Sat.Jun 24, 2023 - Fri.Jun 30, 2023

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3 ways to balance competing partners

Stellar Partnerships

We all want to feel special and valued. My daughter’s prep class fights for the privilege of hanging out with her at recess to get that extra attention. My friend’s three sons always badgered her to say which one was her favourite. She responded to each one “you’re my favourite son”. It became a running joke within the family that each one boasted of their special status.

Retail 130
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How to Achieve Wireless Telecom Cost Reduction in Today’s Market

CenterPoint Group

Procuring high-quality, cost-efficient telecom services today can be difficult. Global capex spending on telecom infrastructure is its highest in a decade. Demand has risen during the COVID-19 pandemic. And recent geopolitical turmoil has disrupted supply chains, reduced suppliers, and raised new security concerns. Is it any wonder telecom cost reduction is high on procurement managers’ minds?

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Boosting IT Services with Client Portal Implementation

Managed Services Platform

Client portal implementation is a critical process that can enhance IT insights and improve the overall client experience. With careful planning, it can offer personalized views, provide high-value marketing collateral through lead gen, and even incorporate mock budgets for added benefits.

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Why Visibility is Vital for Cloud Risk Management?

Frost & Sullivan

The cloud offers critical tools that enable companies to maintain a competitive edge, increase business efficiency, and enhance customer experience. However, these benefits come with significant security implications that require organizations to reassess their security strategies to accommodate the complexity of multi-cloud environments effectively.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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What is asset reliability?

IBM Business Partners

When a critical asset like an expensive piece of machinery or infrastructure breaks unexpectedly, it affects customers and can cost companies millions. To be successful, businesses need to have clear, real-time visibility into the condition of their assets and a plan to keep them running smoothly and make repairs quickly when things break. Enterprises are constantly looking for new ways to optimize performance, increase reliability and extend asset lifespans—all without adding unnecessary

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Bridging the Gap: Strategic Planning for Enterprise Architects and Portfolio Managers

Planview Blog

Strategic planning between enterprise architects and portfolio managers sounds simple enough. It’s just two groups coming together to make a plan, right? But the reality is more complicated. Strategic planning is a difficult process — even when there’s strong collaboration and open communication between groups. It’s even more challenging when the groups that need to work together are operating in silos.

Finance 64
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Exploring Financial Management Solutions: An Overview of Six Leading Providers

TRG Blog

Effective financial management plays a critical role in the success and long-term viability of organisations, regardless of their size or industry. The availability of advanced financial management software solutions has revolutionised the way businesses handle their financial operations, offering enhanced automation, real-time insights, and improved decision-making capabilities.

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What is slow productivity?

IBM Business Partners

Slow productivity can be defined as working at a slower pace on fewer tasks at a time to increase workplace productivity and satisfaction. The trend toward slow productivity is for businesses and employees to rethink what productivity looks like and create an environment where quality of work is emphasized over quantity of work. In his book Rest: Why You Get More Done When You Work Less , Silicon Valley consultant Alex Soojung-Kim Pang describes taking a working sabbatical where he got an enormo

Energy 79
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Top 10 MSP Customer Profile Templates for Sales

Channel Insider

A managed service provider customer profile template is a structured tool that helps MSPs specify high-level information about their ideal clients to better understand their preferences and behaviors. It typically includes elements like demographics, firmographics, and technographics. A complete template helps you segment your customer base to make sure you target the right businesses, tailor your marketing and sales efforts, and identify leads most likely to convert.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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The Art of Staying on MSP Leads: 7 Reasons Why Persistence Pays Off in Sales

ForzaDash

In the competitive world of MSP sales, following up on leads is more than just a routine task; it’s a strategic art that can make or break business success. Many potential customers are still waiting to buy, and the path to conversion is often filled with twists and turns. Staying on leads with persistence and dedication is crucial to turning prospects into loyal customers.

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4 Tips to Build a Persuasive Pitch for Cloud GTM

Tackle.io

You recognize the potential of Cloud go-to-market for reaching more buyers and driving revenue. Now you need to convince your C-suite to embrace it as well. Getting executive buy-in on a novel approach isn’t always easy, which is why we created this post. Here, you’ll find compelling facts and contextual information to help you make your cloud business case: How Cloud GTM can drive value in your organization, foster strategic growth, and what the future holds.

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Building resilient healthcare supply chains

IBM Business Partners

In the healthcare supply chain, there are three main challenges pharmacies, hospitals, pharmaceutical companies and patients are facing: shortages and delays; lack of convenient and cost-effective fulfillment options; and rising counterfeiting and regulatory changes, along with a persistent need for better drug cold chain management. These struggles are inconvenient, adversely impact the quality-of-care patients receive and increase staff stress levels.

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Pros and Cons of AI in Health and Science Public Relations & Investor Relations

LaVoie Health Science Blog

Artificial Intelligence (AI) has the potential of changing the PR and IR world as we know it today. In the field of biotech, life sciences, and medical technology where effective communication is crucial for disseminating complex information, clinical results, promoting advancements, and building trust, AI may aid us in our craft. However, it also presents certain challenges and potential drawbacks.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How Furthr x Pokitpal drive incrementality for brands through card-linked offer partnerships

Impact

Pokitpal and Furthr teamed up to bring cashback rewards to their credit card holders. With Pokitpal’s powerful platform, card-linking programs, please do a quick definition of card-linking program here, across Australia offer automatic cashback on everyday purchases at a range of partner brands. Furthr integrates cashback rewards into customers’ existing credit cards with a seamless app.

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Industry, Academic, and Civil Society Leaders Join PAI’s Global Task Force for Inclusive AI

Partnership on AI

Share Our Blog / Blog Announcements Industry, Academic, and Civil Society Leaders Join PAI’s Global Task Force for Inclusive AI PAI Staff June 29, 2023 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> As the development and deployment of AI rapidly advances, it is more important than ever that these technologies are developed inclusively in consultation with the diverse communities they affect.

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What is Integrated Business Planning (IBP)?

IBM Business Partners

Imagine a symphony orchestra where each musician plays their own tune without listening to others. The result would be chaotic and dissonant, right? Similarly, in the business world, when decision-making happens in silos and planning processes are disconnected, it’s like having a group of individuals playing their own instruments without any coordination.

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Cinemo Awarded by Frost & Sullivan for Its Market-leading Position and Delivering Outstanding In-Car Infotainment

Frost & Sullivan

SAN ANTONIO, TX. – 29 th June, 2023 – Frost & Sullivan recently assessed the in-vehicle media solutions industry and, based on its findings, recognizes Cinemo with the 2023 Global Company of the Year Award. The company offers highly integrated and modular products that deliver a seamless and enjoyable multimedia experience for drivers and passengers on both built-in and brought-in smart devices.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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6 MSP Lead Scoring System Secrets: Unleashing the Power of Smart Sales Prioritization

ForzaDash

Not all MSP leads are created equal in today’s competitive business landscape. Some prospects are more likely to convert into paying customers, while others may need more nurturing. Enter the lead scoring system, a powerful tool that helps businesses identify and prioritize high-quality leads, streamline sales, and maximize conversion rates. In this blog, we’ll explore the benefits of implementing a lead-scoring system and provide actionable insights on how to set up a successful lea

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Is your deal working?

BTD Consulting

A few thoughts for uncomfortable acquirers So the point you were dreading has arrived: Your Group CEO or Board Chairman casually asks you in the meeting, “So, how is that acquisition coming along?” What do you say? Perhaps it’s going smoothly and all your synergy targets are being met on time and in budget. Perhaps it’s not quite going as planned, but you know where the problems are and you’re confident you’ll get there.

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Spectrum Scale on IBM Cloud performance

IBM Business Partners

In the cloud era, a compute cluster that once took months to build out can now be created and ready to use in minutes. In this blog post, we will discuss all pieces that come together to make this near-instant infrastructure a reality. From there, we will show how this infrastructure and file system fulfills the promise of performance right out of the box.

Energy 68
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Comarch FSM Applauded by Frost & Sullivan for Exemplifying Competitive Strategy and Helping Customers Achieve Superior Business Performance

Frost & Sullivan

SAN ANTONIO, TX. – June 28, 2023 – Frost & Sullivan recently analyzed the mobile field service management (FSM) market and based on its research results recognizes Comarch with the 2023 European Competitive Strategy Leadership Award. The company provides innovative information technology (IT) solutions for companies across industries, ranging from telecommunications (telecom) to healthcare.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Tackle Customer Story: Couchbase

Tackle.io

[link] Brittany Bentley, Principal Business Development Manager, Global Cloud Partnerships at Couchbase, shares how her team leverages the Cloud Marketplaces, the benefits to its customers and its internal teams, the organization’s co-sell journey, and why Couchbase chose to partner with Tackle to drive success.

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3 reasons why measuring partner and channel incrementality benefits your brand

Impact

Scheduling regular vehicle maintenance ensures your car performs optimally and deters unwanted car problems. Similarly, brands must assess partner and channel incrementality to help identify challenges and ways to align affiliate partnerships to business growth. With increased competition and rising ad costs, measuring partner and channel incremental value helps cement affiliate partnerships as the ideal digital channel to deliver marketing efficiency and prove a return on investment.

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Improving supply chain resiliency in the industrial sector

IBM Business Partners

The industrial sector is facing a perfect storm when it comes to their supply chains: an outdated reliance on manual processes, raw materials demand that will likely outpace supply, as well as potential resource constraints. This is not only impacting the sector’s ability to meet consumer expectations by delivering the products customers need when they need them.

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Unleash Your Inner Mastermind: The Guide to Tackling Value-Driven Change within your Supply Chain

Frost & Sullivan

SAN ANTONIO. – June, 28, 2023 – Today’s supply chain executives have the potential to go beyond being reactive and tactical in their approach towards material and supply shortages, escalating fuel expenses, natural calamities, and surging geopolitical issues. They can rise as ingenious masterminds, driving change with new insights within their organizations and across the ecosystem.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Uniting Sales and Marketing: A Powerful Approach to Master MSP Lead Follow-Up

ForzaDash

In today’s fast-paced business landscape, aligning sales and marketing teams is no longer just an option; achieving sustainable growth and maximizing MSP lead conversion rates is necessary. Lead follow-up becomes a cohesive and strategic process when sales and marketing collaborate seamlessly. This blog will explore the benefits of merging sales and marketing efforts for lead follow-up.

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Realizing Value from Customer Success

Market Source Inc

Scaling customer success is a powerful way to ensure your customers realize value from your product. Thought leaders from Autodesk, Meta, and Rockwell Automation share how to scale and trends to watch. The post Realizing Value from Customer Success appeared first on MarketSource.

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Building a sustainable automotive supply chain

IBM Business Partners

The average age of the US light vehicle fleet is now more than 12 years old , which means that they are going to need parts for maintenance​ sooner rather than later. Pair that with a semiconductor shortage amidst global car sales that are forecasted to top 69 million , and you can understand that disruptions in the automotive supply chain would be detrimental to the industry.​ Many companies are beginning to recognize that rebuilding supply networks is imperative to remain viable in

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