Peter Simoons
JANUARY 28, 2024
“Culture Eats Strategy for Breakfast” is a quote by Peter Drucker that addresses the point that regardless of how good your strategy is, if the organisational culture isn’t set up to support it, your strategy will fail. The same applies to alliances, you can craft the most promising alliance with a partner but if the organisational culture isn’t set up to support it, your alliance is destined to fail.
Jake Jorgovan
MARCH 26, 2024
Companies often need help navigating the complexities of the Information Technology industry. Thought leaders provide clarity, offering insights into emerging technologies, best practices, and strategic planning. They bring a wealth of experience and foresight, helping businesses to innovate and stay competitive. Learning from these leaders can significantly influence a company's success in the digital age.
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ISTO / IEEE
OCTOBER 30, 2024
In today’s fast-paced technological landscape, industry organizations are crucial in driving innovation and ensuring new technologies reach the market effectively. Here are the top 5 ways these organizations can help further technology innovations and market adoption: Collaboration and Partnerships Encouraging cross-industry collaborations : Industry organizations can foster an environment of shared knowledge and resources by bringing together diverse stakeholders.
Be Partner Ready
APRIL 2, 2024
It’s the 1950’s. The era of pointy boobs, Good Housekeeping, tv dinners, Marlon Brando and Elizabeth Taylor. Ford is one of the most successful car companies in the world, due to Henry Ford’s invention of the moving assembly line. In the fifties, Ford was riding the wave of the industrial revolution. But then Ford decided to create a new car model that would fit between the Ford and Mercury brands, targeting the mid-priced automobile market.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Board Source
MAY 30, 2024
Explore BoardSource's new theory of change and shift towards community engagement.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Partner Path
NOVEMBER 19, 2024
3 Shifts in Technology Alliances For thirty years we’ve been helping technology vendors foster alliances with other hardware and software companies. I have to say, most of those technology alliances produced very little value in comparison to the effort involved in building the integration or extension.
Vantage Partners
FEBRUARY 12, 2024
No professional service firm partnership works without getting buy-in and mindshare from the partners or account executives who manage client relationships.
Channel Insider
NOVEMBER 1, 2024
Proofpoint is set to acquire Normalyze, a major player in data security posture management, with the deal expected to wrap up in November. The move comes at a crucial time. These days, teams are building cloud apps left and right, and departments are signing up for SaaS tools without going through IT. This has left security teams scrambling to keep track of sensitive data across all these cloud services.
PartnerTap
JANUARY 17, 2024
As I mentioned in Sales Is Broken Part 1 , traditional B2B sales is broken. Most sales reps didn’t hit their quota in 2023 and sales leaders were uniformly thrashed for failing to hit their targets. Many companies pointed to the general market conditions in 2023 or noted that buyers were taking longer to make purchasing decisions for their companies.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Stellar Partnerships
DECEMBER 8, 2024
Behind the scenes of a successful partnership Some corporate-community partnerships take a while to develop whilst others start with a bang of excitement and activity. But can they sustain and grow over time? What really happens behind the scenes after the champagne corks have popped? Target Australia had offered support to a variety of non-profit partners over a number of years.
Peter Simoons
DECEMBER 15, 2024
The Critical Role of Alliance Health Checks Strategic partnerships and alliances are pivotal in achieving business objectives, offering avenues for efficiency and cost-effectiveness that surpass solo endeavours. Generally, this principle is well understood. However, it is not always performed with ease. Many people and organisations continue to undertake certain tasks by themselves simply because they are used to doing so.
Jake Jorgovan
AUGUST 17, 2024
AI sales consultants are revolutionizing the sales landscape by helping businesses harness artificial intelligence to enhance their sales strategies and processes. Collaborating with top AI sales consulting firms enables businesses to adopt cutting-edge technologies that drive sales growth and improve customer relationships. The Value of AI Sales Consulting AI sales consulting services are essential for businesses looking to integrate artificial intelligence into their sales operations.
ISTO / IEEE
SEPTEMBER 30, 2024
In the changing landscape of alliance or consortia management, industry leaders face unique challenges. From shifting member expectations to economic pressures and rapid technological advancements, these groups must adapt to thrive. Let’s explore some strategies that could shape the future of these types of organizations. Rethinking Value Propositions Associations or consortia traditionally define their value based on their mission.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Be Partner Ready
DECEMBER 12, 2024
Recently celebrating 29 years of matchmaking companies to charities through my business, Cavill + Co, and with the year ending, I’ve been reflecting on my career and life. Over the years, I’ve weathered several crises: the dot-com crash of 2000, the GFC of 2008, and the lingering economic impacts of COVID. Now, Australians face a cost-of-living crisis that’s hitting non-profits with a double whammy: skyrocketing demand for services - especially food, housing and mental health s
Board Source
DECEMBER 12, 2024
Inspired by Silicon Valley Social Venture Fund's purpose-driven approach, BoardSource President and CEO Monika Kalra Varma and David Onek sat down for a virtual fireside chat to explore insights on the practicalities and the possibilities of operationalizing PDBL principles within their organization.
INSEAD Knowledge
MARCH 19, 2024
Throughout history, leaders have been seduced by success, leading them down a path of hubris. This ancient Greek term, literally translating to "excess", describes a state of exaggerated self-belief andarrogance.An extreme example is Xerxes, king of the Persian Empire. Feeling invincible from past triumphs, Xerxes sought to conquer Greece. However, when a storm destroyed his bridge across the Hellespont, derailing his plans, he reacted outlandishly.
Partner Path
OCTOBER 16, 2024
10 Great Quotes to Inspire You In our August webinar , John Schwan , Head of Partner Sales, North America, at Synopsys , was on fire with great quotes about being successful in partnering. In no particular order, are his pearls of wisdom.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
EGA
SEPTEMBER 10, 2024
Back when most leaders and their teams had long (daily) commutes, repetitive jobs as they moved slowly up the ladder? Six (long) years ago, a few of those leaders thought differently. By working together as members of the Executive Growth Alliance, they shared learnings, experiences, resources and accountability to break free and innovate. The [.] The post Breaking Free from the Old Paradigm: How Corporate Leaders Drive Change through Collaboration appeared first on Executive Growth Alliance.
Jake Jorgovan
MAY 17, 2024
“Machines will be capable, within twenty years, of doing any work a man can do.” — Herbert A. Simon (1965) The intersection of artificial intelligence and legal services has led to transformative changes in how law firms operate. AI technology in the legal sector enables legal professionals to make smarter, faster, and more accurate legal decisions.
Jake Jorgovan
OCTOBER 11, 2024
B2B video marketing is an essential tool for businesses looking to connect with other companies and decision-makers. A well-executed video marketing campaign can significantly enhance brand visibility, build trust, and drive conversions. Partnering with a top B2B video marketing agency helps create content that is not only engaging but also strategically aligned with your business objectives.
Jake Jorgovan
OCTOBER 17, 2024
If you want to expand your agency’s services with SEO, this usually means taking on new challenges. But building a team, managing projects, and mastering new skills can be time-consuming. That’s where white-label SEO comes in. It lets you offer professional SEO services without handling the work yourself. You focus on client relationships and strategy, while your white-label partner delivers the results.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Jake Jorgovan
OCTOBER 23, 2024
Managing locum tenens staffing doesn’t have to be such a headache. With the right tech tools, you can simplify the process, save time, and improve the overall experience for everyone involved. In this article, we’ll cover five tips for using technology to make locum tenens management easier. From scheduling to communication, these tools can make a difference.
Jake Jorgovan
OCTOBER 16, 2024
Cash flow management is the lifeblood of any business, ensuring that there is enough liquidity to cover expenses, fund growth, and weather economic fluctuations. Hiring cash flow management consulting firms can help businesses maintain healthy cash reserves, optimize operations, and avoid costly financial pitfalls. These consultants bring a strategic approach to managing income and expenses, giving businesses greater financial stability.
Jake Jorgovan
OCTOBER 23, 2024
Micro-influencers are becoming a game-changer in B2B marketing. B2B brands are turning to them for their authenticity, stronger engagement rates, and cost-efficiency: They foster genuine trust with niche audiences. They deliver higher engagement with fewer followers. They provide a lower-cost option with better ROI. Micro-influencers build credibility and connect directly with specialized audiences.
Jake Jorgovan
OCTOBER 12, 2024
B2B video production is one of the most effective ways for companies to communicate their value propositions, demonstrate their expertise, and engage with potential clients. With the rise of digital content, partnering with a professional B2B video production agency ensures that your videos are not only visually compelling but also strategically aligned with your business objectives.
Advertiser: ZoomInfo
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
Jake Jorgovan
OCTOBER 11, 2024
Advanced practice providers (APPs), including nurse practitioners and physician assistants, play a key role in filling gaps in care and maintaining quality healthcare. Locum tenens services, which offer temporary placements for these providers, have become essential for healthcare facilities facing staffing shortages or seeking specialized expertise.
Partner Path
OCTOBER 2, 2024
Which comes first for partnering success? In the ever-evolving landscape of partnerships, the debate continues over whether to start with a partner program or a partner portal. Both are crucial for fostering successful partnerships. In fact, some people might say one without the other is just as bad as having neither.
Partner Path
SEPTEMBER 18, 2024
6 Action Items for Success Along the Partner Journey In the world of technology partnerships, vendors must constantly evolve to meet the needs of their go-to-market partners. As highlighted in our report, “The Partner Journey Through Partner Eyes,” vendors need to take specific, actionable steps to strengthen their relationships with solution providers at various stages of the partner journey.
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