolution is paving the way for enhanced applications, from advanced fire protection coatings to innovative aerospace coatings , that meet demanding performance standards. At the forefront of eco-friendly innovation, radiation-cured coatings offer rapid curing times with lower environmental impact, while sustainable packaging coatings sup
Channel Insider
NOVEMBER 18, 2024
OneTrust automates workflows for organizations seeking to comply with one or several regulatory frameworks worldwide. Channel Insider spoke with Ryan Edge, OneTrust’s director of privacy automation, and Jaymin Desai, its director of tech risk & compliance, to learn more about how the company helps customers approach compliance and how the industry is shaping up for 2025.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
INSEAD Knowledge
NOVEMBER 17, 2024
Diverse research findings by INSEAD faculty this month include a new strategy that could help improve tax collection and a way of improving the safety and reliability of AI in healthcare. Other research looks at how taking part in standard-setting organisations (SSOs) can help technology companies get better at forecasting.Another study examines why IPOs featuring at least one female director might have been underpriced.
Impact
NOVEMBER 22, 2024
Tracking is indispensable to the success of any affiliate program. Affiliate marketing thrives on effective tracking methods, which are essential for monitoring the entire affiliate process and ensuring accurate attribution of efforts. This capability not only supports the management of affiliate networks but also optimizes payment models, forming the foundation of successful affiliate programs.
Frost & Sullivan
NOVEMBER 18, 2024
Latin America , Central America , and the Caribbean are witnessing unprecedented automotive growth, propelled by emerging technologies, changing consumer preferences, and innovative business models. From Mexico’s booming car rental market to Brazil’s transformation in electric vehicles, the entire region is filled with growth potential. Mexico: Pioneering New Leasing Models What’s Happening?
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