Stellar Partnerships

JULY 11, 2021

That can be weekend cycling rides or partnership success. Progress in corporate partnerships is a tricky thing to measure but needs careful attention. You can put in place simple measures to keep on track, improve your success rate and make progress more transparent to your leadership and colleagues.

Corporate partnerships 130

Corporate partnerships Partnership management Energy Partnership success 130

Impact

DECEMBER 17, 2024

Media arbitrage Search engine, social, or programmatic marketers that manage keyword campaigns for brands, often on a performance basis. Interpreting the graphs 8 key insights: Measuring partnership success during Cyber Week 2024 Our analysis of Cyber Week 2024 reveals a significant shift in holiday shopping behavior.

Strategic partnership 52

Strategic partnership Retail Partnership strategies Utilities 52

Impact

NOVEMBER 9, 2022

Partnership success story: How Skyscanner ensured a perfect partnerships program take off. As the leading travel search engine, Skyscanner found success by powering Microsoft’s Bing Flights with native software integration and increased brand awareness with content creators.

Credit 94

Credit Partnership management Partnership strategies Partnership success 94

Impact

NOVEMBER 22, 2023

Features such as Paid Search Monitoring ensured the brand’s trademarks were protected from unauthorized bidding by partners on all major search engines in most countries and languages. Travel and tourism companies often value partnerships with travel review sites, apps, publishers, digital content creators, and retail loyalty programs.

Partnership management 52

Partnership management Retail Partnership success Engineering 52

Impact

AUGUST 21, 2023

Partnerships success stories like Rugs Direct growing revenue by 600 percent year-over-year or Skyscanner increasing travel bookings by 77 percent prove why partnerships continue to gain popularity as a revenue-generating channel. Discover the skills and strategies needed to thrive as a partnership manager.

Partnership management 52

Partnership management Partnership success IT partnerships Engineering 52

Impact

JULY 4, 2023

Setting specific and actionable goals provide a clear focus for partnership success by motivating partners and defining a target for all partners to work toward. Driving traffic increases conversions, search engine ranking, and brand exposure. Retaining existing customers promotes repeat purchases and secures brand loyalty.

Credit 52

Credit Partnership management Retail Partnership success 52

Impact

JULY 24, 2024

2 Find niche bloggers Partnering with blogs boosts your search engine optimization (SEO) with backlinks. Consider follower counts (bigger isn’t always better) A large follower count doesn’t necessarily translate to partnership success. This applies to occasional purchases like mattresses or technology. Let’s dive in.

Partnership success 59

Partnership success Engineering Collaboration Partnership management 59