Sat.Apr 27, 2024 - Fri.May 03, 2024

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10 Steps to Ensure Successful Partner Automation

Partner Path

“We must consider the complex inputs to get to the desired output.” This quote from our webinar guest Lisa Stifelman-Perry , Director, Global Partner Experience Operations at Splunk , A Cisco Company, sounds so simple and yet so many companies don’t properly plan ahead before selecting and implementing partner automation tools.

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Top Jira Consulting Firms, Consultants, Companies, Solutions, & Professional Services

Jake Jorgovan

When it comes to enhancing your team's efficiency and project management capabilities, choosing the right Jira consulting firm can really come in handy. Jira, a powerhouse in agile project management and tracking, is as versatile as it is dynamic, and the expertise of a skilled consultant can unlock its full potential. In this article, we’ve rounded up the top Jira consulting firms, highlighting their standout services and unique approaches.

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PARTNERSHIP AND PHILANTHROPY: LET’S DIFFERENTIATE THEM ONCE AND FOR ALL: PART 1

Be Partner Ready

Some phrases just become part of everyday language. Many come from Shakespeare but occasionally a comedian says something so funny it’s embraced by the world over. John Cleese is a comedian best known for (TV show) Fawlty Towers but before that he was in a group called Monty Python, with 4 other comic geniuses. In the cult film The Life of Brian he asks “what did the Romans ever do for us?

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Insights from an award-winning partnership

Stellar Partnerships

Dolly’s Dream won the 2024 FIA award for Best Strategic Partnership. We go behind the scenes with Sally Sweeney, Head of Dolly’s Dream, to unpack the secrets behind the successful partnership with EssenceMediacom. Dolly’s Dream is a national not-for-profit that works to change the culture of bullying and support young people and families experiencing bullying, anxiety and depression.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Cisco Unveils Hypershield: Its Radical New Approach to Cybersecurity

Channel Insider

On the heels of its recent acquisition of Splunk , Cisco has introduced what its senior executive is touting as the most consequential security announcement in its 40-year-long history. Cisco’s soon-to-be-released Hypershield is the company’s entirely software-based approach to protecting applications, devices, and data across public and private data centers, clouds, and physical locations.

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Flawed Feedback: The Problem with Peer Reviews

INSEAD Knowledge

When it comes to performance reviews, managers have traditionally held the reins, assessing employee contributions based on their observations and insights. But this approach can be flawed, as managers may harbour biases or lack a complete picture of each team member’s efforts.To address these limitations, some companies have adopted peer evaluations, where colleagues provide feedback on each other.

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Integrating AI Across Digital Marketing Domains for SGE

SEO Magazine

SGE or search generative experience by Google revolutionizes the way we browse information on the internet. Through advanced AI technology, SGE presents a concise and accurate answer to complex queries at the top of the page, making it easier for users to find what they need quickly and efficiently. This is big news because, unlike old engines that matched keywords only, SGE gets the meaning behind your words using neural networks and machine learning.

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New Distribution Agreements Underscore White-Hot Cyber Security Demand in the A/NZ Channel

Channel Insider

Wavelink and Arrow Electronics have inked new agreements with security vendors that underscore the heated market for cyber security across all levels of the Australian market. Arrow Electronics will represent LastPass across A/NZ. LastPass is a password and identity management tool that helps organisations streamline employee access and protect digital assets.

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Top 30 Legal SEO Agencies to Ensure Sustained Growth in 2024

Jake Jorgovan

Promoting your legal services online can be daunting because there's a lot of competition and because Google always has new algorithm updates that can bury your website. Achieving visibility and attracting the right clients requires expert SEO strategies. If you struggle to make your mark, you're in the right place to find a solution. This article showcases: The top 30 legal SEO agencies that can transform your online presence.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Can Boeing Fix Itself?

INSEAD Knowledge

Disasters can act as brutal audits of organisations to which even veritable institutions like Boeing are no exception. In the wake of two fatal crashes as well as a mid-flight door blowout, Boeing has shaken up its C-suite and pledged to prioritise safety over profit. Will these measures solve its problems? We address this question in the context of operations, safety and organisational economics.Drawing on a wide body of research and experience, we consider not only Boeing’s actions but also th

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How to Maximize Your SEO Results with Programmatic Strategies

SEO Magazine

Programmatic SEO blends traditional tactics with automation. It’s more than simple AI tools; it combines programming and artificial intelligence to create content in bulk, targeting specific long-tail keywords with less search volume yet yielding valuable results. This approach aims to fulfill user search intent while securing high rankings on Google for multiple pages, even if prevailing notions suggest this might be tough due to competition for high-volume terms.

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Citrix for MSPs: Is It a Viable Option for MSPs in 2024?

Channel Insider

Across today’s tech landscape, managed service providers (MSPs) are increasingly turning to software-as-a-service (SaaS) and desktop-as-a-service (DaaS) solutions to streamline IT management, bolster scalability, and fortify security measures for their customers. While industry heavyweights like Microsoft Azure, Amazon Web Services (AWS), and Broadcom VMware solutions dominate the conversation for these applications, Citrix Systems Inc.

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Top Product Manager & Head of Product Recruiters, Headhunters, Staffing, & Search Firms

Jake Jorgovan

When it comes to steering a product towards success, the prowess of a Product Manager or a Head of Product is indisputable. These leaders are the nexus between the development teams, stakeholders, and customers, ensuring that visions are transformed into viable products. Engaging the right recruiter, headhunter, staffing, or search firm can be critical in securing top talent for these pivotal roles.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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INSEAD Insights: April 2024 Research Picks

INSEAD Knowledge

New research by INSEAD faculty explores the potential downsides of anti-corruption efforts and the various ways incumbent firms successfully defend themselves against new technologies that could displace them. Another paper examines how job candidates self-censor when negotiating pay at firms that frame the work in terms of its social impact. Other published articles delve into the impact of short-term-oriented data on financial forecasting, and what happens when entrepreneurs use scientific app

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9 Ways an Agency-Side Approach Can Propel Your Business Forward

SEO Magazine

Seeking the guidance of a business coach can steer your enterprise toward success. Such experts help clear out distractions, allowing you to concentrate on high-impact strategies for growth. They bring clarity amid chaos and direct focus onto viable ideas like new offerings or market expansion while curbing the lure of unproductive ventures. With their seasoned insights, coaches measure and magnify your advances while helping you pivot from less fruitful endeavors.

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Commvault Doubles Down on Cloud Security with Appranix Acquisition

Channel Insider

Data security provider Commvault has joined forces with Appranix , a provider of cloud resiliency solutions for Google, AWS, and Microsoft. The integration of the two companies’ resources aims to provide customers with a portfolio of cyber resiliency solutions that enable rapid recovery from outages and cyberattacks. Commvault’s cybersecurity platform provides organizations with enterprise-scale data security across multiple workloads and locations at what the company states is the lowest total

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Top 16 Influencer Databases to Boost Your Campaigns in 2024

Jake Jorgovan

Finding the right influencers can elevate your brand to new heights, but where do you start? Navigating the vast sea of social media personalities is no small feat. You need a streamlined way to identify and connect with influencers who align perfectly with your brand's image and goals. You're in the right place if you're looking for a solution to simplify your influencer marketing efforts.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How generative AI will revolutionize supply chain 

IBM Business Partners

Unlocking the full potential of supply chain management has long been a goal for businesses that seek efficiency, resilience and sustainability. In the age of digital transformation, the integration of advanced technologies like generative artificial intelligence brings a new era of innovation and optimization. AI tools help users address queries and resolve alerts by using supply chain data, and natural language processing helps analysts access inventory, order and shipment data for decision-ma

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Mastering CRM Data for Business Success

SEO Magazine

Mastering CRM data is vital for businesses aiming to thrive. Begin by creating a centralized database; this streamlines access across the team, much like sharing research in a lab prevents repeated efforts. Next, ensure every piece of information, however trivial it might seem initially, gets captured and stored—a digital approach saves time over traditional notetaking.

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MSPs in Healthcare: How MSPs Improve Healthcare Organizations

Channel Insider

Healthcare managed service providers (healthcare MSPs) are organizations that offer outsourced management of staffing and various aspects of IT infrastructure for healthcare providers. The services they provide enable access to needed clinical staff and solutions that optimize their customers’ IT systems for efficiency, security, and regulatory compliance.

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Top 30 Hospitality SEO Agencies to Work With in 2024

Jake Jorgovan

Navigating the complex world of SEO in the hospitality industry can feel overwhelming. The right agency can turn this challenge into a golden opportunity for growth. You've landed in the perfect spot if you're seeking expert Hospitality SEO Services to elevate your brand. Here's what you'll discover in our article: A curated list of the top 30 hospitality SEO agencies.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Want Your AI Strategy to Win? Don’t Overlook Employee Engagement.

Planview Blog

Most strategies carry with them a failure rate of 60-90%. This isn’t a revelation: Organizations have been dealing with failed strategies for decades. However, this is 2024—the year AI must prove its value. If leaders want their AI bets to pay off, they need to transform strategy implementation from organizational weakness to core competency. To determine how organizations can excel at strategy implementation, Planview commissioned Economist Impact (the research arm of The Economist) to develop

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Strategies for Inter-generational Marketing

SEO Magazine

The world of marketing is taking a new turn. Now, the focus isn’t just on young people in their 20s to early 40s. Studies show that what age group you belong to might not really set you apart as we once thought. There’s more that binds us than splits us by our birth year. So, the smart move for those who sell stuff is to look beyond these age lines and tap into what brings all people together.

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Kaseya Transforms the Economic Landscape for MSPs

Channel Insider

Leading IT management and cybersecurity software provider Kaseya has introduced its new subscription service, Kaseya 365. Unveiled at Kaseya’s Connect Global conference in Las Vegas earlier this week, its latest offering aims to streamline MSPs’ operations by providing comprehensive management, security, backup, and automation solutions, making it easier to deliver these functions to their clients.

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Top Construction Management Consultants, Companies, Services, & Consulting Firms

Jake Jorgovan

Navigating construction projects demands expert guidance, and identifying the right construction management consultants can be a big step toward achieving project success. Whether you're overseeing a small renovation or a major development, the right consultants can seriously influence the trajectory of your project, so it’s worth taking the time to do your research and connect with the best partner for your needs.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Artificial Intelligence (AI) for Nonprofits – The End of the Beginning

Pearlman + Pearlman

Throughout history, new tools have often led to panicky speculation. Socrates warned that reading and writing would have disastrous effects on memory. Once upon a time, parents lamented that books, which kept their children sitting indoors, were a detriment to their physical health. The novel, the telegraph, the telephone, and the television were each declared to be the “end of civilization as we know it”.

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10 Tips for Engaging Digital Marketing Content

SEO Magazine

Content is the king these days, and digital marketing can make or break your business. The ROI of digital marketing is much higher than that of traditional forms of marketing, making it a preferred option these days. With the increasing penetration of the internet and mobile phones worldwide, Digital Marketing will only grow in the coming years. Digital Marketing is driven by content, whether blogs, articles, videos, infographics, images, or a combination of these.

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Building Trust and Compliance: A Conversation with Reagan Roney

Channel Insider

In this Channel Insider: Partner POV episode, host Katie Bavoso interviews Reagan Roney, chief experience officer and principal at Solvere One, an MSP based in Washington, D.C. They discuss Solvere One’s unique position serving clients from the heart of American democracy and their approach to compliance and security. Listen to the podcast: Watch the video: Family and tech: The dynamics of running an MSP with siblings Solvere One is a family-owned business with a history of supporting memb