Aepiphanni

NOVEMBER 24, 2020

As this article on Mckinsey has put it, partnerships can be a huge factor in helping companies a) gain access to untapped markets and channels, b) allow two entities to share intellectual property or infrastructure, or c) even reduce risk for both parties. However, as beneficial a strategic partnership can be, things can also go sour.

Strategic partnership 40

Strategic partnership Strategic alliances Channels and alliances Business partnerships 40

Jake Jorgovan

MAY 28, 2024

What sets inBeat apart as the best Google Ads agency is its partnership with the top 2% of content creators, ensuring clients receive only the highest conversion rates. They stand out with their comprehensive approach, integrating extensive keyword research and search engine optimization to enhance their Google Ads strategy.

Retail 130

Retail Partnering capability and readiness Finance Legal 130

Impact

DECEMBER 15, 2020

Global, digital, and growth-minded, they rely on a range of marketing channels and partnership types to reach new customers and build brand awareness. Impact has played a role in Lumin’s growth by enabling the company and its agency team at Oak Digital to better understand and optimize the value of its partnerships.

Retail 52

Retail Collaboration Strategic partnership Engineering 52

Impact

SEPTEMBER 2, 2021

YouTube has become the second most popular search engine behind Google, and about 38 percent of influencer marketers spend on YouTube. Keep this in mind to ensure that the platform you select meets the needs of all parties in building the most productive and strategic partnerships.

Finance 52

Finance Collaboration Partnership management Strategic partnership 52