Stellar Partnerships
JUNE 6, 2021
My dog is full of energy and constantly on the lookout for new entertainment. Working in partnerships can sometimes feel like we’re chasing our own tails, but not as much fun. They’re sucking your time and energy for not enough $$$. Partnership managers want to be successful and will go somewhere that supports that success.
Stellar Partnerships
MARCH 21, 2021
For partnership managers that means an incremental approach to getting to a ‘yes’ with a corporate partner. We often suggest that partnership managers create their own personal dashboard with small targets and deadlines. Don’t clear your email inbox in the morning, leave it until after lunch when your energy is flagging.
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Stellar Partnerships
AUGUST 26, 2024
My dog is full of energy and constantly on the lookout for new entertainment. Working in partnerships can sometimes feel like we’re chasing our own tails, but not as much fun. They’re sucking your time and energy for not enough $$$. Partnership managers want to be successful and will go somewhere that supports that success.
Stellar Partnerships
JUNE 5, 2022
When partnership managers are under pressure to meet tough targets, they can fall into the trap of riding a number of dead horse partners and prospects in the hope they revive. It’s easy to blame the partnership manager, but it’s rarely the case that a change in jockey will reboot a failing relationship.
Stellar Partnerships
MAY 16, 2021
Build a system to sustain a partnership. You’ve hired some great partnership managers and they are bringing in new opportunities. But if you want to sustain a partnership, you need to ensure that you have the right system in place. It’s also demoralising for your hard-working partnerships team.
Stellar Partnerships
JULY 11, 2021
Unfortunately, corporate partnerships don’t play by the same rules as they’re not formulaic, they’re relationship driven. We knew one health charity leader who gave the partnership manager a target of 50 new prospecting calls per week. The poor partnership manager was beside herself with frustration when she met us.
Stellar Partnerships
OCTOBER 1, 2023
Continuity is important, especially in relationship management roles, as it allows partnership managers to build trust and connection with corporate partners. Think of your partnerships team. Adding the input of brilliant people at the right time can inject new energy and provide a disruptive edge to the organisation.
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