Partner Path
DECEMBER 13, 2023
Here's a checklist of 10 mistakes we see people make in designing and running a partner program. For context, details, possible fixes and some friendly banter, watch the video here.
Be Partner Ready
DECEMBER 11, 2023
It’s not that I don’t like Christmas. It just doesn’t like me. When I was little, about 8 years old, I awoke early on Christmas Day to discover the wreckage of our tree and presents (what was left of them) strewn around the lounge. At first we blamed the cats, but then realised, to our growing horror, that we’d been burgled. After the initial shock, we all got angry and my older sister pronounced that Santa wasn’t real and that reindeers didn’t eat the cookies
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Jake Jorgovan
DECEMBER 15, 2023
Businesses in today’s job market grapple with the challenge of finding and retaining top talent amidst a sea of competition and changing employee expectations. If you're seeking innovative and effective recruiting strategies to stay ahead in this competitive environment, you've come to the right place. This article discusses: Key reasons you need advanced recruiting strategies 5 step-by-step methods to implement them Insider tips We’ll even build our own example, so keep reading below.
Stellar Partnerships
DECEMBER 10, 2023
In the lead up to Christmas my children were super alert to any presents hidden in the house. They paid lip service to the idea of Santa visiting, preferring to play along in case the pipeline of presents dried up. I had to get creative with hiding spaces, especially when they graduated to things on wheels. We know it’s been a challenging year for non-profits and you’re hunting down hidden revenue opportunities like a beagle sniffs out truffles.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
INSEAD Knowledge
DECEMBER 12, 2023
Recent research has focused on the benefits of real-time feedback: See the problem, correct the problem. That probably works if you’re the boss passing feedback on to your subordinate. But if you’re younger and less experienced, going right up to your colleagues to tell them how they could improve is likely to put them on the defensive and make you a bunch of enemies.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Jake Jorgovan
DECEMBER 15, 2023
Navigating the complex landscape of modern healthcare requires expertise and strategic guidance. Therefore, hospitals and health systems are increasingly turning to specialized consultants and consulting firms for this critical support. These entities provide invaluable insights and solutions, tailoring their services to meet the unique challenges faced by healthcare institutions.
Channel Insider
DECEMBER 14, 2023
Broad-service MSP First Focus has closed its sixth acquisition in the past three years and is signalling to the market that it intends to accelerate growth through further acquisitions. The company, whose services include IT support, virtual CIO, security, cloud, UC, applications, and professional services, announced that it has acquired Rock IT – another MSP that specialises in end-to-end infrastructure services.
INSEAD Knowledge
DECEMBER 11, 2023
Networking can feel a bit scary for many people. For human social relations, small is often beautiful. After all, for a lot longer than modern civilisation has existed, humans lived in small, close-knit hunter-gatherer groups of about 150 individuals. In these groups, we felt safer. We had the capacity to know those around us reasonably well, and to be aware of how they knew each other (which helped us navigate socially).
PartnerTap
DECEMBER 13, 2023
TLDR: RUN A NEW TERRITORIES SALES PLAY WITH PARTNERTAP Is your Q1 sales productivity tanked by territory changes? Do your reps spend the whole quarter just trying to get to know their new accounts? We’ll share how to turn Q1 from a dead quarter to your sales teams’ best quarter ever with quick wins and strong new pipeline sourced and accelerated by partners.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Jake Jorgovan
DECEMBER 13, 2023
How much should you expect to spend on an executive search firm ? You know these firms can make a huge difference when it comes to connecting with the perfect candidate for your latest role… but they don’t always come cheap. This guide is designed to give you a better understanding of the pricing structures and fees associated with executive search firms, so you can plan your budget and make an informed decision that won’t break the bank.
TRG Blog
DECEMBER 15, 2023
The international school landscape has never been more competitive. In Bangkok for example, where I am based, there are almost 80 international schools with new establishments opening every year, meaning that the competition to attract and retain parents - and the best teachers - is intense. This makes the school marketing team’s job more challenging than ever, as they try to cut through the noise and get their message to the right audience.
INSEAD Knowledge
DECEMBER 11, 2023
Actions tend to be judged based on some set of expectations, standards or thresholds. For example, managers may set sales targets that employees must achieve before getting a bonus; parents may establish ground rules that children need to abide by before rewarding or punishing them; and content moderators may let social media users commit a certain number of rule breaches before permanently banning them.These common associations between actions and thresholds imply that there are two distinct st
Impact
DECEMBER 11, 2023
In just three years, Khabe Lame became the most followed creator on TikTok with 2.4 billion likes and 162 million followers. And get this, he’s never uttered a single word in his videos. There’s more than meets the eye when it comes to the impact influencers have. Investing in influencer marketing for your next campaign might just be the game-changing move your brand needs.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Jake Jorgovan
DECEMBER 13, 2023
In talent acquisition, one debate endlessly rages on — is it better to do your recruiting in-house or outsource to an executive search firm? As a business leader or HR professional, understanding the advantages and drawbacks of executive search and in-house recruiting is key when making informed hiring decisions. You’re on the right page to make sense of that.
Planview Blog
DECEMBER 12, 2023
Historically, companies had two approaches to deriving value from data. Some companies used a grassroots approach, where individual people and teams mined their own data stores for insights as needed. Other companies—usually larger ones—followed more of a “big-bang method,” in which the company formed a dedicated team to aggregate, prepare, and share data.
INSEAD Knowledge
DECEMBER 14, 2023
New research by INSEAD faculty explores the influence of terminology in consumer confidence, the value of having access to competitor information and a cost-effective solution to limiting panic-based runs in the financial system. There are also papers on the negative impact of regulation on innovation and a historic analysis of the progress made to tackle gender bias in hiring over the last 40 years. 1.
Frost & Sullivan
DECEMBER 13, 2023
San Antonio, TX — December 13, 2023 — Frost & Sullivan recently researched the SSPM industry and, based on its findings, recognizes AppOmni with the 2023 Global Company of the Year Award. AppOmni is a California-based company focused on providing superior SaaS security solutions for global enterprises through a unique SSPM offering that addresses the SSPM industry’s most pressing security gaps.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Jake Jorgovan
DECEMBER 12, 2023
Quantum computing offers solutions to complex problems that traditional computers struggle with. As this cutting-edge technology continues to evolve, it's becoming increasingly important for businesses and research institutions to understand and harness its potential. This article explores 10 of the top quantum computing consultants and consulting firms, highlighting their roles in shaping the future of computing.
Planview Blog
DECEMBER 13, 2023
Organizations are always looking for new ways to reduce costs and improve efficiency, even during the best market conditions. When faced with economic pressure, there’s an even greater need for these companies to capitalize on opportunities that enable them to maximize revenue. This is one of the reasons why an increasing number of organizations are diversifying their service offerings throughout the customer lifecycle.
Tackle.io
DECEMBER 15, 2023
AWS re:Invent is AWS’ biggest cloud event of the year and somehow brings more energy and excitement each time. As we are still all adjusting from the pandemic and getting back to in-person events, the impact of re:Invent is increasingly clear. An organized chaos of customer and partner meetings, networking with both current and previous colleagues and friends, and conversations in every corner about best practices and learnings from the year.
Chaneltivity
DECEMBER 14, 2023
Purchasing a partner portal or PRM system is a big deal, so use our checklist to get it right! With the wealth of options out there, picking the right partner portal (or opting to build one ) can feel overwhelming. Before you start scouring the web for technologies, it’s critical to think through what you absolutely need to properly manage, engage, and enable your partners.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Jake Jorgovan
DECEMBER 12, 2023
If you’re trying to build a more diverse and inclusive company, a good place to start is by working with an executive search firm that prioritizes DEI (diversity, equity, and inclusion). First, it’s useful to understand the real, concrete steps executive search firms are using to embrace diversity and inclusion. In this article, that’s what you’ll learn.
Collaboration LLC
DECEMBER 14, 2023
[link] As we reflect on the past two decades in San Luis Obispo, our hearts are filled with gratitude. Collaboration Business Consulting emerged from a vision to empower businesses and proactive leaders, and your unwavering trust has been the cornerstone of our success. In these transformative times, our 20th-anniversary celebration transcends a mere marker of time; it signifies the resilience, adaptability, and fortitude we've cultivated together.
Tackle.io
DECEMBER 14, 2023
Tackle is honored to be named a champion by Canalys in their 2023 Global Co-Sell Software Leadership Matrix and it’s validating to see co-sell being recognized as a strategic initiative that needs to be a part of every ISV’s go-to-market strategy. The Canalys matrix covered a wide array of co-sell partner types including influence/marketing, transaction-assist, Marketplaces, PRM, and customer retention partners—showing that this is a broad space with many adjacencies.
Impact
DECEMBER 14, 2023
Are you leaving money on the table? It’s a question that haunts many content creators. Unseen riches could be slipping through your fingers. The key? Mastering the art of monetizing your work. It’s time to turn the tables and transform your creative talent into profit. This article is your guide to unlocking the full potential of your content.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Jake Jorgovan
DECEMBER 12, 2023
"Luck is what happens when preparation meets opportunity." - Seneca The world of casinos and gambling is not just about chance; it's a complex industry where strategy, knowledge, and foresight play crucial roles. Consulting firms and expert consultants in this sector provide critical insights and guidance, helping businesses navigate the intricate landscape of gambling and casino operations.
Frost & Sullivan
DECEMBER 14, 2023
San Antonio, TX — December 14, 2023 — Frost & Sullivan recently researched the hiring platforms industry and, based on its findings, recognizes Upwork with the 2023 Global New Product Innovation Award. Upwork is the world’s largest work marketplace that connects businesses across the globe with independent talent with skills in over 10,000 categories such as copywriting, graphic design, marketing, programming, and artificial intelligence services in over 180 countries.
Binfire Collaboration Blog
DECEMBER 14, 2023
Have you ever thought about how your pharmacy can play a bigger role in your customers’ health? In today’s world, where health and wellness are top priorities, supplements are more than just products on a shelf. They’re key to helping your customers live healthier lives. But how do you get the word out and make sure they’re choosing the right ones?
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