Sat.Jan 13, 2024 - Fri.Jan 19, 2024

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18 Tips For Setting Better Business Goals

ClearPoint Strategy

18 goal-setting tips to increase the likelihood of realizing your strategic goals.

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Sales Is Broken Part 2: Buyers Don’t Want to Talk With Sales Reps

PartnerTap

As I mentioned in Sales Is Broken Part 1 , traditional B2B sales is broken. Most sales reps didn’t hit their quota in 2023 and sales leaders were uniformly thrashed for failing to hit their targets. Many companies pointed to the general market conditions in 2023 or noted that buyers were taking longer to make purchasing decisions for their companies.

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Top 10 Private Equity Recruiters, Headhunters, and Executive Search Firms

Jake Jorgovan

Finding the right private equity recruiter can be daunting because the stakes are high. Choosing the wrong partner could mean missing out on top talent or pivotal opportunities. But you’re on the right page. This article is your gateway to making an informed decision. Unveil the 10 leading players in the private equity recruitment arena. Explore each firm’s niche areas and sector expertise.

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Becoming the Best You Can Be

Peter Simoons

As there are many new subscribers to my alliance inspiration email I would like to take the opportunity of using my bi-weekly email to re-introduce myself and my mission! The future of business is in collaboration. Working together with other organisations and teams in Alliances & Partnerships is the best way to develop synergy and create speed.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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INSEAD Insights: January 2024 Research Picks

INSEAD Knowledge

New research by INSEAD faculty explores how our experience of an event can be influenced by unrelated factors, the positive impact of gender wage transparency reforms on the gender pay gap and why managers should take a longer-term view with their planning. Plus, there are recently published papers on the benefits of controlling networks during a crisis and why leaders should be careful when dealing with flattery. 1.

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Top 10 Fractional CSO / Chief Strategy Officer Consultants & Consulting Firms

Jake Jorgovan

In today's fast-paced business environment, finding the right strategic guidance is crucial. A fractional CSO can be a good solution if you need high-caliber strategic direction without the full-time commitment of a Chief Strategy Officer. However, hiring for such a role is tricky. You need someone to offer the right guidance, align with your values, and safeguard your privacy.

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How to Enhance Social Media Marketing with AI Creative Suite

SEO Magazine

Embrace the transformative power of AI in your social media strategy to elevate engagement and streamline content creation. With an AI Creative Suite, you can generate compelling visuals, craft targeted copy, and personalize campaigns with unprecedented efficiency. Harnessing artificial intelligence for digital marketing not only saves time but also provides predictive analytics that forecast campaign performance, ensuring resources focus on high-impact activities.

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PAI Welcomes Four New Partners: Ada Lovelace, EY, Inflection AI, and North American Broadcasters Association

Partnership on AI

Share Our Blog / Blog PAI Welcomes Four New Partners: Ada Lovelace, EY, Inflection AI, and North American Broadcasters Association PAI Staff January 18, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> In 2023, we saw remarkable interest and activity in AI issues–from public and business interest in adoption of generative AI tools to governments advancing policies.

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5 Essential Australian Security Certifications for Every MSP

Channel Insider

The year 2024 will be when MSPs fully embrace security, and deliver it as a core part of their solution suite. However, the regulatory environment is also tightening, so it will be more important than ever for MSPs to obtain and retain a comprehensive set of certifications. Cybersecurity is a 2024 priority for MSPs Cybersecurity will be a particularly core part of IT investment in 2024 for Australian organisations, as the federal government ramps up its transformative and far-reaching 2023-2030

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Top 10 Fractional COO / Chief Operations Officers Consultants & Consulting Firms

Jake Jorgovan

Finding the ideal fractional COO consultant isn’t easy. After all, you need to hire a good tactician to trust your business with. Handling your business decisions and confidential info to someone less-than-perfect entails wasted resources. And the potential privacy damage can be too much to handle. Luckily, you’re on the right page. This article is your ultimate resource for finding the top experts in the field.

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A 1249% Increase in Organic Traffic for a Niche Business

SEO Magazine

In the ever-evolving landscape of SEO, achieving a substantial increase in organic traffic is a coveted goal for many businesses. In this case study, we’ll share our SEO strategy to achieve a 1000% increase in organic traffic. Let’s delve into one of our projects that faced challenges head-on and emerged with a staggering 1249% increase in organic traffic.

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Biopharma M&A in 2024 — Five Considerations for Deal Execution

Vantage Partners

It’s no great secret that M&A activity in bipoharma has been on the rise over the past 12 months. Analysis from EY found that life sciences M&A spend was up 34% last year relative to 2022, despite a reduction in deal volume. Activity among Big Pharmas in 2023 ( Merck + Prometheus ; Pfizer + Seagen ) dominated headlines, and major deal announcements around this year's JPM Healthcare conference (including Merck's acquisition of Harpoon Therapeutics , J&J's acquisition of Ambrx , and GS

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What the Trace3-Tail Wind Acquisition Means for Customers

Channel Insider

In a move to strengthen its position in the data and analytics consulting sector, technology services firm Trace3 has announced the acquisition of Tail Wind Informatics. The acquisition is poised to fortify the company’s growing Data and Analytics business, signifying a major step forward in its ability to deliver services that help clients navigate the data-driven landscape.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Top 10 Automation Consultants & Consulting Firms

Jake Jorgovan

Inefficiency and technological setbacks can hinder your company’s growth, but you’re in the right place to find the best solutions. In this article, we’ll explore: The top 10 automation consulting firms renowned for their expertise. Industries these firms specialize in, catering to diverse business needs. Key services offered by each firm to streamline your operations.

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How to Make Your AI Content Undetectable

SEO Magazine

Do you want to create AI-generated content that seamlessly blends with human-written text, ensuring search engines see it as authentic? With an SEO-focused AI content generator, this becomes achievable. You need tools and strategies designed for crafting engaging articles while adhering to SEO best practices. A proficient SEO content writing AI can elevate your online presence significantly by generating keyword-rich material effortlessly.

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PHAB Accreditation: What it is and Why it Matters

ClearPoint Strategy

Discover the essentials of PHAB Accreditation in our guide: Uncover what it is, why you should care, and why it matters for public health performance.

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The Difference Between an MSP and a Digital Janitor: Xperteks CEO

Channel Insider

For a company seeking the right partner for its IT management needs, choosing between a true Managed Service Provider (MSP) and a “digital janitor” can make an enormous difference. Katie Bavoso, host of Channel Insider: Partner POV, recently sat down with Marcial Velez, CEO of Xperteks Computing Consultancy , to explore his company’s journey from reactive service organization to sought-after IT partner.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Top 10 Oil & Gas Consultants & Consulting Firms

Jake Jorgovan

Litigation trends, supply chain impacts, labor shortage and the changing energy landscape. Those are all challenges oil & gas companies face. A solid consultant can help you navigate those issues – but finding one may be more difficult than finding the needle in the proverbial haystack. Fortunately, you’ve landed in the perfect spot to find your ideal partner.

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Expert Tips for a Successful Social Media Audit Using AI

SEO Magazine

In today’s digital landscape, leveraging AI for a social media audit offers unmatched precision and insights. With smart algorithms analyzing your engagement metrics, you can uncover hidden patterns in audience behavior and content performance. This approach not only streamlines the process but also enhances strategic decision-making in digital marketing campaigns.

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Turn Holiday Shopping Returns into a Customer Experience Win

Market Source Inc

A higher volume of sales during the holiday season means a higher volume of holiday shopping returns. Prepare for the deluge with these practical tips to re-engage customers and ramp up retention. The post Turn Holiday Shopping Returns into a Customer Experience Win appeared first on MarketSource.

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AVI-SPL Recognized with Frost & Sullivan’s 2024 Enabling Technology Leadership Award for Delivering Unparalled Experiential Technology Solutions

Frost & Sullivan

San Antonio, TX — January 16, 2024 — Frost & Sullivan recently researched the global experiential technology solutions industry and, based on its findings, recognizes AVI-SPL with the 2024 Global Enabling Technology Leadership Award. AVI-SPL is a leading global provider of audio-visual (AV) and unified communications (UC) technology solutions designed to elevate employee engagement, improve team collaboration, and enhance customer experience.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Top 10 Renewable Energy Consultants & Consulting Firms

Jake Jorgovan

The lack of policies and infrastructure, plus the non-renewable energy monopoly, are all stark challenges in the renewable energy niche. Navigating them can be complex and overwhelming, so you need the right expertise to succeed in this rapidly evolving industry. However, the landscape is filled with options, making it difficult to discern who truly delivers value.

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How to Unite Lead Generation and Marketing Automation for Maximum Impact

SEO Magazine

Unleashing the full potential of lead generation requires a seamless integration with marketing automation. By combining these strategies, you can ensure a continuous flow of high-quality leads while streamlining your engagement process. Add artificial intelligence to this mix, and you refine your digital marketing strategy further. AI for digital marketing revolutionizes how we predict customer behavior, personalize content and maximize conversions.

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Managing WIP and Bottlenecks in the Financial Industry

Planview Blog

In today’s fast-paced and dynamic world of technology, the adoption of Agile methodologies has undoubtedly transformed the landscape of how technology teams function. These Agile principles have introduced a new level of adaptability, collaboration, and responsiveness, allowing organizations to stay agile and competitive in the ever-evolving market.

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Modine Applauded by Frost & Sullivan for Improving Commercial and Specialty Electric Vehicle Performance with the EVantage™ Product Line

Frost & Sullivan

SAN ANTONIO, TX. – January 17, 2024 – Recently, Frost & Sullivan analyzed the electric vehicle (EV) thermal management systems industry and, based on its findings, recognizes Modine (NYSE: MOD) with the 2023 North American New Product Innovation Award. With over a century of experience, the thermal management system developer delivers innovative solutions for various industries, including transportation, agriculture, construction, heating, ventilation, industrial refrigeration, power generat

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Top 10 Oil & Gas Recruiters, Headhunters, and Executive Search Firms

Jake Jorgovan

Finding the right talent in the oil and gas industry can be challenging. Complex demands and specific skills make traditional hiring methods ineffective. Fortunately, specialized recruiters and headhunters are here to help. In this article, we've compiled a list of the top 10 recruiters, headhunters, and executive search firms in the oil and gas sector.

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The Importance of Story Telling in An AI-Driven World

SEO Magazine

In an AI-driven world, storytelling stands as a beacon of human creativity. Machines crunch data. They spot patterns with unerring accuracy. Yet, the power to weave facts into compelling narratives remains uniquely ours. Storytelling bridges the gap between raw information and emotional resonance, translating binary code into tales that captivate and inspire action.

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Wired for Success: How Inbound Marketing Elevates Technology Businesses

TRG Blog

In the rapidly evolving landscape of the technology sector , staying ahead requires more than just cutting-edge products and services; it demands innovative and strategic marketing approaches. Inbound marketing has emerged as a transformative methodology, revolutionising the way technology companies attract, engage, and retain their target audience.

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