Sat.Feb 01, 2025 - Fri.Feb 07, 2025

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How Incumbents Can Win the EV War

INSEAD Knowledge

Chinas electric vehicle (EV) scene has experiencedmarked growth in recent years. Brands including BYD and Geely have grabbed significant global market share and putpressure on EV pioneer Tesla, alongside traditional automakers. This is largely due to their advanced battery technologies, price advantage courtesy of a competitive domestic market and willingness to invest in on-the-ground infrastructure.In response to strong competition, most incumbents have focused on shoring up their existing int

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4 signs of a toxic culture for partnerships

Stellar Partnerships

Thomas Erikson has written a successful series of books about working with difficult people. Surrounded by Idiots, Surrounded by Narcissists, Surrounded by Psychopaths, Surrounded by Liars and more. It begs the question to Thomas: if all the people around you are idiots, liars and psychopaths, maybe the problem is you? Partnership people have a unique set of skills: creativity, resilience, relationships and strategic thinking.

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Verizon Business Launches Solutions to Scale AI, Expand Partnerships

Channel Insider

Verizon Business recently announced the launch of an integrated suite of solutions and products called Verizon AI Connect to enable businesses to deploy AI workloads at scale, along with expanding an AI-focused partnership with Vultr, a privately-held cloud infrastructure company, and others. Networks need to keep up with AI demand We are seeing significant demand for reliable network infrastructure that can support existing AI workloads, said Kyle Malady, the CEO of Verizon Business.

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Shifting Tides in the Partner Ecosystem

Partner Path

5 Questions Explored in Our Latest Research The partner ecosystem is evolving rapidly, and our latest research highlights a critical shift: vendors are laser-focused on sales-driven partnerships. But is this approach sustainable?

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Top Podcast Consultants and Consulting Companies for Growth in February 2025

Jake Jorgovan

Updated: February 2025 Podcasting is rapidly gaining momentum, with eMarketer.com forecasting a robust 16% growth year-over-year. Research from October 2019 highlights that 36% of U.S. podcast listeners tune in for six or more hours weekly. This surge in popularity is not just about the content itself; it's about versatility. A single podcast episode doesn't just captivate listenersit also serves as a springboard for diverse content across multiple platforms, from Spotify and iTunes to blogs, Yo

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National MSP Integris on Driving Success Through Company Culture

Channel Insider

Integris is a national MSP providing cloud, security, and other IT services to clients in industries like healthcare, finance, manufacturing, and more. Recently, the company earned a spot in the top 50 on Glassdoors Best Places to Work 2025 list in recognition of its company culture and overall employee satisfaction. Channel Insider spoke with Integris Chief People Officer Debbie Lawrence to learn more about why Integris believes its focus on company culture drives business success.

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How to future-proof your creator business post-TikTok ban: Platform-agnostic strategies for 2025

Impact

Relying on just one platform to grow your content business is a risky move. Building your following on social media comes with inherent risks, such as account bans, algorithmic changes, or shutdowns. Social platforms come and go, algorithms shift, and policies changeit’s the one constant. Take TikTok. Its rollercoaster ride in the U.S.from bans to reinstatementshas left creators unsure of the platform’s long-term viability.

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Is Your Strategic Plan Actually…Strategic?

PSMJ Resources Blog

Im a big fan of strategic planning. In todays world of constantly competing priorities, your strategic plan is the roadmap to guide smart growth investments. The good ones have a clear vision and a clear set of strategies and tactics to achieve that vision. Our research here at PSMJ shows that one of the most common ways that strategic plans fail to deliver results ties back to accountability.

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Top Digital Media Buying and Planning Tools for 2025: Streamline Your Strategy and Boost ROI

Affise

As digital marketing evolves, keeping up with advanced media buying and planning tools is crucial for maximizing ROI. In 2024, the landscape is more dynamic than ever, offering a wide range of sophisticated tools to enhance every aspect of digital campaigns. This article explores the key features to consider when choosing media buying and planning […] Top Digital Media Buying and Planning Tools for 2025: Streamline Your Strategy and Boost ROI Affise.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Revenue Operations

SFE Partners

RevOps is the game-changing strategy that aligns your sales, marketing, and customer success teams to maximize efficiency and skyrocket your revenue. Why struggle with siloed departments when you can unlock the true potential of your business?

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How ClearPoint's Kanban Software Enhances Strategy Execution

ClearPoint Strategy

Kanban boards provide a visual way to track tasks, but when combined with ClearPoint Strategy software, they become a powerful tool for strategy management.

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Best Practices for Bridging the AI Skills Gap

ZinFi

Artificial Intelligence (AI) is revolutionizing industries by automating tasks, enhancing efficiency, and driving innovation. However, this rapid adoption has exposed a significant challenge: the AI skills gap. This gap refers to the disparity between the AI expertise required by businesses and the current skill levels within the workforce. Many organizations struggle to find talent capable of leveraging AI technologies effectively, while untrained workers risk being displaced by automation with

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The 7 Most Common Contract Mistakes That Could Cost Your Business Thousands

Tishkoff

Introduction Contracts are the foundation of any successful business relationship, whether youre signing agreements with clients, vendors, employees, or partners. However, even minor contract mistakes can lead to legal disputes, financial losses, or even the failure of a business. Understanding the most common contract pitfalls can help you protect your business from unnecessary risk.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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The Role of AI in Mobile Attribution

Affise

In the rapidly evolving mobile app industry, understanding how users discover and interact with apps has become crucial for developers and marketers. This is where mobile attribution comes into play, offering insights into user behavior and the effectiveness of marketing strategies. Artificial Intelligence (AI) has significantly enhanced the capabilities of mobile attribution, making it possible […] The Role of AI in Mobile Attribution Affise.

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Viva Goals Shutdown: How and Why To Switch to ClearPoint

ClearPoint Strategy

The end of Viva Goals is not the end of your strategic journeyits the beginning of a more innovative and reliable future in corporate performance management.

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Why AI in Education is Crucial for Workforce Readiness

ZinFi

Artificial Intelligence (AI) has become a transformative force across industries, redefining how work is performed and reshaping workforce demands. With AI advancing rapidly, the education system is vital in readying individuals for an AI-driven future. Integrating AI in education extends beyond teaching technical skills; it prepares learners with adaptability, problem-solving abilities, and skills to collaborate with AI technologies.

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The Hidden Legal Risks in Business Transactions and How to Avoid Them

Tishkoff

Business transactions, whether large or small, are an essential part of running a company. From contracts and agreements to mergers and acquisitions, these transactions drive growth and stability. However, they also come with legal risks that, if overlooked, can lead to costly disputes, regulatory penalties, and reputational damage. Identifying and addressing these risks early can help safeguard your business from unnecessary legal challenges.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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The initial months following JPM Week could shape your company’s trajectory for 2025

LaVoie Health Science Blog

Now that you are settled back in the office, it is time to search through your phones contacts and recent LinkedIn connections to gather all the virtual business cards and contact information acquired during JPM Week 2025. Between attending meetings, running up and down the hills of San Francisco and networking, its time to stay focused on your goals.

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3 Small But Powerful Ways to Improve Your Innovation Management System

Hype

I know what youre thinking: Can small changes really make a difference? The short answer: Absolutely. Because, as the saying goes, Rome wasnt built in a dayand neither will your innovation management system." Im pretty sure that second part isnt in the original quote, but you get the idea.

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Integrating Responsible AI in the Workforce Training

ZinFi

Businesses increasingly rely on AI in the workforce to improve efficiency, automate tasks, and enhance decision-making. AI helps employees complete their work faster and more effectively. However, companies must use AI responsibly to avoid risks such as biased decision-making, privacy violations, and job displacement. Businesses that misuse AI may create unfair hiring practices, discriminate against certain groups, or expose sensitive information.

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Onboarding with ClearPoint: Streamline Strategy & Drive Results

ClearPoint Strategy

Onboard with ClearPoint to streamline strategy, automate reporting, and drive results with expert support, AI insights, and a proven success framework.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Annual Report 2024: From Princples to Practice

Partnership on AI

Share Our Blog / Annual Report 2024: From Princples to Practice February 4, 2025 Content Wrapper Click here to start editing --> The post Annual Report 2024: From Princples to Practice appeared first on Partnership on AI.

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Retail media marketing: A guide to optimizing your ROI (2025) 

Impact

With U.S. retail media ad spend projected to hit $97.91 billion by 2028 , brand marketers are asking a pivotal question: what makes this channel so impactful? Retail media marketing refers to advertising opportunities on a retailers owned digital properties, such as websites, apps, and in-store digital displays. It has evolved into one of the most effective ways to connect with high-intent buyers, offering a powerful method for driving sales and better ROI.

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February 2025: Top 11 Private Equity Recruiters, Headhunters, and Executive Search Firms

Jake Jorgovan

Updated: February 2025 Finding the right private equity recruiter can be daunting because the stakes are high. Choosing the wrong partner could mean missing out on top talent or pivotal opportunities. But youre on the right page. This article is your gateway to making an informed decision. Unveil the 11 leading players in the private equity recruitment arena.

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Human Collaboration – The Key to Sustainable Business Growth

EGA

Technology is no longer a choiceits the foundation of modern business. Across industries, AI, automation, and digital platforms are transforming how we work, interact with customers, and drive growth. Analysts predict that technological advancements will accelerate by 1000% over the next five years, forcing companies to adapt faster than ever. Yet, amid this rapid [.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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N-able Launches New AI-Powered Developer Portal

Channel Insider

Recently, software company N-able launched a new AI-powered developer portal called the N-able Developer Portal to accelerate API integrations with the N-able end-to-end IT management and cybersecurity platform. The portal will automate development tasks and the ability to create custom solutions to deliver faster time-to-value for IT and security services.

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Key Strategic Imperatives Shaping the Future of Data Security

Frost & Sullivan

The future of data security is evolving at an unprecedented pace, fuelled by innovations, regulations, and the growing complexity of digital ecosystems. As organizations navigate the challenges of protecting sensitive information amidst increasing cyber threats, data security technologies are stepping up to redefine resilience. From decentralized identity solutions enhancing privacy to quantum encryption fortifying defences, these advancements are not just incrementaltheyre transformative.

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February 2025: Top 13 Benefits Consultants, Consulting Firms, Advisors & Companies

Jake Jorgovan

Updated: February 2025 Benefits consulting requires not only a deep understanding of current regulations and market trends but also a deep commitment to the well-being of employees and organizations alike. This ensures businesses not only comply with regulations but also offer competitive packages that attract and retain top talent. Top Benefits Consultants, Consulting Firms, Advisors & Companies TL;DR Alpha Apex Group: Alpha Apex Group excels in premier consultancy, providing tailored benef

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